ClearTrust Description

ClearTrust functions as a platform dedicated to ensuring the quality of digital advertising traffic and detecting ad fraud for a variety of stakeholders like advertisers, agencies, publishers, ad networks, and teams within the ad-tech sector. Utilizing its Traffic Quality Index (TQI), the platform assesses sessions using over 150 distinct filters that analyze factors including IP addresses, user agents, behaviors, device types, and network characteristics. This scoring system, along with detailed reports, enables teams to pinpoint bots, questionable clicks, invalid impressions, and other forms of potentially low-quality activities across different campaigns and traffic sources. Users have the ability to customize their scoring parameters and filters, delve into anomalies, and leverage insights to make informed decisions regarding traffic and budget allocations. Additionally, ClearTrust facilitates both pre-bid and post-bid checks and provides multiple implementation options such as API, JavaScript, and tracking-link methods. It is specifically crafted to safeguard paid media and inventory across a variety of environments, including web, in-app, video, and connected-TV platforms, ensuring that all aspects of digital advertising are thoroughly protected from fraud and inefficiencies. This comprehensive approach allows users to maintain the integrity of their advertising investments while optimizing overall performance.

Integrations

API:
Yes, ClearTrust has an API
No Integrations at this time

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Company Details

Company:
ClearTrust
Year Founded:
2020
Headquarters:
India
Website:
www.cleartrust.cc
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Media

Dashboard table showing Categories and Traps, including Bots, BrandSafety, NonViewable, Dolt Bot, Adult Traffic, and Invalid Viewport risk entries.

Dashboard table showing Categories and Traps, including Bots, BrandSafety, NonViewable, Dolt Bot, Adult Traffic, and Invalid Viewport risk entries.

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Product Details

Platforms
Web-Based
Types of Training
Training Docs
In Person
Customer Support
Live Rep (24/7)
Online Support

ClearTrust Features and Options

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