I never liked LiveCoding. I found out about this whole "watch people code live" thing from the article sometime back about /r/watchpeoplecode and the people on Twitch that were doing it. It was interesting way to see what people were doing and even landed me a part time job doing some freelance coding with someone on the side.
Somewhere around the time that /r/WatchPeopleCode was gaining some traction, LiveCoding seemed to pop up out of no where and started to aggressively try and recruit people that were streaming on twitch. They, or rather the primary founder it would seem, would "stalk" people (looking for their primary email contact, or hitting them up on social media) and constantly email them trying to get them to switch to LiveCoding. Some of the people that actually did try it out found themselves trying to be forced to stream on schedules. Apparently there was/is a spreadsheet that had time blocks that specified when they should be streaming. They weren't even asked if they wanted to participate in something like this.
LiveCoding has never been particularly user friendly for either the streamer or the viewers. I'm not sure if they've changed it now, but months ago, you still had to register in order to be able to see streams. This just drives away any one thats interested. The founder gave the excuse that this was due to bandwidth concerns or whatever. In addition, they set up focused advertising which would appear on /r/watchpeoplecode to draw people to their site. I always figured they were in this for the money, but I never saw the angle until now. I guess its try and get in on the freelance market or something.