Or people just won't be able to leave Internet TV on in the background all day. All the services I use ask me if I'm still watching at least every couple of hours, so it seems that they want to avoid unnecessary use.
Caps will have to go up, but ISPs and video services do not want people to use their bandwidth streaming 1080p video 24/7 to have something on in the background, so don't expect them to go away.
Maybe you are right, but this means is that these services cannot satisfy a very command demand people have, which traditional TV could satisfy. Something/someone will (have to) fill this hole