If I recall correctly, they had a minor screw-up on launch day, and had that fixed the next day.
But that one day error poisoned the brand name.
Remember when the Tylenol brand name was poisoned because someone messed with a couple of bottles on drugstore shelves? They worked to regain consumer trust, when experts were saying the brandname was dead.
Google did nothing to address public concern about buzz. They let the brand and product die. They then came out with something else -- Plus -- based on "Public by default". "Real name forced".
"Keybounce" has had almost no name collisions. My real name has some of the strangest name collisions, and it's not a common last name at all. I've been known online by "Keybounce" since I started BBS'ing in 1982, and was active on an anti-government BBS in the Los Angeles area.
If that wasn't bad enough, it became impossible for me to even comment on my own youtube videos, I had to make a new youtube account ("Key Bounce") to leave comments, and I had to make a new "google plus" page just to own my videos because I wanted my email name to be different from my youtube name.
WTF Google? Why bind my email address to a youtube account because you are a search engine?