Comment: The business power of Know How (Score 4, Insightful) 325
Since I work as sales director for an Open Source company, you will know my answer.
Tell your partner, that not only will you keep your technological advantage, but you will always be one step ahead of any competition if you work with a community. Be a leader for that community. Provide an infrastructure that makes communication easy among contributors. Inspire them by giving directions and accept input at the same time. Tell the community about your goals, let them be part of the story, inspire them to contribute and make yourself a desirable target for talent.
What you need is a clear focus on your business model. As an Open Source company you will market your know how, your unique expertise and tell everyone that you and only know are the ones to support a customers into the deepest abysses of technical problems. Find partners and share your expertise. Identify key contributors to the project and hire them. Be the experts in your field of knowledge and make yourself independent from a product that others can copy. Develop a business case, a sales pitch that potential customers will easily understand and identify as something that will bring a distinct advantage to their business by using your product.
One last thing: You will have lots more fun building an OSS company than going the closed way. You will be part of a community, you will lead it and you will continuously get input from intelligent people, input that otherwise will cost you dearly when hiring external consultants.
Tell your partner, that not only will you keep your technological advantage, but you will always be one step ahead of any competition if you work with a community. Be a leader for that community. Provide an infrastructure that makes communication easy among contributors. Inspire them by giving directions and accept input at the same time. Tell the community about your goals, let them be part of the story, inspire them to contribute and make yourself a desirable target for talent.
What you need is a clear focus on your business model. As an Open Source company you will market your know how, your unique expertise and tell everyone that you and only know are the ones to support a customers into the deepest abysses of technical problems. Find partners and share your expertise. Identify key contributors to the project and hire them. Be the experts in your field of knowledge and make yourself independent from a product that others can copy. Develop a business case, a sales pitch that potential customers will easily understand and identify as something that will bring a distinct advantage to their business by using your product.
One last thing: You will have lots more fun building an OSS company than going the closed way. You will be part of a community, you will lead it and you will continuously get input from intelligent people, input that otherwise will cost you dearly when hiring external consultants.