Comment: Re:Ballmer ignored competitive intelligence (Score 1) 436
There is a largely-held perception that Apple's success is due to slick advertising. Where Apple has excelled is in product management as a function of marketing. They have powerfully identified the feature set and price points people will pay for their products. They have accurately forecast demand so that they can leverage volume purchasing of components to keep the price at those acceptable points while building in a healthy profit margin. They are firing on all cylinders, and even a few cylinders nobody thought existed.
Yes, there is a name for when people buy products that in 6 months they will be unhappy with and need to buy the latest trend, fashion. Apple has moved from being a computer company to a fashion house, we shall see how well they(Apple) weather the death of their idea man.
Yes, there is a name for when people buy products that in 6 months they will be unhappy with and need to buy the latest trend, fashion. Apple has moved from being a computer company to a fashion house, we shall see how well they(Apple) weather the death of their idea man.