Comment Re:Windows as a Service (Score 4, Insightful) 535
I think they want everybody on Windows 10 to entice developers. If you are going to write a Windows application, they want you to target Windows 10 and their universal platform. Until they get a big enough number of users there, it's a pretty tough argument to make.
If that's true, then I think they are damaging their brand for nothing. Other than games there's just not a lot of interesting things happening in Windows for mainstream consumers anymore. Windows is most interesting for business users and Microsoft has shown that they aren't willing to accept that yet.