It's not in good fun. What they're selling is an experience (you thought they were selling games! lulz), and sexual overatures make the experience seem more pleasant.
At the end of the day, the product is a game, not the girl, and if the advertisement makes people more likely to buy the game, then why not? I didn't see anyone but feminists complaining about the show.
"Pander to feminist sensibilities". Yeah... because it's the 21st century and we should all be in the kitchen barefoot making sandwiches, right??
That is neither here nor there. You can be outside of the kitchen, wearing shoes, and doing whatever the hell you want. Nobody is forcing you to watch booth babes or play games with pretty women in them. It's that whole freedom thing people are talking about. To remove something people like is pandering to feminist sensibilities. If you don't like it, you could always make your own show without booth babes. Maybe you can even push a couple of games out there. I'm sure women will flock to them, after all the evil men and the booth babes are what's keeping them out of the market.
The 48% of women behind the purchase of said games may be tired of "pandering to male chauvinism"... Which I guess judging by your commentary you think is okay and preferred?
If women are tired of this stuff, then why are they still buying the games (48%, that's something). Obviously they seem fine with it. Otherwise they'd do something different themselves. They have the freedom to do that. I don't care.
How about instead of "pandering" we simply make games that have realistic depictions of men and women, with realistic gender roles, based on the context and environment the game (story?) is taking place in?
Great, you go and do that. The rest of us will be here not giving a damn. It's not our job to care about what you think and do things the way you like it instead of the way we like it.
Now, which game do you think will be of higher quality, sell better, and provide a better experience to the majority of its potential player base -- Chauvinism 1.0, Feminism 1.0, or Just Fucking People 1.0 ?
I don't know. So far Fun is what sells. Have you heard of that Fun thing? I hear it's all the rage with gamers. It seems not to matter if you consider them chauvinist, feminist, or "people".
Besides, rich people do not really need to bother with guns themselves - why would they, if they can just hire bodyguards?
Yeah, us lesser being will just settle for being stabbed, raped, and beaten. We're just not as important as the rich or politicians.
It is much harder to find a job than to keep one.