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Advertising of the Future, Already Here 234

Posted by CmdrTaco
from the well-isn't-that-special dept.
prostoalex writes "Did Stephen Spielberg predict the future of advertising, when in Minority Report the relevant ads were delivered by retina scanner, which could then personalize any message? August issue of Inc. magazine takes a look at future of advertising and who's offering advanced technologies today. Internet search engines and helpful utilities from companies like Claria already know a lot about your shopping and browsing habits. Combine that with advanced tech from TV viewership tracker Nielsen and large nationwide databases like Experian, and the advertising messages of the future could get extremely personal."
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Advertising of the Future, Already Here

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  • by miltimj (605927) on Saturday August 13, 2005 @12:25PM (#13311880)
    Just what some people would want are "extremely personal ads" where they walk by a kiosk in the mall, and it asks if they want to switch from Viagra to Levitra...
  • LOL (Score:4, Funny)

    by user no. 590291 (590291) on Saturday August 13, 2005 @12:25PM (#13311882)
    At Taco posting an article about intrusive ads. The future is here, it's the Slashvertisement (TM). Oh, the humanity.
  • by IcarusMoth (631872) on Saturday August 13, 2005 @12:27PM (#13311890)
    Leela: Didn't you have ads in the 21st century?" Fry: Well sure, but not in our dreams. Only on TV and radio, and in magazines, and movies, and at ball games... and on buses and milk cartons and t-shirts, and bananas and written on the sky. But not in dreams, no siree.
  • by catdevnull (531283) on Saturday August 13, 2005 @12:47PM (#13312001)
    I'm already getting those personalized ads via e-mail! I mean, how did they know I'm up to my eyes in debt with a small, flacid penis and looking for hot horny teen girls?
  • by Anonymous Coward on Saturday August 13, 2005 @01:32PM (#13312197)
    Where I can sit on my enormous fat ass eating doughnuts (bought by driving 20 meters in my SUV to the doughnut store) and having ads beamed into my retina and my brain and where the CIA can read my thoughts using the patriot act and advanced technologies. All my personal details are on an implanted chip that yahoo, google and msn can set cookies with. I am proud to be American. We need to impose these wholesome values onto terrorists like Iraq and Iran. They don't know what they are missing out on.
  • by ankhank (756164) * on Saturday August 13, 2005 @02:45PM (#13312489) Journal
    {focused sound beam} "Pssst! You've been glancing at that young woman across the room. She's over 18, so it's OK to ask about her. We know what she likes. Would you like to know what she likes? Nod if it's ok to charge your card. We can get you her phone number. Would you like to have that? Nod if we can charge your card. Would you like to now if she's dating anyone? Nod if it's OK to charge your card. Would you like to see her naked? We have her last airport security scan images. Nod if it's OK to charge your credit card. Our eye tracking security camera system is watching out for what interests you, all the time ....."

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