It's an easily parroted catchphrase, but is there any actual support for the assertion of "go woke, go broke" in bottom line results? Pretty much ever instance I've seen right wing boycotts are blips, and shafting progressives leaves a company on the shit list for much longer, if not forever. Interested in actual data, not anecdotes. Every analysis I've come across in the past says, on a long-term time scale, progressivism on the part of a company is usually beneficial and at the worst neutral... and if harm is done it's usually botched PR blowback rather than the original "woke" itself. I'm willing to consider being wrong here, but I don't think I am.
Clever avoidance of directly using right-wing catchphrase of "go woke, go broke" by just focusing on your opinion of quality and not on the market results. Disney is the most "woke" and they're making money hand over fist and likely will continue to in relation to peers... In fiscal year 2024, they reported a 21% increase in total segment operating income and a 32% rise in adjusted earnings per share (EPS) compared to the previous year... and the company overall raised its annual dividend by 33%. How the world actually receives entertainment properties that are not made by a bunch of old white dudes is pretty enthusiastic in the place where it counts, the bottom line.
In the context of ideological divides, empirically verifiable claims tend to challenge right-wing orthodoxy more than left-wing. This is consistently demonstrable across domains. In order words, reality has a left-wing bias, when viewed in comparison to media and political statements. As such, "correcting" this is intentionally creating a right-wing bias.
Literally the greediest motherfucker on the planet, by the numbers, has the actual keys to the treasury... and you think he's here to save you. ROFL. He looks at that amount he is going to "save" taxpayers like a cartoon wolf looks at a ham.
"I'm not a god, I was misquoted." -- Lister, Red Dwarf