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Submission Summary: 0 pending, 1 declined, 1 accepted (2 total, 50.00% accepted)

The Internet

Submission + - Will all browsers have AdBlock in 5 years? 3

Blarkon writes: Slashdotters are aware of and often use Adblock Plus. The following article suggests that "if newspapers wanted to hit the online content industry hard right now, they would be running non-stop information about how to obtain and use Ad Block plus". That a scorched earth approach to blocking Internet advertising through ad block plus might collapse free online competitors by starving them of revenue. If more people are aware of Ad Block plus, it will be more tempting for other browser manufacturers to include similar ad blocking functionality. Might Rupert Murdoch's apparent "traffic killing" move to paywall content be a desparate gamble to avoid the impact of a future crash in the ad supported online business model caused by everyone's browser including something like Adblock plus?

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