Submission + - Virtual money for real lobbying (businessinsider.com)
ogaraf writes: Here is an article on how the health-insurance industry group 'Get Health Reform Right' paid Facebook users with virtual currency to be used in Facebook games in exchange for lobbying their Congressional Rep. From the article:
Instead of asking the gamers to try a product the way Netflix would, "Get Health Reform Right" requires gamers to take a survey, which, upon completion, automatically sends the following email to their Congressional Rep:
"I am concerned a new government plan could cause me to lose the employer coverage I have today. More government bureaucracy will only create more problems, not solve the ones we have." "
Instead of asking the gamers to try a product the way Netflix would, "Get Health Reform Right" requires gamers to take a survey, which, upon completion, automatically sends the following email to their Congressional Rep:
"I am concerned a new government plan could cause me to lose the employer coverage I have today. More government bureaucracy will only create more problems, not solve the ones we have." "