Submission + - Gallup will no longer track presidential approval ratings after nearly 90 years (usatoday.com)
joshuark writes: Gallup will soon no longer measure presidential approval, the analytics firm confirmed on Feb. 11.
Founded by George Gallup in 1935, the Washington, DC-based management company began tracking the president's job performance 88 years ago. A statistician and founder of the American Institute of Public Opinion, Gallup first sent pollsters across the United States during the Depression era to ask people whether they approved or disapproved of how the nation's commander-in-chief was handling his job.
Starting in 2026, the firm told USA TODAY, Gallup will no longer publish "favorability ratings of political figures," a decision it said "reflects an evolution in how Gallup focuses its public research and thought leadership."
The change is part of "a broader, ongoing effort to align all of Gallup’s public work with its mission," the company wrote. Gallup said the ratings are now "widely produced, aggregated and interpreted, and no longer represent an area where Gallup can make its most distinctive contribution." The company wrote: "Our commitment is to long-term, methodologically sound research on issues and conditions that shape people’s lives."
https://www.youtube.com/watch?...
Founded by George Gallup in 1935, the Washington, DC-based management company began tracking the president's job performance 88 years ago. A statistician and founder of the American Institute of Public Opinion, Gallup first sent pollsters across the United States during the Depression era to ask people whether they approved or disapproved of how the nation's commander-in-chief was handling his job.
Starting in 2026, the firm told USA TODAY, Gallup will no longer publish "favorability ratings of political figures," a decision it said "reflects an evolution in how Gallup focuses its public research and thought leadership."
The change is part of "a broader, ongoing effort to align all of Gallup’s public work with its mission," the company wrote. Gallup said the ratings are now "widely produced, aggregated and interpreted, and no longer represent an area where Gallup can make its most distinctive contribution." The company wrote: "Our commitment is to long-term, methodologically sound research on issues and conditions that shape people’s lives."
https://www.youtube.com/watch?...
