I first got my ham license precisely as a hedge against the apocalypse. If things really go bad, what use is a programmer? Anything requiring a $6 billion fab to get going will be out the window, so I've got to have some other useful talent. Ham radios can be built from scratch fairly easily, so I figured I'd learn to build and use radios so I'd be useful post-apocalypse.
What ended up happening is that I got into my first real hobby, and I've been enjoying making contacts with my little handheld radio. Soon I'm going to be putting together a rig for talking to people around the world! Sure, you can use the internet, but it's not about the messages: it's about the medium. Being able to build your very own personal communications device that can reach around the world feels awesome.