That was the way it was in rural areas (no electric grid)
Yes AT&T, Verizon, Comcast, Charter, Frontier and others need to make a profit; but what they want is a HUGE profit because that is what benefits the board of directors, presidents, vice-president, and directors the most. The real customers of these companies are the stockholders and not the people they provide services to. Due to the forces of the stock markets, the quarterly bottom line drives everything. This then causes the biggest problem these companies have in that they would like the Federal and State governments to hand them an oligopoly by preventing any entity but them to provide any internet services even if they are not going to put any into an area for the next few decades or century. This would probably include my electric co-op being stopped.