iPhone: To Miss Or Not To Miss Flash And Java

Wills writes: Apple has been running an iPhone ad saying 'all parts of the internet are on the iPhone', but it had to be withdrawn after Britain's Advertising Standards Authority ruled that it gave 'a misleading impression of the internet capabilities of the iPhone' because the iPhone cannot access Flash or Java – features that are essential to some websites. This raises an interesting issue of where do you draw the line between essential and non-essential features of websites. What should the web look like? Should government authorities be the ones making that decision?