It's about good citizenship, not an extra two cents profit per device.

Actually, business are run by MBAs. It is about the extra two cents profit per device.

But not necessarily smart ones. Good citizenship can significantly increase sales, which can result in far more profit than trying to squeeze two cents more out of each device.

In the past couple decades we've been watching a lot of companies run themselves into the ground by trying to maximize profit margins at the expense of customers. This is a foolish approach on par with, "We may not be making a profit, but we'll make it up with volume." Instead they attempt, "We make an excellent profit on everything sold, even though no one really wants to buy it from us."

Cy, contact me. Email is my yahoo ID.