Uber needs a new 'no surge' option.
You can opt for not paying the price but drivers can choose to pick up surge fares before normal fares.
That way you can be a cheap prick and wait for the fares to die down or you can pay the extra 30-50% to get out of the area immediately.
A smart company would spin this in such a way that prices across the board gradually rise 50%, and then this would be the 'uberCheap' option that is as cheap as the old ass uber. That way there is no PR hit for 'paying more to leave earlier' it's instead 'pay less and wait a little longer' - even though it's the same fucking thing, people are dumb.