Comment Re:Program Naming (Score 1) 109
There's nothing wrong with distinct, unique names for products provided you have the advert. $$$ to burn the association between the name and the product into consumers minds.
If you don't have the money and advertising then you need to be less 'creative' in the naming department such that the name itself describes the product.
If you don't have the money and advertising then you need to be less 'creative' in the naming department such that the name itself describes the product.
