Mom and Granddad wont need to (knowingly) use bitcoin to use something like this.
The software that handles the bitcoin microtransactions (the browser, plugin, whatever) can be built on top of Bitcoin without exposing it to the user. It can have a very simple UI.
If you DO have any bitcoin, you can load it into the software yourself, and for example each one bitcoin appears in the UI as 1,000,000 "microbits" or "[amount in local currency]" or whatever the UI wants or allows you to call them. (However if its displayed in local currency, the value would fluctuate as bitcoin market value changes).
If you are Mom or Granddad, you may not know what a bitcoin is, you just know that you need to get some "microbits" to pay for stuff. You use the link they provide to enter your credit card number (or even purchase a key from somewhere else that you can enter), and they sell you "microbits" and make some profit from you.
If the website owner is a Mom or Granddad, they can use the same type of software to collect their microtransactions from you, and pay a fee to get a check mailed to them. If they know anything about Bitcoin, they will collect their bitcoin in the wallet of their choice.