Best Web Analytics Software for Marketo

New Relic's web analytics solutions offer an all-in-one platform for assessing and enhancing the performance and user experience of your enterprise website. With a unified data system that consolidates telemetry data from web servers, we provide robust full-stack analysis tools, delivering valuable insights into website traffic, user interactions, and performance metrics. Built for large-scale enterprises, New Relic enables real-time monitoring, automated alerts, and customizable dashboards, helping you proactively oversee and optimize your site to boost user engagement and increase conversions. Streamline web analytics, improve operational efficiency, and gain actionable insights with New Relic's cutting-edge web analytics solutions, tailored to meet the demands of enterprises.

The Only Analytics Suite Designed for Data-Sensitive Industries. Piwik PRO allows you to track user behavior even when it is not secure. It is both privacy-compliant and available on-premises as well as in the cloud. Complete compliance with security and privacy laws around the world. Piwik PRO makes compliance easy with strict data privacy regulations. From privacy laws in the United States, to all European laws, directives, and including GDPR, HIPAA and Chinese Internet Law, Russian law 526FZ, and many others. Piwik PRO guarantees 100% data ownership. It is never shared with any third parties, regardless of whether you choose the Cloud or On-Premises solution. Combine data from Piwik PRO Analytics Suite for highly accurate customer profiles and detailed research on user behavior patterns. Integrate first-party data from web analysis, your company's CRM and offline sources (including CSV file), forms, or other sources. Get a complete picture about your customers' behavior.

Mixpanel's mission is to increase innovation. Mixpanel is not only a company but also a service provider for businesses. Companies can use our engagement and analytics product to analyze how users interact, convert, retain, and engage with them in real-time on web, mobile, or smart devices. They can then use this data to improve their products and business. Mixpanel serves more than 26,000 companies in different industries worldwide, including Samsung, Twitter and BMW. Mixpanel is headquartered in San Francisco and has offices in New York City, Seattle, Austin. London, Paris, Barcelona, Paris, London, and Singapore.

Seeing what's happening on your website or apps can help you accelerate growth. Kissmetrics is ideal for SaaS product or marketing teams. We provide the information you need in order to acquire qualified prospects, convert more trial customers into paying customers, and decrease churn. Kissmetrics is also suitable for ecommerce product marketing and product teams. We provide the information you need in order to optimize your checkout funnel, convert loyalists into customers, and increase your customer's lifetime value.

TapClicks is a marketing platform and reporting dashboard that provides an end-to–end solution for media companies, agencies, brands, and enterprises. TapClicks allows teams to save time, increase their service and grow their business by reducing the cost of marketing reports generation and distribution. TapClicks' unified marketing operations platform includes tapOrders and tapReports as well as tapWorkflow and tapAnalytics.

Looker reinvents the way business intelligence (BI) works by delivering an entirely new kind of data discovery solution that modernizes BI in three important ways. A simplified web-based stack leverages our 100% in-database architecture, so customers can operate on big data and find the last mile of value in the new era of fast analytic databases. An agile development environment enables today’s data rockstars to model the data and create end-user experiences that make sense for each specific business, transforming data on the way out, rather than on the way in. At the same time, a self-service data-discovery experience works the way the web works, empowering business users to drill into and explore very large datasets without ever leaving the browser. As a result, Looker customers enjoy the power of traditional BI at the speed of the web.

Albacross Revenue Acceleration The Revenue Acceleration Platform gives you unprecedented power to capture the demand of companies and accelerate your revenue. You can identify anonymous website visitors. Reach out to companies with high buying intent but aren’t converting. Integrating Albacross into your existing platforms will save you time and increase efficiency. Self-service account-based marketing. Personalized ads targeted at companies and used to influence decision-makers. You can search for leads by industry, country, annual revenue, and many other criteria. A variety of tools are available to help you find and filter high-value leads. {Pick your daily budget and campaign length.|Choose your daily budget and campaign length.} Your banner ads are a great way to show the world! We support HTML5, PNG, and JPG.

RudderStack is the smart customer information pipeline. You can easily build pipelines that connect your entire customer data stack. Then, make them smarter by pulling data from your data warehouse to trigger enrichment in customer tools for identity sewing and other advanced uses cases. Start building smarter customer data pipelines today.

Chartio is a cloud-based business analytics platform for small and medium-sized businesses. It allows you to track and analyze critical business data. The entire organization can use it - from founders to business executives, product managers and business managers. Chartio offers cloud-based data exploration, stunning charts, and interactive dashboards that help teams turn data into actionable insight. Chartio is the top-ranked self-service business intelligence program for SMBs.

LeadLander allows you to identify anonymous website visitors. LeadLander, one of the most trusted website visitors analytics' tools in the industry, has some key features. LeadLander's intuitive dashboard design makes it easier to make better decisions. You can quickly see who is visiting your website, including the most recent visitors and, in some cases, individual visitors. LeadLander gives you detailed information about each visitor to your website. This includes their journey through your pages and company details such as website, address, and phone number. This information provides sales, business development, marketing, and sales teams with powerful insight that allows them to focus on prospecting and follow-up initiatives to maximize sales opportunities. To validate the success of your outbound and inbound marketing efforts, you can identify the pages that are most visited by your website visitors.

B2B companies today rely on accurate data to drive their sales and marketing strategies. KickFire's IP Address Intelligence™ converts IP addresses to companies and provides account level firmographic data such as industry, revenue and employee count. B2B marketers can use this data to identify visitors to their websites, personalize content and target ads. They can also enrich forms and append CRM data to other account-based marketing strategies. KickFire's IP addresses intelligence and B2B firmographic information are available through its LIVE leads platform, API and integrations with the most current technologies.

Leadtosale offers a tracking solution to lead generation dependent businesses. - You are looking for a way of tracking customers' on-site activities in the tools they use such as Google Analytics, Facebook Ads, and HubSpot. - They want to expand their tracking to include phone leads, attributed back web sessions. - Close the loop with CRM integrations that send revenue data back into their online marketing tools, when leads convert to sales. Leadtosale will take your conversion tracking to the next stage.

Dreamdata is the B2B revenue attribution platform that empowers go-to-market teams to understand their impact and drive growth. By automating data collection and modeling, it provides a 360° view of the customer journey and enables data-driven decision-making. Key Features: - Automated Data Collection & Unified Model: Collects first-party data from your website and marketing/sales stack, building a complete picture of customer interactions. - Multi-Touch Attribution: Accurately attributes revenue to specific touchpoints, providing clear ROI on campaigns and channels. - Buying Signals & Lead Prioritization: Identifies high-intent accounts and prioritizes leads, maximizing sales efficiency. - Campaign Performance Analysis: Evaluates campaign effectiveness, enabling data-backed optimization decisions. - Custom Audiences & Data Activation: Creates targeted audiences based on customer journey insights for personalized campaigns across platforms. - Industry Benchmarking: Compares your performance against industry standards, highlighting areas for improvement and competitive advantage. - Intuitive Interface: User-friendly design ensures easy navigation and actionable insights.

Attribution is a multi-touch attribution company that provides marketers with the data they need to convert more customers and maximize their ROI. Attribution is a patent-pending company that provides the most complete performance visibility, unmatched usability, and 100% data fidelity to help optimize your marketing mix for your buyer's journey.

Everything you need to make your customers your greatest growth engine. Gainsight Customer Cloud combines all the technology necessary to make sure your customers adopt your products and reach their goals with your company. You can orchestrate every aspect of the customer journey and deliver great results at scale. To deliver exceptional user experiences, combine deep SaaS product analytics and personalized in-app interactions. To ensure a great customer experience, capture feedback, close the loop with respondents, discover insights, and make it happen. Open platform that acts as a central hub to customer data systems and provides actionable insight to all employees to make better decisions for the customer. Whitespace analysis, cross-sell playbooks and simplified renewals can all help to increase revenue.

Unmatched visibility into marketing performance allows you to prove and improve your impact. What's working and what's not? Every marketer must be able answer this question. It's for this reason that every B2B team needs revenue-attribution. Adobe Marketo Measure provides marketers with unmatched insight into their impact on the bottom-line. With attribution that accurately measures every touchpoint of the customer journey - digital and offline, paid or organic, marketing and sale - identify the channels and campaigns that deliver the highest revenue and ROI. Adobe Marketo Measure connects and unifies disparate data so you can spend less time on tedious tasks and more time on insights. Get accurate data, without the hassle of broken spreadsheets or duplicate conversion counting. There is no one-size-fits-all solution when it comes to attribution modeling.

ChannelMix will provide a holistic view of marketing performance by analyzing all of your media, marketing, and sales data. No campaign is too small or too complex. You can access data for your entire sales and marketing team via API, file transfer, or email. Each solution comes with a dedicated data warehouse that can store up to 100GB data. For a comprehensive view of marketing performance, map like fields across data sources and channels. ChannelMix uses multi-channel attribution models for media planning and prediction. To get ready-to-use analysis data, connect to your ChannelMix data warehouse. Your analytics solution includes an analytics team that is dedicated to helping your company grow and succeed. Tracking strategy and audits - with recommendations to align tracking with your reporting strategy.

Real-time management of performance marketing. CAKE's powerful performance-marketing software will give clarity to your marketing campaigns, and empower you to make smart marketing decisions. For improved profit margins, you can manage and measure the performance of your partners with precision. Maximize profitability by collecting, validating and distributing leads in real time. Multitouch attribution allows you to measure channel performance and optimize ROAS. CAKE's Affiliate Marketing Solutions provides the tools to efficiently manage and analyze your partner marketing program, maximize performance for maximum profitability, and attract valuable partners. CAKE's Lead Generation Solution captures and validates leads in real time and measures closed-loop performance for optimal acquisition efforts.

FoxMetrics can help you overcome the problems of siloed products and systems. It captures, stores and unlocks data from the web, mobile, or other sources. This empowers businesses to enrich, transform, visualize, and explore web visitor activity. You can easily report on sessions, users and page views as well as custom events and other related metrics. You can improve your ROI by identifying and measuring the most effective marketing strategies and campaigns to maximize conversions across all channels. The biggest problem isn't lack of data, it's inability to quickly extract meaningful and actionable insights. FoxMetrics allows restaurants to collect and analyze data online and offline from their customers, including orders, loyalty platforms, delivery platforms and location/map platforms.