Alternatives to Strike Social

Aitarget Tech is a comprehensive paid social platform specializing in dynamic advertisements and personalized videos on a large scale. We offer both software solutions and managed services tailored for ecommerce and technology businesses that are focused on enhancing their user acquisition and conversions. Our primary strengths include: – optimizing ad performance; – managing product feeds; – testing and scaling creative content. We drive success by aligning with our clients' strategic goals, executing campaigns with expertise, and enhancing creative production through innovative technologies. Our impressive history includes collaboration with medium to large brands and agencies, such as Joom, Autodoc, 12 Storeez, Kaspersky, iProspect, Adidas, Sephora, Estée Lauder, and LG, showcasing our effectiveness in delivering results. This strong portfolio demonstrates our commitment to excellence and innovation in the advertising landscape.

Camphouse simplifies the complexities of marketing campaigns by centralizing data, optimizing workflows, and providing real-time insights. With features such as automated media planning, performance tracking, and AI-driven recommendations, Camphouse helps marketing teams enhance collaboration and make informed decisions. The platform’s single source of truth for campaign data ensures visibility across global and local efforts, reducing inefficiencies and boosting productivity. Customizable for any business size, Camphouse enhances the impact of marketing initiatives by offering powerful tools for campaign tracking, reporting, and optimization.

The advent of the Internet has revolutionized the interaction between customers and advertisers. NT is at the forefront of this transformation, creating products designed to assist agencies and marketing professionals in navigating these evolving customer experiences. The NT Programmatic Platform integrates cutting-edge technologies that facilitate effective communication within the realm of online advertising. Various components of the ad placement process include media planning, data collection and analysis, creative development and adaptation, real-time media placement optimization, and thorough statistical evaluation of outcomes. By bringing together advanced advertising technologies, the NT Programmatic Platform enables comprehensive management of the entire media buying cycle, which spans from initial market research and media planning to activating CRM data, optimizing strategies across multiple KPIs, and conducting extensive data analysis. Moreover, during the course of an advertising campaign, the automation of algorithms and the power of real-time bidding optimization help prevent periods of stagnation, ensuring the achievement of all set KPIs. This holistic approach not only enhances efficiency but also significantly improves the overall effectiveness of advertising efforts.

Enhance your efficiency with comprehensive campaign management tailored for enterprises, unifying everything from media strategy and creative execution to performance assessment and enhancement within one platform. Streamline collaboration among creative, analytics, television, and digital teams through a single solution that fosters the sharing of insights, optimizes workflow, and strengthens your connection to critical data. Harness a centralized tool to access all audience insights, ensuring that you effectively target the right demographics with your messaging. Utilize machine learning to automate processes such as bidding and optimization, allowing for quicker responses to customer demands and market changes. Gain clear visibility into your expenditure and precisely track the locations of your advertisements, empowering you with control through Display & Video 360. With Display & Video 360, you have access to essential end-to-end campaign management functionalities, including creative workspaces and automated bidding, which facilitate rapid insights, enhanced teamwork, and superior outcomes. Incorporating these features means you can adapt your marketing strategies more dynamically, ultimately leading to an increase in overall campaign effectiveness.

We harness the power of data science, advanced predictive algorithms, and the insights of seasoned professionals to enhance your outcomes and synchronize your Brand Mentality™ swiftly, regardless of future challenges. Our innovative and flexible strategy for media planning, purchasing, and optimization spans various platforms, including YouTube, TikTok, Connected TV & OTT, Live Streaming video, as well as all high-quality publishers and networks. As audience behaviors evolve in unpredictable ways due to rapidly shifting conditions, our robust analytics combined with extensive data access—via the YouTube Measurement Program and numerous other resources—enable us to steer your messaging in accordance with emerging trends and your specific goals. Additionally, our GoodNews Algorithm and TrendGuard™ technologies are designed to detect and even anticipate cultural changes, ensuring that your brand remains on track. The Outcome Intelligence platform from Sightly integrates a comprehensive suite of software and services that we utilize to swiftly plan, execute, and optimize your outcomes, positioning you ahead of the curve. With our expertise, we ensure that you not only adapt to changes but also thrive amid them.

Engage customers in their preferred environments while bringing together various stakeholders throughout the media lifecycle via a cohesive platform that supports essential solutions for Media Intelligence, Media Management, and Media Finance. The Mediaocean platform is deeply integrated within the media ecosystem through APIs and bi-directional connections, all supported by a comprehensive omnichannel data warehouse, ensuring unparalleled visibility, control, and efficiency for advertising across multiple channels. Vital data is made accessible precisely when and where it is most crucial. Utilize a robust framework of normalized data that can be strategically applied throughout the campaign lifecycle, enhancing decision-making capabilities. Experience a seamless end-to-end workflow for large-scale omnichannel purchasing, regardless of whether it involves digital or traditional media, direct buys or programmatic approaches, and spanning both open and closed ecosystems. Employ a standardized workflow to manage all aspects of campaigns effectively, along with tailored media accounting solutions that optimize global expenditures and enhance operational efficiency. With the platform’s capabilities, stakeholders can make informed choices that drive success in their advertising efforts.

It is the sole demand-side platform that integrates search, social, and site direct functionalities through a unified interface. Basis DSP provides users with access to a comprehensive programmatic ecosystem filled with inventory, audiences, and datasets, along with the capability to plan, purchase, and oversee campaigns effectively. This platform combines end-to-end process automation with programmatic digital media planning and execution. Its seamless interoperability with search, social, and ad server platforms allows media professionals to devise and implement robust digital media strategies. The billing automation feature within Basis DSP simplifies the reconciliation of delivery metrics and streamlines the creation and payment of invoices. Additionally, users can plan, negotiate, and monitor custom private marketplace offerings across a vast array of premium publishers without needing to exit the Basis platform. By leveraging the advanced artificial intelligence engine of Basis, users can enhance campaign outcomes—opting for either algorithmic or machine learning optimizations that automatically interpret data for better decision-making. This all-in-one solution revolutionizes the way media professionals approach campaign management and execution.

Empowering brands, agencies, publishers to know and grow their audiences with an intelligent audience platform.

At Sizmek by Amazon, we understand that crafting impressions that evoke inspiration is essential for establishing meaningful and enduring connections with your diverse audiences. Our powerful solutions enable seamless integration of your creative and data efforts, revolutionizing how you optimize campaigns across various media platforms. The Sizmek Ad Suite equips you with comprehensive tools for creating, distributing, and refining your messaging, offering features like ad serving, creative authoring, and top-tier dynamic creative optimization. With a robust global platform that generates over 1.5 trillion impressions annually, you can leverage this extensive reach. Sizmek’s Dynamic Creative Optimization (DCO) empowers you to design hundreds, or even thousands, of ads tailored specifically to your target audiences. By using the Sizmek Ad Suite, you can significantly enhance the relevance of your messaging, leading to improved performance in your campaigns. This integration ensures that your advertising strategy remains innovative and effective in a rapidly evolving digital landscape.

Reach video advertisements across television, on-demand platforms, digital spaces, and agencies in more than 150 nations with Peach, which simplifies your advertising efforts by automating and enhancing ad delivery around the clock. Simply upload your advertisement, provide a few key details, and observe the seamless process unfold. Peach efficiently manages intricate workflows and invigorates the creative sector. Teamwork is made easy as you can effortlessly align content with media strategies to launch your advertising initiatives. Sourcing becomes straightforward with the right ads positioned perfectly and ready to play, eliminating the need to search for files. Automatic format generation ensures that advertisements are adapted for each channel, media proprietor, and platform. Experience superior quality with broadcast-grade transcoding from original files, accompanied by instant quality assessments to avoid rejections. Distribute advertisements from a unified platform, securely transmitting to television, social media, online spaces, ad servers, and beyond, removing the hassle of constant emails or multiple log-ins. Enjoy complete transparency with real-time insights into the status and location of every advertisement throughout the entire campaign lifecycle. Additionally, Peach is strategically built to embrace the future of programmatic advertising, ensuring you remain at the forefront of technological advancements. It allows you to focus on creativity while managing your advertising needs efficiently.

Explore advertising options tailored to your financial capacity and campaign objectives while receiving proposals from adept media sellers to negotiate optimal agreements. You can implement and track campaigns across various media types without having to leave your workstation. Gainbuzz serves as a digital hub that links media buyers with sellers, featuring marketplace tools that facilitate quicker, more intelligent, and improved media planning and purchasing. By transitioning the entire media sales process online, we empower brands to uncover advertising prospects, engage with media proprietors, and orchestrate their complete advertising campaigns all on a single platform. This streamlines communication, reduces the need for excessive emails and phone calls, and accelerates the overall process. Our dedicated team, driven by a passion for problem-solving and supported by leading investors, comprises experts with deep knowledge in advertising, media strategy, business, and technology. We are committed to transforming the landscape of direct media purchasing for the better. Ultimately, our goal is to create a seamless experience that elevates the effectiveness of advertising initiatives.

Nielsen Media Impact serves as an all-encompassing media planning tool aimed at assisting agencies, advertisers, and publishers in making financially savvy choices regarding audience engagement with their content and advertising efforts. This solution is structured into two main components: the insights module, which provides users with the ability to delve into detailed data concerning consumer media habits and pinpoint the most effective platforms for audience engagement, and the planning module, which facilitates the enhancement of media strategies and the development of various planning scenarios to judiciously distribute GRP flights, weights, and budgets. Among its notable features is the capacity to examine past campaign data to gain insights into how well the target audience was engaged, assess budget modifications and media distribution to enhance overall performance, scrutinize schedules while experimenting with different scenarios to elevate impression levels and optimize flighting patterns, and establish customizable KPIs that aid in crafting marketing strategies aimed at fulfilling specific objectives. Additionally, the platform encourages a data-driven approach to media planning, empowering users to make informed decisions that align with their marketing goals.

Be Addy provides a user-friendly dashboard designed for managing your multi-channel media strategy effectively. More crucially, it emphasizes developing a comprehensive strategy rather than merely focusing on individual campaigns. We assist you in establishing your marketing layers, distributing budgets across various channels, and defining key performance indicators (KPIs). With our platform, you gain control over scheduling, while we offer insights into the most effective media mix, working alongside your digital team to enhance the return on investment (ROI) for each media plan. You can craft your multi-channel media strategy by integrating your allocated budget and creating campaigns through Be Addy. This streamlined approach allows you to manage everything from a single, intuitive dashboard. Plan your online media initiatives for the entire year, allocate your budgets to specific channels, and predict your expenditures confidently. Moreover, you can save your media plan as a reusable template for future campaigns, ensuring efficiency and consistency in your marketing efforts moving forward. With Be Addy, you are empowered to take charge of your media strategy like never before.

Media Link Software offers a user-friendly platform that optimizes ad placements with maximum efficiency. Our system seamlessly tracks various media types and provides essential cross-platform analytics. Noteworthy features include automatic invoice verification, a comprehensive tracking mechanism for multiple make-good generations, and thorough post-buy evaluations. This software was crafted by agency buyers to meet the distinct requirements of media professionals. By utilizing the right tools, you can enhance client success through precise media insights. Media planning software ranks just behind your expertise and knowledge, as it should integrate all current advertising methods, save you valuable time, and maintain a fair, sustainable price. Despite the rising costs associated with media-buying software, we have observed little improvement in its functionality. It is crucial for professionals to advocate for better value and efficiency in the tools they use.

SmartyAds is a full-stack programmatic infrastructure that makes advertising easy for publishers and advertisers. It took 7+ years to create it, but now it has everything you need to make your campaigns a success: DSP and SSP, DMP, White Label Solutions, and DSP and SSP. The platforms streamline the process by allowing you to prioritize who, where, and how to trade with. This will help you achieve your goals quickly.

Regain authority over your digital advertising efforts by implementing programmatic ad campaigns of any size using our comprehensive digital advertising platform. Identify the most effective targeting strategy tailored to your campaign objectives. Experience straightforward campaign setup alongside personalized assistance. Effortlessly oversee and refine numerous advertisers and programmatic ad initiatives, regardless of your specific goals. With our user-friendly and feature-rich software coupled with customer onboarding, you can efficiently plan and implement your campaigns. Initiate precisely-targeted campaigns utilizing custom audiences derived from both first and third-party data. Additionally, you have the ability to focus on specific geographic areas or tailor your approach based on website content and category classifications. Our platform provides innovative tools to deftly merge first and third-party data, resulting in custom audiences composed of your most valuable users, ensuring the best possible results. You can streamline your advertising process and significantly boost your campaign effectiveness with our advanced solutions.

Link various data sources to uncover and seize fresh opportunities that propel business growth. Develop your enterprise around the revolutionary measure of media performance in a multi-platform landscape. Gain insights into the effectiveness of your media and marketing strategies, allowing you to enhance ROI and make informed decisions with assurance. Effective cross-platform measurement is crucial for navigating the intricacies of today’s media landscape, ensuring that business decisions are based on solid data. We assist prominent media entities, brands, and advertisers in making the necessary connections to expand their operations. Harness an impactful suite of audience, contextual, and cookie-free predictive targeting solutions to effectively engage with cross-platform audiences. We enable programmatic advertisers to tap into valuable target audiences through the DMP or DSP of their preference for campaigns spanning digital, mobile, CTV, DOOH, and podcasts. By leveraging these innovative strategies, businesses can not only adapt to the changing media environment but also thrive in it.

The iGaming Audience Platform combines a Data Management Platform (DMP), Demand-Side Platform (DSP), and an Ad Server to create a comprehensive environment for media buyers to effectively plan, acquire, and monitor advertising in real-time. Leveraging extensive data and advanced machine learning algorithms, we enable the instantaneous transfer of information to the DSP, ensuring precise targeting and successful campaign management. With Delta Big Data enhancing the reporting functions of our Ad Server, clients can now confirm that their campaigns have successfully reached intended demographic segments for the first time. The Delta Projects Audience Station (DMP) empowers users to pinpoint and manage their target audiences accurately. By effectively identifying and segmenting these groups, advertisers can significantly enhance the impact of their campaigns. The Audience Station provides insights into optimal targeting strategies and timing, allowing marketers to analyze the behavior of iGaming customers, observe spending patterns, gauge purchase intentions, assess product appeal, evaluate audience performance, and much more. This robust platform ultimately supports a more informed and effective advertising approach.

Gather insights on online advertising initiatives across various sectors, brands, and media platforms. Monitor the progress of your own campaigns alongside those of your competitors in real-time, while streamlining your efforts with automated reporting and notifications. Maintain oversight of your online advertising strategy and benchmark your activities against those of rival companies, ensuring your brand's safety by tracking the precise locations of your advertisements. Seek out new clientele and enhance your offers by scrutinizing the actions of other brands and media, thereby delivering exceptional customer service. Understand the media channels utilized by different advertisers, uncover the most prevalent formats, and refine your commercial strategy accordingly. With adjinn, you can conveniently access vital information through customized Reports and Alerts. Schedule your regular reports and review them during your coffee breaks, ensuring you're always informed about developments in industries or brands that pique your interest by activating all necessary alerts. Stay ahead by gaining insights into leads and customer strategies, comprehensively understanding the dynamics of their advertising efforts. This proactive approach will empower you to make informed decisions and drive greater success in your advertising campaigns.

Explore the comprehensive inventory of out-of-home (OOH) operators available in your target markets through a streamlined platform designed for efficiency. Optimize your marketing budget effectively by utilizing our OOH solution to plan and filter your choices in alignment with your advertising goals. Once you've identified the ideal media outlet and inventory, you can make your purchase with complete assurance. True Impact Media will manage all subsequent processes, ensuring hassle-free and timely printing, shipping, and installation. Discover the OOH advertising medium that aligns perfectly with your media planning objectives. If your aim is to enhance brand visibility, connect with new audiences, and obtain unprecedented insights, our outdoor media service is an exceptional fit. With True Impact Media, engaging in digital advertising becomes a seamless experience. As a frontrunner in the OOH industry, our expert team is dedicated to elevating your marketing efforts and driving significant results for your business. By partnering with us, you can unlock new opportunities and effectively reach your target demographic.

Examine and pinpoint significant shareholders to reveal their buying and selling patterns, while also assessing the activities of market makers to identify the most substantial gains and losses over various timeframes. Delve into the contributions of institutional investors, scrutinizing the number of shares they possess and the overall value of those holdings. Every managed campaign through Sequire includes a tailored media strategy that outlines objectives, tactics, and metrics for success. With access to a network of over 5 million engaged investors, Sequire allows for precise targeting of specific investor communities via display ads, emails, and social media. Our mission is to enhance communication with shareholders and attract interest from investors who share similar goals. We consistently track performance indicators and make necessary adjustments to maximize engagement with your desired audience, ensuring that your outreach remains effective and relevant. This comprehensive approach not only fosters a deeper connection with shareholders but also broadens your reach in the investment community.

SRDS (Standard Rate and Data Service) serves as the benchmark in the media planning and buying industry, equipping both agencies and brands with a comprehensive and streamlined approach to integrate digital and traditional media within contemporary audience-focused purchasing strategies. This extensive database features inventory from over 125,000 media brands, granting users access to specialized media databases that include the latest advertising rates, audience demographics, media contacts, and additional vital information. By consolidating essential data into a single resource, SRDS significantly boosts the efficiency of media planning, eliminating the hassle of navigating through various websites. For those involved in media buying, SRDS presents a user-friendly platform that places critical information from more than 125,000 media properties at their disposal, promoting more effective campaign planning. Additionally, media sellers can enhance their visibility by improving their SRDS profiles with premium listings that offer higher rankings and more engaging data. Ultimately, SRDS not only simplifies the media buying process but also empowers stakeholders with the tools needed for strategic decision-making.

Swayable is a global research platform that measures the impact of media content on opinions. Our clients are increasing the impact of their stories on the most important issues in the world. Major brands, foundations, and political campaigns worldwide are some of our clients. Swayable was established as a public benefit corporation that is dedicated to truth telling. Campaigns that matter use Swayable for real insights into what works. They gain deep insights in less than 24 hours and require no media spend. It's real science that is finally applied to consumer insights and public opinion. Results from thousands of respondents are available within 24 hours, with real-time analysis via an online dashboard. You will get proof of impact and not just feedback. Swayable impact testing is a standard-setting randomized controlled trials (RCT) survey experiment. Applying insights to all stages of media planning, creative development, and messaging can unlock 2X-10X increase in campaign ROI.

Discover a comprehensive array of products and advertising formats designed to assist you in strategizing, purchasing, evaluating, and enhancing digital media and customer interactions all in one convenient location. We provide top-tier inventory to all advertisers, ensuring they achieve optimal visibility. This success is attributed to our robust campaign delivery technology, unique formats, and exceptional support. Explore a variety of premium video and display formats, including numerous impactful ad options such as InStream (pre-roll) and OutStream video formats, along with premium above-the-fold display formats. We also offer display and video inventory specifically for in-app environments. Our customer-service oriented consulting approach helps unveil any overlooked revenue opportunities, which could involve new placements, innovative formats, or effective strategies. Allow us to handle your ad trafficking, campaign optimization, media planning, and reporting, all aimed at delivering outcomes with a strong emphasis on quality and efficiency. Whether it’s display, video, in-app, or any other non-traditional format, we have the capability to effectively monetize it. Our commitment to excellence ensures that your advertising needs are met with the highest standards.

Cassandra employs advanced machine learning techniques for marketing mix modeling to thoroughly evaluate your data, crafting a tailored media strategy that consistently enhances your return on investment. As a recognized Meta Measurement Partner, Cassandra is devoted to achieving excellence and fostering innovation in the realm of marketing mix modeling. Our collaboration with Meta, a leading force in global technology, highlights our commitment to delivering state-of-the-art, industry-validated solutions. By integrating seamlessly with your marketing data sources or data warehouse, Cassandra enables you to utilize extensive data insights for growth. With Cassandra’s MMM, you can strategically allocate your media budget in a way that effectively boosts sales and optimizes overall performance. This comprehensive approach ensures that every marketing dollar is spent wisely, paving the way for sustainable business success.

Zefr operates as a video advertising platform that provides targeted video ad placements prior to launch. This platform allows advertisers to execute extensive video campaigns tailored to specific brand preferences, ensuring precision, control, and effectiveness in their outreach. With a focus on YouTube, Zefr’s technology facilitates sophisticated, dynamic targeting aimed at the most relevant videos for brands. Our solutions ensure that video content is targeted precisely on the largest video-sharing platform globally. For brands, achieving success in the online video landscape begins with strategically aligning with suitable content. When your advertisement is placed alongside the right content and context, it can lead to significant immediate media impact while also enhancing long-term brand value. The operational process begins with Zefr identifying every new video uploaded to YouTube. We meticulously analyze the video’s meta-data to understand its context and assess its potential relevance for brand advertising. Additionally, our proprietary forecasting model estimates the expected views and impressions, enabling brands to effectively maximize the reach of their advertising campaigns. Ultimately, Zefr empowers advertisers to connect their messages with the right audience in an optimal setting.

Bucksense serves as your strategic ally, enabling you to manage your digital marketing internally and take charge of your strategies, activities, budgets, and data. By collaborating with brands, we aim to achieve their objectives through an innovative blend of programmatic advertising, native ads, social display, content marketing, SEO, and SEM. This unique approach marries expertise, creativity, analytical insights, transparency, and state-of-the-art technology to formulate effective, multichannel strategies tailored to your brand. Typically, brands rely on multiple agencies to fulfill their digital media requirements, which can lead to a loss of vital data, knowledge, and overall control, obscuring the bigger picture. Centralizing your multichannel strategy with the right partner can effortlessly address these challenges. At Bucksense, we assert that it's time for brands to reclaim their position at the core of the strategy, regaining control over their marketing initiatives. Understanding your audience is crucial, as it involves grasping their behaviors, needs, and preferences, which ultimately leads to more effective marketing campaigns. By doing so, brands can enhance their connection with consumers and drive better results.

TubeSift is a powerful tool designed for YouTube Ads targeting, enabling users to quickly establish successful video advertising campaigns by eliminating the tedious task of identifying precisely targeted, monetized placements. Since its inception in 2015, TubeSift has honed its expertise in video marketing and continually refined its search capabilities in line with the latest updates to the YouTube platform, introducing new features that assist users in maximizing the effectiveness of their video ad efforts. Our dedication lies in ensuring that TubeSift remains the most efficient and dependable targeting solution available for YouTube advertisers. Thousands of entrepreneurs, business owners, marketing firms, and media organizations rely on TubeSift to secure the best return on investment for their video advertising initiatives. This tool has become an essential resource for anyone looking to run video ads on YouTube, allowing users to swiftly generate extensive lists of highly relevant and popular monetized YouTube videos. With TubeSift, users can also enjoy enhanced analytics and insights to further refine their advertising strategies.

PixabilityONE is a comprehensive video advertising software solution that drives all campaigns overseen by Pixability while also serving as a self-service platform for agencies and brands. Initially, Pixability eliminates any inventory that doesn't align with your brand's identity. Next, we create a detailed target audience that goes far beyond basic content targeting. Our PixabilityONE engine then divides this target audience into numerous nano-audiences. Furthermore, it optimizes results an impressive 37,000 times each day, ensuring maximum effectiveness and flawless pacing. The outcomes of your campaigns, which typically outperform standard campaigns by 30-70%, are displayed on the industry's leading cross-platform dashboard, providing you with invaluable insights. This level of detail empowers brands to make informed decisions about their advertising strategies.

The Comprehensive Advertising Solution. A software suite designed for advertisers and agencies, featuring an extensive array of interrelated tools that enable you to discover, monitor, and connect with your target audience through diverse channels. We have developed the most accessible and clear advertising technology platform available today. Each component offers robust individual functionalities while also being capable of integrating flawlessly with other elements of our advertising solution to optimize outcomes. This is all supported by an inclusive strategy that merges with other top-tier technologies and services to help you achieve the best possible results. With a vast international presence, we provide localized support as one of the largest privately-owned and independent advertising technology firms in the world. Our commitment to innovation ensures that we continuously adapt to the evolving needs of the advertising landscape.

Agentio stands out as the pioneering advertising platform tailored for creator content, empowering marketers to effortlessly tap into scalable, creator-driven marketing on YouTube. With this innovative platform, brands can initiate or expand their YouTube creator programs, reaching highly engaged audiences as conveniently as they would with ads on platforms like Meta or Google. By connecting marketers with a robust network of top-tier creators, Agentio guarantees rapid execution, precise measurement, impeccable data accuracy, and effective amplification. Their sophisticated matching technology instills confidence in the creators and content that convey a brand's message, while cutting-edge analytics facilitate real-time performance evaluations and strategic adjustments aimed at achieving substantial business outcomes. The platform's comprehensive automation capabilities offer unmatched speed and efficiency for marketing teams, enabling the acquisition of brand-safe creator content and smooth scaling of campaigns. Advertisers utilizing Agentio have experienced a remarkable 4x to 10x improvement in Return on Ad Spend (ROAS) when compared to other digital video advertising avenues. Furthermore, the platform's user-friendly interface simplifies the process, making it accessible for marketers of all experience levels.

Advertising serves as the lifeblood of the open internet, providing vital support to content creators, journalists, and the free flow of ideas and information. Our media-buying platform has been designed to cultivate a more engaging and inspiring environment for all participants in this ecosystem. We are dedicated to revolutionizing media in a way that benefits humanity as a whole. Our approach involves aiding brands in delivering a more relevant and insightful advertising experience to consumers, while simultaneously establishing a new benchmark for global outreach, accuracy, and transparency. Discover what sets us apart: we operate from the buy side, which aligns with the interests of everyone involved. We do not direct you toward our own media products, as we have no ownership in any; it truly is that straightforward. With The Trade Desk, you can connect with one billion additional individuals compared to other leading media-buying platforms. Our goal is to ensure that your advertising budget is guided by data-driven insights, promoting transparency across all facets of our operations, including pricing, inventory, measurement, and reporting. By prioritizing these values, we enable a more equitable advertising landscape for all stakeholders involved.

A software solution designed for media owners to expand their inventory and efficiently manage large-scale outdoor advertising campaigns. This time-efficient tool enables media agencies to gain in-depth insights into potential clients while automating the processes of media planning and purchasing. Additionally, it serves as a brand service platform that facilitates connections with advertisers, ensures campaign transparency, and supports business growth. Users can oversee various media types—including traditional, transit, digital, ambient, street furniture, and place-based media—while easily accessing location availability between any two dynamic dates with just a few clicks. The software also streamlines operations through the creation of job slips and work orders, as well as site monitoring and ongoing campaign tracking via a dedicated mobile app. Furthermore, it encompasses comprehensive financial management features such as invoicing, issuing credit and debit notes, processing payments, and tracking revenue and outstanding balances, all while maintaining an organized ledger for parties involved. Ultimately, this robust software empowers media owners and agencies to optimize their advertising efforts efficiently.

Wise.blue is an international collective of specialists in digital and social media advertising dedicated to aiding clients in achieving scalable and lucrative advertising success. We specialize in transforming Twitter users into loyal customers. As an official Twitter marketing partner, Wise.blue, a global tech firm, equips marketers with innovative performance solutions tailored for Twitter, enabling them to drive impactful results on a large scale. In an ever-crowded marketplace, brands are compelled to explore new channels, identify alternative strategies for engaging their customers, and tap into additional revenue streams. Founded to assist performance advertisers, Wise.blue maximizes Twitter's capabilities through advanced campaign automation, machine learning techniques, predictive algorithms, precise targeting, A/B testing, distinctive engagement products, and comprehensive analytics. These tools collectively empower advertisers to excel on Twitter and elevate their advertising strategies to new heights, ensuring they remain competitive in a rapidly evolving landscape.

Expand your audience and streamline your digital marketing efforts by accessing 22 integrated programmatic, search, and social advertising platforms all in one location. Why limit yourself to a single DSP when you can utilize 22? tdX provides access to over 22 top-tier programmatic, search, and social advertising tools designed to enhance performance and broaden your reach. Regardless of where your target audience is located online, our trade desk will assist you in connecting with them effectively, fostering sustainable growth for your enterprise. We navigate various channels and screens within a constantly changing communication landscape, offering strategic insights that empower brands to make well-informed choices regarding channel mix and budget distribution, thereby maximizing the effectiveness of media blends. Moreover, gain the benefit of unified reporting and tailored dashboards that provide clarity and detailed insights into the performance of your omnichannel campaigns, allowing for continual optimization and adjustment. This comprehensive approach ensures that your advertising efforts are not only efficient but also impactful in achieving your business goals.

Proximic, a branch of Comscore, specializes in delivering programmatic targeting solutions tailored for advertisers, agencies, and publishers. Focused on the modern advertising environment, Proximic emphasizes privacy-centric targeting methods. Its sophisticated contextual intelligence enables media buyers to effectively connect with their desired audiences without depending on user identifiers, thus improving both the scale and accuracy of targeting efforts. For media sellers, Proximic offers tools for inventory curation that enhance audience monetization and attract a broader range of buyers. The platform is designed for seamless integration with various programmatic platforms, facilitating the activation of audience segments within the user's preferred system. By harnessing Comscore's rich data assets, which include a double opt-in digital panel of more than 2 million individuals, data from 75 million televisions, 100 million connected TV devices, and an extensive range of over 350,000 proprietary topics, Proximic ensures robust targeting capabilities. Additionally, this comprehensive data approach helps advertisers thrive in a competitive landscape.

Paragone is a performance marketing platform focusing on the ever-growing space of paid social media. Adopting and optimizing a real cross-channel advertising strategy in both B2C and B2B companies is a key to success for new-gen digital marketers. We help companies efficiently maximize reach and optimize revenue through actionable analytics and campaign automation tools.

Content Tap presents an innovative and user-friendly social media content calendar that enhances the efficiency of your social media management. This platform is designed to empower users to maintain a proactive approach in their social media strategies by offering vital tools for effectively organizing and scheduling their content. By adopting this streamlined methodology, you can save considerable time with expertly crafted content. An industry-focused social media calendar boosts engagement and ensures that messaging resonates well with entrepreneurs. Promotional content serves to highlight a product, service, or event, aiming to drive sales or generate leads by showcasing its advantages and prompting the audience to take decisive action. Story content, on the other hand, leverages the art of storytelling to forge a deeper emotional bond between the audience and the brand. Additionally, curated content is carefully chosen and organized to deliver valuable insights to a targeted audience, establishing the curator as a recognized thought leader in their field. This holistic approach to content planning not only enhances visibility but also fosters a stronger connection with your audience.

FatTail is transforming the advertising landscape by creating innovative sales, operations, and marketplace solutions that empower publishers to take charge of their strategies. Central to our approach is an adaptable Revenue Management Platform designed to enhance monetization, streamline control, and facilitate growth. Rather than forcing you to modify your existing business practices to fit our model, our software is tailored to integrate seamlessly with your current operations, helping you achieve your goals with increased speed, efficiency, and profitability. As a global leader in advertising technology, FatTail offers the only integrated supply platform that combines direct and programmatic capabilities. Our cloud-based solutions grant publishers comprehensive command over media planning, sales, and revenue generation across diverse advertising products and channels, while also providing differentiated “top of the funnel” inventory sourced from the most reputable brands in the industry. This unique approach ensures that our clients can maximize their potential while maintaining the integrity of their established practices.

Nielsen ONE serves as an all-encompassing cross-media measurement tool that offers consolidated insights into how audiences engage with linear television, streaming, and various digital platforms. By synthesizing both first-party and third-party audience data, it allows for meticulous media planning and evaluation, which in turn supports the development of tailored, impactful advertising campaigns aimed at reaching the target audience at optimal moments. This platform provides deduplicated metrics for advertisements as well as content, granting a cohesive perspective on audience behavior that aids in shaping content creation and monetization strategies. Utilizing a unique identity system, Nielsen ONE merges panel data, third-party identity details, and direct publisher connections to yield precise, person-level impressions for campaigns. Furthermore, with its capability for four-screen ad deduplication, it effectively assesses viewer engagement across a range of devices, including connected TVs, computers, and mobile phones, while also incorporating out-of-home, broadband-only, and over-the-air viewing statistics. Overall, Nielsen ONE enhances the media landscape by equipping advertisers and content creators with the insights needed to optimize their outreach efforts.

Explore and enhance the effectiveness of your television investments using the Admo.tv platform, which specializes in monitoring market TV broadcasts in real-time. By leveraging our advanced detection technology, you can gain insights into visits, conversions, brand awareness, and foot traffic. With our Watch platform, refine your media strategy by analyzing the approaches of competing brands. Admo.tv accurately identifies your TV-online users, offering valuable insights tailored to your specific needs, including online engagement metrics, geographic location, and the demographic profile of your TV-engaged audience. Additionally, we assess the impact of brand awareness and drive-to-store initiatives, allowing you to shape your media plans with a focus on performance. Admo.tv also enhances your search engine advertising (SEA) when users actively seek your brand online. Furthermore, you can increase conversion rates by retargeting your audience that has engaged with your TV content, crafting a personalized customer journey. Since its inception in 2011, Admo.tv has been a trusted partner for major brands and their media agencies, continually adapting to meet the evolving needs of the industry. By utilizing our platform, you can stay ahead in a competitive market and maximize the return on your advertising investments.

Effortlessly handle various social media platforms, schedule an infinite number of posts, repurpose timeless content, work in tandem with your team, and evaluate results, all from one centralized dashboard. Each platform has its own distinct characteristics, eliminating the need to upload the same image and caption across multiple sites. You can easily tailor your message, adjust image sizes, and set posting times for each individual network. Gone are the days of organizing everything through spreadsheets; instead, collaborate and strategize your social media efforts with your team using a collective marketing calendar. Our platform transforms your metrics into actionable insights that facilitate your brand's growth. Discover the optimal posting times and identify which types of content foster greater engagement. Viraltag's reports will assist you throughout the entire process, allowing you to monitor repins, likes, comments, traffic, and revenue generated from your Pinterest profile. Additionally, Viraltag provides valuable insights into the best posting times and the most effective keywords to enhance your engagement further. By utilizing these resources, you can refine your social media strategy and ultimately achieve better results for your brand.

The Cadent Advanced TV Platform is specifically designed to meet the needs of the rapidly changing television landscape. It supports every aspect of your workflow, from identifying target audiences and sourcing inventory to analyzing campaign results and preparing for future initiatives, ensuring you can effectively utilize your media investments. Gain insights into your audience and engage them across various viewing platforms. Enhance your campaign performance in real time, increase your reach, and eliminate audience duplication through advanced machine learning techniques. Link your reporting to key performance indicators and business outcomes for a more comprehensive view of success. The platform simplifies the selling process and facilitates the execution of data-driven campaigns across all your media assets. Fully compliant with privacy standards and operating without cookies, the Cadent Viewer Graph accurately identifies TV audiences and connects them with their corresponding data and devices, enabling you to establish essential cross-screen relationships for your brand. Cadent is equipped to tackle the complexities of TV advertising, providing the technology and expertise necessary to boost awareness, drive traffic, and increase sales effectively, even in today’s challenging environment. By leveraging these cutting-edge tools, you can stay ahead in the competitive landscape of advertising.

ContentCal, a company under the Adobe umbrella, simplifies the process of managing your content marketing and social media strategies, allowing you to channel your energy into creativity and strategic planning. It enables synchronization across multiple channels and teams, streamlining communication and enhancing engagement efforts. With a focus on ensuring seamless global and regional content visibility, it facilitates the effective execution of campaigns. The platform is intuitively designed, allowing users to become proficient in just 15 minutes. You can create, curate, share, draft, and organize your content and campaigns on a worldwide scale. It also allows for the comparison and sharing of best practices, providing insights into what strategies yield the best results and when to implement them, while offering robust reporting on post-performance across the organization. Additionally, users can manage inboxes and track mentions and messages across various channels. Established by a group of agency marketers, ContentCal emerged from the desire for straightforward yet advanced tools to create and disseminate content, along with the need to share that content for client feedback and approval seamlessly. This approach fosters collaboration and enhances the overall efficiency of the content creation process.

AdReady+ offers an advanced media planning solution that empowers our industry specialists, allowing us to implement media strategies with a distinctive Digital Remedy touch. This comprehensive ad-tech platform facilitates the entire campaign process, starting from the initial RFP and planning phases, advancing through IO management and trafficking, and ultimately providing insights, reporting, and campaign renewal. The efficiency gained from superior technology can unlock capabilities that would otherwise remain out of reach. Recognizing this potential, we aimed to create an innovative platform that gives our teams immediate access to over 100 vendors with just a click. The exceptional dashboard features of the AdReady Platform are difficult to fully express in words; they can be tailored to fit almost any macro and offer a wide array of data visualizations, making it simpler than ever to assess performance against various KPIs. A crucial initial step in any media strategy involves determining the distribution of devices, targeting methods, audiences, and overall strategies to ensure optimal outcomes. This foundational analysis sets the stage for a successful campaign, enabling teams to make informed decisions that drive results.

Yieldlab is a prominent supply-side platform (SSP) and a key player in private marketplaces for premium publishers across Europe. It embodies ongoing growth and innovation in collaboration with leading media brands throughout the continent. Through a blend of passion, intellect, and robust technology, we ensure the economic success of media offerings and advertising initiatives. Our core principles are rooted in partnership, transparency, and quality. The Yieldlab platform facilitates secure and effective connections between buyers and sellers in the realm of programmatic advertising. As a trusted ally for premium publishers and marketers, we empower you to unlock the full potential of your media inventory across diverse channels. The Yieldlab YRD platform stands out as a leader in quality and technology in premium programmatic advertising, complemented by personalized guidance from our experienced team. We prioritize personal relationships with supply clients, agencies, and demand-side platforms (DSPs) to foster a collaborative advertising environment. By choosing Yieldlab, you are not just selecting a provider; you are engaging in a partnership dedicated to maximizing your advertising success.

Smartly.io automates all steps of social advertising to unlock creativity and greater performance. We partner with top brands around the world to increase performance. We allow Creative, Media, and Data teams to collaborate, create, test, and launch the most successful ads. Smartly.io can help you close the loop between planning and creating, launching, and learning. Smartly.io allows you to manage and control your social media advertising from one central hub.

Sparkroom's performance marketing technology provides an integrated solution for PPL media planning and vendor management, encompassing FPIs, form handling, vendor invoicing, call tracking, and additional features. The leads that pass through this platform undergo immediate validation, verification, deduplication, data matching, rejection, and scoring based on proprietary tools and third-party integrations. By streamlining and centralizing campaign management processes, users can devote more attention to strategic decision-making rather than logistical concerns. Serving as a comprehensive hub for all integrations, Sparkroom retains a complete record of campaign data, including details on delivery, routing, and outcomes, functioning as a detailed reference point for transactional data. This approach not only enhances operational efficiency but also empowers marketers with insights that can drive better performance outcomes.

Roku OneView, previously known as dataxu, offers essential DSP technology tailored for forward-thinking organizations like yours. With a presence in twelve offices globally and access to over 3 trillion ad impressions worldwide, we provide a robust platform for your advertising needs. Through our TouchPoint™ tool, you can efficiently strategize and execute media purchases across top-tier open and private ad exchanges. While we operate on data-driven methodologies, our true motivation stems from your ambitions and challenges. Your achievements fuel our passion, and we take pride in celebrating your milestones as if they were our own. Our continuous pursuit of excellence is aimed at enhancing your business and fostering growth. We firmly believe that when data is thoughtfully analyzed and transparently applied, it can unlock unprecedented potential for you and your clients. Ultimately, we are dedicated to empowering you to harness data effectively, enabling deeper connections with your clients’ key audiences and making a lasting impact. Together, we can navigate the complexities of the advertising landscape and drive remarkable results.

Taptica operates as a global mobile advertising platform that is publicly traded and designed to assist leading brands in connecting with their most valuable users through an extensive variety of traffic sources. By utilizing proprietary technology and harnessing the power of big data along with advanced machine learning, Taptica facilitates effective media targeting on a large scale. The platform offers a cohesive environment where brands can engage more meaningfully with mobile audiences, ensuring that they reach relevant groups with precision. Our services include advanced targeting options and tools for reengagement throughout the mobile landscape. Additionally, we provide a cutting-edge programmatic platform, Tremor Video, which emphasizes storytelling through video content. Taptica is dedicated to maximizing revenue opportunities for publishers across all digital platforms by employing a robust tech stack that includes dynamic supply segmentation and quality assurance algorithms. Through these innovations, we ensure that our clients can effectively attract and retain their target audiences at scale.