Oyster CDP Description
Oyster is more than a customer data platform (CDP). It is the first global customer insights platform (CIP). Why? Your customer is at the core of Oyster. Oyster is "data unifying software." It can be added to an enterprise's martech stack and helps manage customer experience across all touchpoints - marketing, customer support, product. Oyster increases agility in enterprise analytics. Oyster is not a customer relationship management platform. It collects data from both online and offline customers, even anonymous customer data. It gathers enterprise data from all sources, and makes it available to decision-makers within your organization 24X7. The AI-infused Oyster is loaded with automation capabilities that make day-to-day marketing tasks extremely efficient. The Oyster CIP is different from other CDPs. It integrates multiple sources of data, but also provides actionable intelligence that can be used across all business cells.
Oyster CDP Alternatives
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Netcore Customer Engagement and Experience is an intelligent, full-stack platform that allows you to redefine growth. Full-stack growth platform for marketers, product managers, and growth managers. Raman's revolutionary predictive intelligence will help you increase conversion, retention, revenue, and profitability. Netcore delivers a world-class customer experience for marketing and product managers at customer-centric brands. Easy to use, intelligent customer engagement platform that helps you increase conversion and retention. Automate the delivery of personalized campaigns to specific customers. Netcore Customer Engagement eliminates the guesswork from how to engage customers using machine learning-backed data analysis. You can create a single profile by combining data points from every interaction your customer has with you brand across online and offline channels (website, mobile app, and marketing channels).
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FLYDE
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Ascent360
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Our software can be integrated with existing systems to compile all your data into one cloud-based customer database. To help you with your marketing strategies, predictive models and customer analytics such as RFM, lifetime spending, and customer/prospect ratio can be derived. It is easy to create, execute, and deliver omnichannel campaigns to your prospects and customers using our customer segmentation software.
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Oracle Marketing
Increase brand loyalty and business growth. Oracle CX Marketing, part of Oracle Cloud CX, is a comprehensive portfolio of digital marketing tools that helps B2B and B2C marketers use real-time intelligence as well as customer signals to deliver personalized experiences. Connect customer behavior, transactions, and demographics across sales, marketing, service, and back-office applications to create the best possible experience for each person. You can collect data from more sources, apply intelligence at scale, use insights to deliver personalized experiences in those moments that matter. Marketers can use their creativity and intuition to create amazing B2B campaigns and unforgettable customer experiences. Target high-value customers and individuals, optimize lead generation, increase customer retention and growth, and ensure consistent, personal messaging across all channels.
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Integrations
No Integrations at this time
Company Details
Company:
Express Analytics
Year Founded:
1999
Headquarters:
United States
Website:
expressanalytics.com
Media
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Product Details
Platforms
SaaS
Type of Training
Live Online
Webinars
In Person
Customer Support
Phone Support
Oyster CDP Features and Options
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
Oyster CDP User Reviews
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