Alternatives to Ignitho Customer Data Platform Accelerator

Markight serves as a powerful retention marketing solution designed to enhance your eCommerce operations by effectively analyzing customer data. You can create marketing, advertising, and promotional strategies that align with your customers' purchasing behaviors. By taking into account elements like pricing, historical sales, and various product categories, you can refine your sales approach. Additionally, the platform utilizes advanced data science technology to categorize customers and empower data-informed decisions tailored to specific customer segments. It streamlines KPI Monitoring by compiling and presenting diverse business data sources in a visual format. As a customer data analytics platform and data-driven marketing instrument, Markight equips marketing and sales leaders to make timely and informed choices about customer engagement. With the integration of customer bundling techniques, data science, and artificial intelligence, Markight assists organizations in pinpointing their most valued customers and implementing strategies for retention. This comprehensive approach not only enhances customer loyalty but also drives sustainable growth by fostering deeper connections with your audience.

Twilio Segment’s Customer Data Platform (CDP) provides companies with the data foundation that they need to put their customers at the heart of every decision. Using Twilio Segment, companies can collect, unify and route their customer data into any system. Over 25,000 companies use Twilio Segment to make real-time decisions, accelerate growth and deliver world-class customer experiences.

Mininglamp's Customer Data Platform (CDP) unifies consumer information from various marketing, sales, and service channels, enabling businesses to enhance their overall customer experience. This robust, all-in-one system facilitates data access, governance, modeling, and services, allowing enterprises to recognize and link customers across multiple devices and platforms through the use of Super IDs. By doing so, it streamlines the process of achieving superior customer experiences in marketing, sales, and service areas while enabling efficient centralized customer management and operational workflows. Additionally, the platform features a comprehensive data aggregation center that serves as a governance hub, offering scalable solutions to enterprises without sacrificing performance or stability. Drawing from years of insightful analysis and collaboration with leading clients, it formulates marketing data models based on industry expertise. Moreover, it effectively addresses a wide range of business scenarios by leveraging its extensive interdisciplinary experience in data management and application. This versatility ensures that Mininglamp's CDP remains a valuable asset for businesses looking to optimize their customer interactions and operational efficiency.

Enhance your sales and customer success strategies by tailoring them to fit the specific needs of every role, from customer success managers to executives. RevSetter streamlines workflows that align perfectly with your team and clientele throughout the revenue journey and across various segments. At last, your data-related issues have a resolution. It doesn’t matter whether your data is structured or unstructured, or which technology or databases you prefer; RevSetter’s unique data model allows for seamless integration, bringing your insights to life. This powerful tool drives your insights, workflows, and automation, offering solutions that range from a thorough customer success audit to an all-encompassing view of each lead, customer, and portfolio. With RevSetter's support, you can significantly refine and elevate your strategies, transforming them into practical, everyday tasks that yield measurable outcomes. This ultimately leads to increased customer satisfaction, better retention rates, and accelerated business growth, ensuring your team thrives in today’s competitive environment.

To enhance your decision-making process, it's essential to utilize customer data without the burden of requiring engineers to write code for every single event. Freshpaint automatically identifies clicks and actions on your website and transfers the collected data to numerous analytics and advertising platforms through its ready-made integrations. If you happen to miss tracking an event, Freshpaint can provide you with immediate insights by retrieving historical data for any newly identified event, eliminating the usual waiting period of two weeks. For startups in the digital health sector, Freshpaint is ready to sign Business Associate Agreements (BAAs) and is entirely tailored to handle Protected Health Information (PHI). Since developers typically implement tracking for various analytics and marketing tools but aren’t always the primary users of these systems, Freshpaint offers the adaptability needed for a more efficient workflow. This allows teams to accelerate their pace and allocate more time to focus on developing their core products effectively. By streamlining the data tracking process, Freshpaint empowers businesses to make informed decisions swiftly.

When data is gathered daily, it may not always be fully utilized, presenting a unique challenge to maximize its potential for your business. To effectively harness this data, Ysance employs the Datalake model, which serves as a centralized repository for storing and managing an organization's data. Our expertise lies in assisting you with identifying your requirements, architecting the system, selecting appropriate technologies, developing processes, and creating use cases, all aimed at transforming data into a valuable asset for your enterprise. We guide you in managing diverse and raw data from various information sources, ensuring their quality, aggregation, and real-time accessibility to enhance your business applications. By designing and integrating cutting-edge architectures like Data Lake and Lakeshore within your information system, we ensure that your operational constraints are fully considered and addressed. This holistic approach not only optimizes data management but also empowers your organization to make informed decisions based on reliable insights.

ValueCloud® offers a robust framework and repository designed to store and analyze critical customer value information, transforming it into actionable insights and valuable assets that can be utilized by various teams within the organization, including product managers, marketers, sales personnel, value engineers, professional services, and customer success teams. Understanding customer value is essential and represents the next necessary advancement in Customer Relationship Management, as authentic relationships with customers hinge entirely on the perceived value offered. However, existing CRM systems and other business platforms lack the functionality needed for effective customer value management. We assert that any organization aiming to transition to higher value and higher margin business models must treat customer value as a crucial strategic asset, which will not only foster competitive differentiation but also enrich discussions, establish trusted advisor relationships, and ultimately drive improved business outcomes. A focus on customer value management will enable companies to navigate the complexities of modern markets more effectively.

ONEcount is a customer-data platform (CDP), which combines a complete Marketing Activation Platform with a tightly integrated stack. ONEcount leverages a rich history of identity resolution, data consolidation, advanced identification and targeting tools. It streamlines the tech stack while delivering a simple-to manage ecosystem. The system includes aggregated dashboards, cross tactic visualizations, secure third party data feeds/ETL engine and built-in email marketing capabilities. It also features advertising integrations, single sign-on capabilities, social and social media capabilities, and a host other tools to facilitate cross-sell/upsell initiatives, increase sales, and personal 1-to-1 messaging.

For genuine digital transformation to occur, it is crucial that your marketing data is not only reliable but also actionable, allowing you to connect with customers in a meaningful way through tailored experiences that enhance customer lifetime value. By offering personalized interactions, seamless cross-channel messaging, and loyalty initiatives, you can significantly enrich your relationships with customers. Marigold Engage+ (previously known as Cheetah Digital) equips marketers with the tools needed to swiftly scale operations and address the demands of today's consumers. As the urgency for digital transformation continues to rise, acquiring new capabilities to adapt to shifting expectations becomes essential. Marigold Engage+ facilitates this transition efficiently by delivering the integrated technology and services necessary for fostering enduring, profitable, and mutually beneficial customer relationships. With our platform, you can uncover new opportunities, create targeted audience segments, and manage data through real-time interaction strategies. Transform your marketing initiatives into a dynamic consumer database by crafting engaging experiences that successfully turn the unknown into the known, ensuring you stay ahead in a rapidly evolving market. Additionally, this approach not only drives immediate results but also sets the foundation for long-term success and customer loyalty.

Consolidate customer information from various sources into one enduring customer ID. Provide cross-departmental teams with machine learning insights that facilitate large-scale 1:1 segmentation. Transform your marketing approaches and enhance customer experiences through centralized data that generates meaningful insights. Leverage behavioral data to create fluid interactions across different channels. A clearer view of customer data enhances personalization, sharpening focus on your marketing strategies and decision-making processes. Grant your entire organization access to universal data, enabling thorough analyses at both individual and aggregate levels. Implement predictive modeling to develop tailored content informed by behavioral insights. Employ persona models to categorize customers into segments based on an extensive range of variables. Utilize recommendation algorithms to identify the optimal next steps for both customer segments and individual clients, thereby driving more effective engagement strategies. Ultimately, this comprehensive approach to customer data will foster deeper relationships and improve overall customer satisfaction.

FLYDE stands out as the most user-friendly AI-powered platform aimed at enhancing revenue and profit margins by streamlining customer data management for brands and retailers. By integrating all data sources, it delivers a comprehensive and real-time 360º perspective of the customer base, which leads to actionable insights. The platform utilizes proprietary AI/ML-driven predictive models that significantly boost customer retention and Customer Lifetime Value (CLTV) by 20%, improve lead-to-sales conversion rates, and elevate profits and Return on Advertising Spend (ROAS) by an impressive 43%. Key functionalities include 360º customer profiles, predictive behavioral models, and intelligent segmentation, all designed to refine each phase of the customer journey. With a rich history of over 15 years, FLYDE merges cutting-edge technology into a single cohesive platform, enabling businesses to seamlessly integrate and leverage both online and offline data. This strategy not only reduces churn and enhances customer retention but also paves the way for the creation of tailored marketing initiatives. By focusing on the unique needs of each customer, FLYDE empowers brands to deliver more effective and relevant marketing campaigns.

Ascent360 serves as a robust customer database platform that efficiently merges various data sources, offering a thorough 360-degree perspective of your clientele, which empowers you to design and implement precision-targeted marketing initiatives. Featuring a user-friendly drag-and-drop segmentation tool, our platform enables marketers to swiftly create lists and launch campaigns within just minutes. The software effortlessly connects with your existing systems, consolidating your data into a unified cloud-based customer database. Through customer analytics and predictive modeling techniques, including RFM, lifetime value, and customer-to-prospect ratios, valuable insights are generated to inform your marketing decisions. Additionally, our customer segmentation capabilities, alongside third-party integrations, simplify the process of crafting and executing omni-channel campaigns, ensuring effective communication with both customers and prospects alike. This holistic approach not only enhances marketing efficiency but also drives better engagement and results.

Customer Link, a product of PwC, serves as a customer data platform that integrates your data along with extensive third-party data from PwC to create a comprehensive 360° perspective of your clientele. Enhance customer experiences through unparalleled insights that typical platforms cannot provide. Ensure that your engagement is consistent and tailored across various channels and devices, effectively addressing your customers' needs. Experience a dynamic and complete customer profile that adjusts to shifts in demand and highlights actionable moments through call-to-action prompts. Leverage PwC’s AI and machine learning capabilities to construct a cohesive understanding of individuals, households, and essential consumer segments. Improve visibility into your spending, channel effectiveness, and customer interaction results, allowing you to identify potential wastages and uncover new avenues for high returns. This holistic approach not only maximizes your resources but also drives more strategic decision-making in your customer engagement efforts.

WebMaxy eGrowth, an all-in one eCommerce management platform, gives you direct access in a single place to customer data and interactions. It integrates seamlessly your data and tech stack and begins to generate marketing reports. Analyze the different marketing channels you use to determine their contribution to revenue and conversions. Use different attributions models to analyze and make smart investments. Segment your customers to send them personalized messages. Automate your SMS campaigns, WhatsApp campaigns, and Email campaigns to drive more customers to the end-of-the funnel.

ZEPIC, an AI-infused Customer Engagement Platform, delivers hyper-personalized customer experiences throughout the entire customer lifecycle. Zenie AI is at the core of this platform, which unifies data, automates campaigns across channels, and provides actionable insight, empowering marketers. The platform's integrated CDP provides a 360-degree view of the customer, enabling intelligent audience segmentation and activation across all channels. ZEPIC's intuitive, award-winning interface allows businesses of any size to create powerful marketing campaigns without needing technical expertise. This accelerates business growth.

Launch highly targeted marketing campaigns swiftly by leveraging your cloud data warehouse without the stress of storage costs, data access limitations, and reliance on engineering support. This approach allows you to operate at double the efficiency while reducing costs by 75%, resulting in a remarkable fourfold increase in return on investment. Utilize our intuitive visual builder to craft adaptable and impactful user segments for executing your ideal marketing strategies. Experience a pricing structure that is not only budget-friendly but also scales effortlessly alongside your expanding customer data requirements. Concerns about data volume will be a thing of the past as you gain access to comprehensive backfilled data, allowing for the development of thorough customer profiles that enhance engagement. Design insightful segments based on a complete 360-degree view of your data housed in the warehouse, enabling limitless possibilities. Bypass the cumbersome initial integration process by connecting directly to your Customer Engagement Platform (CEP) and start your campaign journey immediately. This way, you can minimize reliance on your data team for constructing complex and potentially faulty pipelines, allowing them to focus on areas where their expertise truly adds value. The freedom to innovate and execute is now in your hands.

By utilizing IBM Master Data Management (MDM) on Cloud for both customer and product data, organizations can confidently trust and govern their information while benefiting from versatile deployment models. This approach enables faster workflows, easier scalability, and cost reduction. The fully managed solution facilitates rapid experimentation and innovation without the burden of administrative and infrastructure challenges. Furthermore, it lowers the initial expenses associated with new projects and mitigates risks through affordable entry points and subscription-based licensing options. With quicker provisioning and deployment of Master Data Management, businesses can allocate more resources toward developing new solutions and fostering innovation. Additionally, IBM Master Data Management on Cloud ensures high availability and enhanced user experience with its optimized infrastructure. Its customizable hardware and software framework is built on the reliable IBM Spectrum® Protect technology, allowing companies to migrate all or portions of their MDM workloads to the cloud seamlessly. This flexibility ultimately empowers businesses to adapt and thrive in a data-driven landscape.

Big data analytics provides robust consumer insights to enable intelligent B2C mobile messaging. Terragon Audience Profile, as our platform UID provides an additional layer of security by encrypting and anonymizing PIIs (Personal Information Identifiers). Data-driven marketing SaaS platform accelerates growth for African businesses. The profiles on the platform have already been segmented based on various data sets, including demographic, locational, transactional, technological, and interests (sports enthusiasts, fashion lovers, digitally savvy consumers, etc.) to ensure superior campaign performance.

Enhance your customer interactions by gathering real-time user behavior data, enabling you to deliver tailored messages and suggestions to your audience. With Fulcrum, you can craft immediate experiences that boost customer engagement, foster brand loyalty, and elevate conversion rates. This platform caters to digital agencies, marketing teams, sales divisions, and more, simplifying the process of segmenting customers for personalized experiences across various marketing channels. For instance, Fulcrum can offer content recommendations that not only connect customers to your brand but also help maintain their loyalty over time. Additionally, by personalizing campaign experiences in real-time, Fulcrum creates more relevant interactions that enhance conversions through an automated workflow. Leveraging AI, Fulcrum effectively identifies and engages both known and anonymous users, driving deeper engagement and improving conversion outcomes. This innovative approach empowers businesses to adapt swiftly to customer needs and preferences, ultimately leading to a more successful marketing strategy.

Enhance the experiences of your customers and prospects throughout their journey by utilizing Actito's Activation Platform. With its capabilities in real-time personalization and omnichannel marketing automation, Actito empowers you to send the perfect message at the ideal moment through the most effective channels. This will help you boost conversions and drive revenue growth. Gather and integrate all your data sources in one centralized location to optimize your engagement tools while adhering to GDPR guidelines. Personalize your interactions by addressing customers by name and offering them customized deals that are both relevant and timely. The sophisticated Actito data model allows you to react in a precise and intuitive manner, catering to your customers' preferred methods of interaction. Develop tailored marketing initiatives that focus on the specific needs of each customer, ensuring an ongoing dialogue throughout the entirety of the relationship. Feel free to experiment with all your concepts, no matter how unconventional, and launch creative campaigns that convey a direct and personal message at the most opportune moments. By doing so, you will not only engage your audience more effectively but also foster long-term loyalty and satisfaction.

The Dutch-originated customer data platform, Nominow, collects touchpoint data from any operational source within your organization. It consistently enhances and develops customer profiles into a singular data repository, which proves invaluable for any marketing initiative, event, or customer engagement you wish to pursue. Since each organization possesses its own tailored marketing technology stack, every implementation of Nominow is distinct. We collaborate with your team to evaluate the existing circumstances, contextual factors, and strategic goals for which Nominow will be utilized. This includes a thorough analysis of customer data sources and applications, the IT landscape, and particular requirements. Your Nominow setup is customized to align perfectly with your unique situation and needs. Our focus is on empowering you to manage your customer data effectively, ensuring that you have access to truly actionable insights whenever required. Typically, the process of implementing Nominow spans a duration of 6 to 8 weeks, allowing for a swift integration into your operations. This timeline ensures that your organization can quickly begin to leverage the full potential of its customer data.

Octolis is a full-stack platform for marketing teams. We empower marketers to quickly analyze and deploy data-driven use case scenarios. Octolis, which sits on top of your database, is the easiest way for you to unify, score, and sync all the data in your business tools. Key features - Flexible data model - Real time data processing Pre-made scoring and data preparation recipes Connectors for sources and destinations: More than 30+ (FTP files. Gsheet. webhooks. etc.) - A powerful API

Synerise, an AI-driven Customer Data & Experience Platform (CDXP), centralizes customer data to enhance marketing and engagement. Key strengths include real-time capabilities, advanced AI, quick setup, and personalized omnichannel experiences. Pay-as-you-go pricing available. Key Strengths of Synerise Synerise excels in several key areas that set it apart from other platforms: - Real-time capabilities. Powered by TerrariumDB, our proprietary database engine designed specifically for behavioural intelligence, real-time computing - AI Engine. The quality of AI algorithms confirmed by successful participation in: Rakuten Data Challenge 2020; Twitter RecSys AI Challenge 2021; KDD Cup 2021; Booking.com AI Challenge 2021 - Time-To-Market. Confirmed by numerous successful implementations across various clients from various industries. Benefits that Synerise brings: - Increase conversion through super-targeted AI product recommendations - Increased sales through personalised search results - Reduce costs by predicting customer behaviour - propensity to act - Reduce operational costs with an all-in-one tool - Optimise ROI through usage-based billing mod - Enhance customer experience and loyalty

Drive the expansion of your business and foster brand fidelity with Oracle CX Marketing, which is a comprehensive suite of digital marketing tools within Oracle Cloud CX designed for both B2B and B2C marketers. This solution empowers users to leverage real-time insights and customer signals for crafting tailored experiences. By integrating customer behaviors, transactions, and demographic information across various platforms such as marketing, sales, service, and back-office functions, organizations can design exceptional experiences for every customer. Gather information from a multitude of sources, implement intelligence on a grand scale, and utilize insights to provide personalized interactions at critical moments. This approach allows marketers to blend their intuition and creativity to orchestrate compelling campaigns and unforgettable customer experiences. Focus on high-value clients and individuals, enhance lead generation and its progression, increase customer loyalty and growth, and guarantee consistent and personalized communication across all channels and regions. Ultimately, this strategy not only boosts brand engagement but also positions your business for sustainable success in a competitive landscape.

Defining the various first-party data segments that are crucial for your business growth can be quite challenging. With Smart Segments™, you can effectively AIM at your target audience in the future through highly effective conversion campaigns that leverage both behavioral and contextual attributes. AIM collects valuable information such as geo-targeting details, user behaviors, actions, timing, weather conditions, referral sources, languages, search queries, and URL histories. To utilize this, you only need to incorporate a small snippet of code into your website. After that, AIM takes charge of creating intelligence for your dashboard, relieving you of the heavy lifting involved in data management. This solution is an excellent entry point for personalization without incurring any expenses. If you are considering replatforming your CMS or CRM, there's no need to worry; just ensure AIM is implemented across all platforms, and you will maintain seamless continuity. Understanding your customer is essential for effective marketing, sales, and product development, as data hidden within a CRM or analytics tool is not actionable. In this way, AIM empowers your brand to harness the potential of personalized marketing with remarkable ease. By streamlining the data collection process, AIM helps you create more targeted and effective marketing strategies.

Alchem-e offers an engaging, visually appealing dashboard that facilitates command and control over operations while enabling quick automation of processes; it also boasts an advanced workflow management system that monitors activities, streamlines tasks, safeguards data, and equips individuals with essential tools and insights for enhanced performance in their roles. This solution is particularly ideal for in-house printing operations, service providers, and marketing firms. With its visually stunning user interface and powerful analytical tools, it enables efficient management of document production and distribution. Custom modules are available to help you keep a finger on the pulse of your operations while maintaining seamless communication with clients. Furthermore, for your enterprise production needs, the platform delivers metrics that offer concise, aggregated views of critical KPIs, such as operational efficiency, multi-channel distribution, service-level management, and sales and financial outcomes, ensuring comprehensive oversight of your business performance. Ultimately, Alchem-e stands out as a vital tool for organizations seeking to enhance productivity and strengthen their operational frameworks.

exaudi Audience Platform provides a straightforward and user-friendly way to access and manage your users' data, aligning with your specific objectives. It allows for the creation of audience segments based on a wide range of attributes. You can track user behavior within these segments over time, modify their makeup, broaden them, and connect them with various external platforms. With exaudi Audience Platform, you can make real-time adjustments to segment compositions and generate detailed reports that can be shared with clients while ensuring complete privacy compliance. This platform is not only ready for immediate implementation but also offers stability and security while remaining highly adaptable to your evolving business needs and market dynamics. Equipped with our expertise and cutting-edge technology, it is also prepared to incorporate AI algorithms for enhanced functionality and insights. Additionally, exaudi Audience Platform empowers you to stay ahead in a fast-paced environment by enabling continuous optimization of your audience strategies.

Introducing a comprehensive Customer Data Platform (CDP) that continuously collects and qualifies data to create a holistic 360º view of your customers. We integrate directly with your data sources, populate our Data Lake, and refine it in our Data Hub, enabling us to design intuitive dashboards and analytical templates that enhance your client communication. All of this is conveniently packaged within a single Zoox solution, featuring ELT capabilities with over 150 native connections. You can initiate a data pipeline in just minutes, ensuring that your information remains reliable and current. Our solution incorporates the Data Build Tool (DBT) for transforming your data seamlessly. Additionally, you can enrich your insights by merging your data with market analyses, accessing over 200 variables, and exploring company inventories. Furthermore, our platform allows you to connect with partner APIs for even deeper insights. Utilize our ready-made analytics templates that cover various areas from shop performance to risk assessment, and if you need a tailored template, we’ll customize it for you and integrate it into your data pipeline seamlessly. This all-encompassing approach not only streamlines your data management but also empowers you to make informed decisions based on accurate analytics.

Tealium Customer Data hub is an advanced platform that unifies, manages, and activates customer data across multiple touchpoints and channels. It allows businesses to create a real-time, cohesive view of their customers by integrating data from mobile apps, websites, and other digital sources. This centralized data center empowers organizations to deliver customized experiences, optimize marketing strategy, and enhance customer interaction. Tealium Customer Data Hub offers robust features such as data collection, audience segmentation and real-time orchestration of data. This allows businesses to transform raw data into actionable insight, driving more effective interactions with customers and improved business outcomes.

Connect your data, segment your audience, provide seamless experiences, and track your success easily. No-code integrations allow you to integrate data from finance, marketing, sales, support, and product into one customer profile. This will reveal the actions that are most important to your business. Segmentation is a powerful tool that allows you to target audiences using any combination of demographic, firmographic and behavioral data as well as transactional data. The right message to the right person at the right moment, the right time. Hyper-personalized omnichannel experiences that connect with your audience across the entire customer journey are a great way to connect with them. Intelligent automation that feels human. Data should make decisions easier, not more difficult. Your entire team can make data-driven decisions by using visual analytics and reports that provide insight, while custom dashboards keep you on track.

HCL CDP stands as a robust solution that aggregates customer information from various sources, offering a comprehensive 360-degree perspective for enhanced insights. Its adaptability in architecture, thorough data lineage features, and adherence to privacy regulations position it as a preferred choice for contemporary businesses. 1. Effortless Scalability: HCL CDP can seamlessly adjust to increasing data volumes, maintaining optimal performance as companies grow, handle additional customer interactions, and merge diverse data sources. 2. Transparency & Compliance: The platform ensures complete visibility in data processing, monitoring data flow to meet requirements of GDPR, CCPA, and other regulations, while its zero-copy data framework boosts security by allowing data access without creating duplicates. 3. Versatile Deployment Options: Featuring choices for on-premise, cloud, and hybrid deployment, HCL CDP grants organizations the flexibility to expand without being tied to a specific vendor. 4. Integration Flexibility: HCL CDP integrates effortlessly with various CRM and marketing automation tools, as well as analytics platforms, making it adaptable to different technological ecosystems. By leveraging such capabilities, businesses can unlock the full potential of their customer data to drive strategic decisions.

Orbee's Middleware seamlessly connects all data sources within a dealership into a cohesive customer data platform. This unified first-party data can be leveraged across various marketing and advertising channels, utilized for sophisticated attribution analysis, and enhanced with third-party information through our collaborations with top-tier data aggregators. Our comprehensive platform ensures that a dealership's data is fully optimized, with our dedication to integration preventing any first-party data from being underutilized. Through our solution, users can not only analyze and activate their data but also enhance it further. Effortlessly comprehend your traffic sources without cumbersome setups and uncover insights with our robust campaign analytics tools. By consolidating shopper profiles, our powerful CDP collects data from all interactions across your websites, third-party services, and CRM systems, making it easier than ever to drive informed decisions. Ultimately, Orbee empowers dealerships to harness their data effectively, fostering better customer engagement and business growth.

Zence 360 is a powerful Customer Data Platform (CDP) that helps businesses consolidate customer data from multiple channels, providing a unified and in-depth view of each customer. It turns raw data into actionable insights, enabling companies to personalize marketing efforts and improve engagement strategies. The platform allows businesses to segment customers more accurately, ensuring that the right message reaches the right audience at the optimal time. By integrating with over 100 systems, Zence 360 offers seamless functionality across various platforms, enhancing its ability to support diverse customer engagement strategies. With the power of segmentation, businesses can increase the precision of their marketing campaigns, ultimately boosting customer satisfaction and loyalty.

Through a strategic alliance, EPICA has transitioned its prediction platform to Azure, the cloud solution provided by Microsoft, which allows our clients and suppliers to access EPICA’s powerful data science tools securely and instantly. Businesses are leveraging the EPICA Platform along with Sophia® AI to stay ahead of their rivals effectively. Our seamless implementation process enables you to easily merge with your existing technological infrastructure. By recognizing patterns, you can foresee your customers' future purchasing behaviors with remarkable precision. Gain insights into the likelihood of each shopper making a purchase or even create your own audience to evaluate their propensity to act on specific products. This personalized approach enhances the customer experience, rewarding them for the data they provide. Offer a unified and engaging experience across both your physical store and digital advertising campaigns. The key to achieving such precise predictions lies in the rich quality and volume of data that feeds into the AI engine's learning process, which continuously improves its predictive capabilities. By harnessing these insights, companies can foster stronger relationships with their customers.

CustomerLabs CDP, a cloud-based digital marketing platform, helps agencies, SaaS, and Ecommerce marketers track, identify segment, sync, sync, and analyze their customer data. The platform allows marketers to create personalized campaigns across channels and without any developer dependency. Track and collect customer data from your website, app CRM, email, service, and offline channels. Identity resolution allows you to map anonymous users across platforms and gain a 360-degree view of your customers. To trigger timely messages across channels, create customer segments based upon behavior, demographics, and user traits. This customer data can be seamlessly synchronized with your existing marketing tools, such as Google Analytics and Google Adwords. CustomerLabs CDP allows you to capture accurate customer data and support your marketing decisions.

Resulticks enables brands to harness data-driven communication strategies aimed at their target audiences and informs business choices through its acclaimed, AI-enhanced big data cloud platform. By leveraging the world's pioneering customer data blockchain, Resulticks opens up vast opportunities for digital transformation by providing a comprehensive 360° perspective of the customer via data unification and coordinated omnichannel engagement. Fully integrated and designed for scalability, Resulticks combines a robust audience data platform, genuine omnichannel orchestration, and cutting-edge analytics into one user-friendly, adaptable solution that yields quantifiable business outcomes through personalized, instantaneous communications. The omnichannel audience data management platform from Resulticks goes beyond simple data integration; it serves as a scalable catalyst that transforms, enhances, and activates big data to create a unified, real-time customer profile, facilitating advanced segmentation and tailored experiences. By streamlining data management, Resulticks ensures that brands can effectively respond to customer needs and preferences in real-time.

The Skypoint AI Platform serves as a robust data and artificial intelligence solution tailored for sectors that are heavily regulated, such as healthcare, finance, and government, facilitating smooth data integration alongside sophisticated AI-driven automation. Constructed on a flexible data lakehouse architecture, this platform merges both structured and unstructured data into a unified source of truth while prioritizing governance, security, and compliance measures. With comprehensive AI capabilities, it encompasses business intelligence, AI agents, and collaborative tools, empowering organizations to optimize their operations and enhance decision-making processes. By utilizing compound AI systems that incorporate specialized language models, retrieval mechanisms, and external resources, Skypoint provides customized, intelligent solutions aimed at addressing specific industry challenges. Furthermore, its innovative approach ensures that organizations can adapt to evolving regulatory requirements while maximizing efficiency and insights.

The Piano platform is made up of four interconnected products. Analytics Piano Analytics serves as a powerful data gathering and analytical suite. While it faces competition from various comprehensive marketing and behavioral analytics solutions, it stands out in environments where compliance is critical, showcasing a range of distinctive features and unique datasets. Activation Piano Activation features Composer, renowned as the most widely used experience rules engine globally, alongside VX, our platform dedicated to subscription commerce. Audience Our real-time customer data management system (CDP/DMP) facilitates advanced segmentation of both known and anonymous users, allowing for the seamless export of customer segments to both Piano's applications and external systems. Amplifier Our collection of audience engagement tools encompasses management for both organic and paid social media campaigns, in addition to newsletters and push notifications. This suite is specifically crafted to promote content that effectively drives traffic towards owned and operated digital properties, ensuring that user engagement remains high. Overall, the integration of these four products enables a comprehensive approach to data and audience management.

Klaviyo empowers businesses to create smarter digital relationships by transforming customer data into meaningful, impactful experiences. From email and SMS to web interactions and reviews, Klaviyo makes it easy for B2C brands to engage customers at every touchpoint. Trusted by over 157,000 businesses, Klaviyo helps drive faster, more efficient revenue growth. Klaviyo’s 350+ integrations making getting started easy for marketers. Some key features of the platform include predictive analytics, AI automation, optimized templates, A/B testing, and intuitive segmentation and email flows to ensure marketers are reaching their audience with the right message at the right time. The solution also supports integration with payment processing and point of sale (POS) software solutions, such as Magento, Shopify, and WooCommerce.

Mindbox, an international cloud-based SaaS company for marketing automation SaaS, offers a holistic and automated customer data platform (CDP). It has rich integrated marketing functionality and is designed to help B2C midsize and large businesses increase customer conversion and retention. The platform merges customer data from offline, online and mobile sources to create unified customer profiles. It allows marketers to analyze and segment data to manage multi-channel promotions, ads, loyalty programmes, web&mobile personalization options, and to manage multichannel campaigns from a single user-friendly interface.

Scale-e is an agile platform that collects valuable information about customers' interactions with brands. We cleanse and transform customer data from every source and manage privacy management to create consistent customer profiles for B2C and B2B. This allows us to orchestrate omnichannel CX and distribute marketing or loyalty programmes. We also harness customer insights to lower the cost of customer acquisitions and retention.

Mindset-Insights & Digital Empathy Management System, known as whenwhyhow, represents a groundbreaking evolution in Customer Data Platforms (CDPs), concentrating on customer mindset analytics and leveraging actionable AI to foster loyalty, decrease churn, and enhance Lifetime Customer Value (LTCV). This innovative platform fills a crucial gap in digital customer service and business intelligence, offering a fresh perspective on actionable AI for customer service sectors and data-centric organizations seeking efficient methods to organize, store, and access their business data. With its seamless API-based integration, whenwhyhow connects effortlessly with your digital channels, CRM, and other data sources, ensuring a swift, user-friendly, and cloud-deployable experience. In sectors like Banking and Fintech, the availability of digital channels should harmonize with a deep understanding of customer mindset and empathetic interactions, making it possible to bring the essence of traditional "human touch" banking into the digital realm. This approach also allows for a comprehensive grasp of customer concerns related to insurance, their worries, and their sensitivity to competitors' pricing, ultimately driving a more personalized and effective service experience. By bridging the gap between technology and genuine customer connection, whenwhyhow can significantly transform the landscape of customer engagement.

Activation Studio offers a no-code, drag-and-drop solution that boosts workflow efficiency and campaign effectiveness within Salesforce Marketing Cloud. This tool integrates seamless Customer Data Platform (CDP) features into your SFMC environment, providing functionalities such as audience segmentation, tracking user intent on websites, and lead scoring. Users can easily access all their data through data designer and data extension integrations. The intuitive drag-and-drop interface simplifies workflow management, allowing for faster journey launches—up to 50% quicker. Additionally, users can incorporate scoring rules, web tracking, and various enhancements into their SFMC. As a no-code add-on for Salesforce Marketing Cloud, our solution empowers users to harness the full potential of the platform with ease. Notably, your data remains securely within the Marketing Cloud, and the installation process takes a mere 20 minutes, enabling organizations to quickly optimize their marketing strategies. With Activation Studio, transforming your marketing efforts has never been simpler or more efficient.

Consolidate your client, prospect, and lead information into a single, cohesive platform. By aggregating data from various systems and campaign tools, you can create a comprehensive view of your customers that is accessible across the organization, ensuring you have an integrated, 360-degree perspective that complies with GDPR regulations. With the PRDCT Audience Builder, leverage this unified customer information to craft omnichannel marketing campaigns that enhance your overall marketing performance. The PRDCT applications streamline the process of achieving your customer data objectives, whether it's through customer segmentation, personalized content delivery, or boosting your marketing effectiveness. We simplify the challenging task of centralizing your customer data from diverse sources, allowing you to spend more time understanding, engaging, and activating your customers. Additionally, PRDCT systematically gathers individual consent from all your data sources, merging this into a set of customer permissions and preferences that adhere to GDPR standards. This ensures that your marketing efforts are not only effective but also ethically sound and legally compliant.

Allow our advanced AI technology to assist you in embracing a data-centric strategy that streamlines personalized interactions throughout every stage of your customer journey. Attract new clientele through various channels such as Point of Sale registrations, in-person lead captures, referrals, and online sign-ups. Utilize AI-enhanced lead management systems to effectively capture walk-in leads and elevate sales performance. Register on our commerce platform, mobile applications, or additional channels with ease. Synchronize customer data derived from POS transactions for a unified overview. Leverage an AI-driven customer data platform combined with analytics to optimize your outreach. Engage potential customers through social media platforms and generate leads from endorsements by existing clients. CASA is designed to support you in executing your customer engagement objectives and success strategies, setting you on a trajectory toward sustainable growth. Our customizable and scalable loyalty solution empowers brands to forge closer relationships with their customers. Focus on your most valuable clientele and aim to enhance their lifetime value. Additionally, seamless integration with third-party applications ensures that your systems work in harmony. With these tools at your disposal, you can craft a more meaningful and effective customer experience.