Demandbase Integrations

Optimizely is the global leader in Progressive Delivery and Experimentation. It empowers leading companies to test and deliver new features and experiences to their customers. It takes data-driven decisions, continuous experimentation, and constant innovation to create digital experiences that transform companies. Optimizely One will help you unlock your digital potential. It is essential to create human-centered digital experiences. Find out how to eliminate guesswork and make every interaction actionable. Commerce in the digital age goes beyond products, catalogs, and transactions. Selling online is about telling stories, evoking emotions and building trust. You don't owe anyone their business. Instead, you must earn it with each interaction.

Qualified is the #1 pipeline generation platform for revenue teams that use Salesforce. With the Pipeline Cloud, Qualified helps leading B2B companies like Autodesk, GE Healthcare, and VMWare tap into their greatest asset — their website — to identify their most valuable visitors, uncover signals of buying intent, shape sales and marketing campaigns, and instantly start sales conversations. Powered by the Xforce platform, Qualified is uniquely designed for Sales Cloud customers to generate pipeline, faster. Conversations: Qualified Conversations is the B2B conversational sales and marketing solution that allows sales teams to turn valuable website visitors into instant pipeline by avoiding form fills and qualifying them through real-time voice, video, and chat conversations. Signals: Qualified Signals is the account-based buyer intent solution that delivers more pipeline by identifying buyer interest and intent that enables sales and marketing teams to build targeted account lists based on high intent, reach out to the right prospect at the right time, and personalize their outreach through sales engagement, marketing campaigns, and conversations. Piper is an AI SDR designed to automate your inbound pipeline generation.

Your customers have high expectations. Companies that can deliver personalized, fast and easy buying experiences are the ones that will succeed in a world that is increasingly on-demand and instant. Drift can help you with this. Drift combines chat, video, and automated to remove friction from business buying. Drift allows you to have conversations with potential customers on your terms. Drift is used by over 50,000 businesses today to increase revenue, reduce sales cycles, and make purchasing easy.

Identify the ideal buyers, gain valuable insights, and connect through tailored outreach efforts. Monitor significant changes in leads and companies while reaching out and engaging with potential clients. Utilize a search tool that helps pinpoint the best individuals and organizations, ensuring you connect with the most pertinent prospects. Quickly identify key personnel within your target accounts, benefiting from personalized suggestions designed for your specific needs. Effortlessly save your leads and accounts, logging your Sales Navigator activity to your CRM with just one click. Access crucial insights regarding your accounts and leads, including any job transitions that may occur. Efficiently categorize your leads and accounts using tags and take notes that can seamlessly synchronize with your CRM. Additionally, explore an expanded view of who has interacted with your profile over the past three months, enhancing your networking potential. This comprehensive approach not only streamlines your prospecting efforts but also maximizes your engagement with potential clients, leading to greater opportunities for success.

AppEQ is a customer retention software that provides real-time customer insights on top of your existing SaaS applications. AppEQ unifies customer data from your CRM, Helpdesk, Email, etc., and delivers actionable insights at your fingertips. Purpose-built for Customer Success and Account Management teams to drive retention revenue and growth without the complexities of traditional Customer Success Platforms. Fast-growing SaaS companies use AppEQ to retain and grow their accounts. Customer Success and Account Management teams from fast-growing B2B SaaS companies rely on AppEQ to boost their retention revenue and account growth. AppEQ is a customer retention software that provides one-click real-time customer insights on top of your existing SaaS applications.

Optimize your website to increase customer value High ROI A/B Testing to (Actually!) Grow Your Business We have created a tool that eliminates many of the problems associated with other platforms and allows you to focus on your optimization strategy. Convert's tool is the only enterprise solution that does not store personal data in its default setting. It also uses first-party cookies to track visitors accurately. We are here to help you. ConversionXL tests show that we are the fastest testing tool. We've beat the blink that skews results, and damages your reputation. No more waiting. We are human experts who can help you. They know the tool inside and out, value your time, and won't stop until you're happy. Many plans include unlimited domains, tests, and projects. You also get advanced developer options and top-notch training add-ons. You can test it if you think it.

Engage more quality prospects with ion, the best interactive platform to create data-driven experience without any developer code or tech-savvy resources. You can now use your existing team and existing content to create experiences that drive results. These are some of the top brands' case studies! ion offers a wide range of services that will increase your bandwidth and get the results you want without affecting your budget, time, or schedule. Our platform and experience are used to create award-winning work. We'll even create it for you if you don’t have the time or desire to create your own interactive, data driven experiences.

Dreamdata is the B2B revenue attribution platform that empowers go-to-market teams to understand their impact and drive growth. By automating data collection and modeling, it provides a 360° view of the customer journey and enables data-driven decision-making. Key Features: - Automated Data Collection & Unified Model: Collects first-party data from your website and marketing/sales stack, building a complete picture of customer interactions. - Multi-Touch Attribution: Accurately attributes revenue to specific touchpoints, providing clear ROI on campaigns and channels. - Buying Signals & Lead Prioritization: Identifies high-intent accounts and prioritizes leads, maximizing sales efficiency. - Campaign Performance Analysis: Evaluates campaign effectiveness, enabling data-backed optimization decisions. - Custom Audiences & Data Activation: Creates targeted audiences based on customer journey insights for personalized campaigns across platforms. - Industry Benchmarking: Compares your performance against industry standards, highlighting areas for improvement and competitive advantage. - Intuitive Interface: User-friendly design ensures easy navigation and actionable insights.

Create models at ten times the speed, link them directly to your data sources, and share insights through interactive dashboards with stunning visuals. Causal's formulas are designed to be straightforward—eliminating the need for complex cell references or cryptic syntax, and a single formula in Causal can replace dozens or even hundreds of traditional spreadsheet formulas. With the built-in scenario feature, you can effortlessly establish and analyze various what-if scenarios, utilizing ranges like "5 to 10" to grasp the complete spectrum of potential outcomes for your model. Startups leverage Causal for critical tasks such as calculating runway, monitoring key performance indicators, planning staff compensation, and crafting financial models that are ready for investors. Create eye-catching charts and tables without the hassle of lengthy customization processes. Additionally, you can seamlessly toggle between different time scales and summary formats to suit your analysis needs. Unleash the power of your data and transform the way you visualize your business metrics.

Always Be Testing. Always Be Converting. You can easily create and run tests to increase sales, reduce cart abandonment, or build digital experiences that convert without IT involvement. You can create your experiences exactly how you want them without ever writing a line of code. VWO Editor has been trusted by thousands of CRO Experts and growth leaders for more than a decade to create and test experiences with millions of users. You can easily change the headline, CTA and images of any page. Modify pages already in use or create multiple versions of the same page. You can also make styling changes like changing the background color, font styles, or borders. Drag, move and hide options allow you to make layout changes such as bringing a form or offer to the top of the fold. Unlimitless undoes to correct your mistakes. You can access a whole library of widgets for testing.

Contentsquare's digital analytics cloud for customer behavior helps companies to understand and implement strategies that will help them achieve more success. Conventional web analytics do not give you the whole picture. Traditional tools can be difficult to use and even more difficult to interpret, providing data that only specialists can understand. We make it easy. It's easy to see how customers use your website or app with our intuitive visual reporting. Contentsquare automatically highlights your most pressing issues and opportunities. It's like having a team of analysts to analyze your data and give you a smarter list. Identify the most important UX issues that are costing your online customers and prioritize them. Watch the exact sessions that cause friction and errors. Identify and prioritize errors based on revenue impact.

A staggering 98% of traffic to websites remains anonymous. Lift AI utilizes advanced algorithms to assess the purchasing intent of these visitors in real-time, enabling you to interact with and convert them in chat before they exit the site. This cutting-edge AI model accurately evaluates each visitor’s potential to make a purchase, even when their identities are completely unknown. By highlighting web users with a strong intent to buy, Lift AI empowers your sales team to focus on these high-value leads through live chat, while those with lower intent are managed by chatbots. Integrating Lift AI's buyer intent assessments with your existing analytical tools can significantly enhance their performance. For instance, a visitor identified as having high purchase intent who also fits your ideal customer profile can be prioritized for immediate engagement or follow-up actions. Consequently, users of Lift AI typically observe a remarkable ninefold increase in conversions from chat interactions to sales opportunities. This innovative approach not only optimizes engagement but also maximizes the chances of closing deals effectively.

Octane11 seamlessly integrates, enhances, and organizes your B2B data, providing you with greater control, efficiency, and valuable insights. B2B marketing teams often find themselves spending excessive time on disorganized data sets. By synthesizing all of your data from various paid, owned, and earned sources tailored specifically for B2B purposes, Octane11 enables high-impact analytics that streamline decision-making processes and enhance sales intelligence. Take advantage of Octane11’s specialized dashboards to evaluate all marketing tactics from a single interface, and easily export data to your preferred BI platforms such as Tableau, Datorama, or Looker, or directly integrate with tools like Salesforce, Outreach, or Salesloft. The platform offers a unique layer of B2B-specific transformations, enriching your existing data while working seamlessly with your data warehouse, ELT/ETL, and BI applications. This ensures that your enhanced data is readily available for built-in analytics or can be sent to any endpoints you choose, maximizing its utility. Ultimately, Octane11 empowers organizations to make data-driven decisions more efficiently and effectively than ever before.

Truto is designed from the outset to be declarative. Users can easily add new integrations and customize existing Unified APIs that we offer. You can explore the product freely without needing to use your real accounts, as we provide sandbox accounts for all supported integrations. We are committed to creating the best developer experience by crafting SDKs with care. It's often frustrating when there's a discrepancy between APIs and their documentation, and we aim to bridge that gap. Additionally, Truto allows you to select where your data is stored, offering flexibility to push information from third-party APIs straight into your database. We also support vector databases, enhancing your data management capabilities. With self-hosting options available, you can ensure that your data remains securely within your virtual private cloud. Moreover, our advanced user management features enable precise control over team member access, ensuring a tailored experience for your organization. This combination of flexibility and control makes Truto an invaluable tool for developers.

Gatheround transforms team interactions into meaningful experiences, offering dynamic video meetings that captivate everyone involved. It fosters connections, alignment, and engagement among team members during critical moments. With features like polls and presentations, it provides all the interactive tools necessary to maintain focus. The platform boasts a smooth presentation mode that includes various layouts and picture-in-picture options to capture the audience's interest. Additionally, it enables audience engagement through submissions, upvoting, commenting, and host moderation controls. Activities designed to be engaging and collaborative ensure that attention is sustained, making it difficult for participants to disengage. With more than a dozen participation methods available, every voice in the conversation is valued. This innovative approach transforms workplace gatherings, steering clear of the typical virtual escape rooms that many find unappealing. By integrating social time into work, it enhances camaraderie, as having close friendships at work can increase employee engagement by sevenfold. The inclusion of our effective building block structure in your existing meetings leads to improved outcomes and stronger teamwork. Ultimately, Gatheround not only reinvigorates team dynamics but also redefines how colleagues connect and collaborate in a virtual setting.

Tapistro is re-imagining GTM Orchestration in the AI era. Tapistro's AI-powered platform transforms how businesses collect, analyze, and leverage customer data: Intelligent Data Unification Our AI agents integrate signals from multiple sources, applying advanced intelligence to create comprehensive customer profiles. This enables personalized outreach campaigns at scale. Advanced Research Capabilities Deploy AI agents to extract insights about target accounts and individuals using publicly available data, accelerating market research and prospecting. Strategic Account Management - Connect diverse data sources - Create unified views across intent and engagement channels - Dynamically track account landscapes CRM Enhancement Automatically refresh your CRM with real-time data on existing and potential accounts, keeping information current and actionable. Centralized Prospect Intelligence Build a Prospect Data Platform with 360-degree profiles for all accounts and contacts. Centralize and optimize your total addressable market (TAM) with unprecedented precision. Tapistro: Transforming market intelligence through AI-driven insights.

Reachdesk allows B2B companies to deliver the moments of importance at scale using data-driven direct mailing and gifting.

Enhancing customer satisfaction and increasing return on investment are key objectives, and Oracle Maxymiser empowers both B2B and B2C marketers to craft optimized customer journeys on websites and mobile applications through techniques like testing, personalization, recommendations, and data insights. Identify effective strategies and high-converting elements effortlessly. The platform features a user-friendly visual editor that allows both non-technical and technical team members to collaborate seamlessly by toggling between visual editing and coding, making it straightforward to conduct A/B tests or intricate multipage funnel tests. By integrating audience data from various marketing platforms or external business sources with Oracle Maxymiser’s session data, marketers can gain a comprehensive understanding of the customer experience. Initiate A/B and multivariate testing while segmenting traffic to evaluate an array of variants as customers navigate through the sales funnel. Additionally, Oracle Infinity-powered Heatmaps unveil new testing possibilities and offer deeper insights into the digital customer experience, enriching the overall strategy for marketers looking to optimize performance. With these tools, businesses can ensure they stay ahead of the competition.

Boost your lead conversions by an impressive 51%, guaranteed! Hushly stands out as the top platform for content engagement, lead conversion, and lead enrichment, leveraging AI technology to serve some of the leading B2B companies globally. With self-nurturing landing pages, visitors can enjoy personalized content experiences, allowing them to access valuable information without needing to fill out a form initially. Hushly’s advanced AI engine curates recommendations for personalized and relevant content, enhancing the user experience. Users are prompted to provide their business email address only when they find the content genuinely valuable and wish to save it. Say goodbye to irrelevant form submissions by capturing only human-verified business profiles. With just an email, Hushly enriches the visitor's information by auto-generating a complete business profile that is verified against their public LinkedIn account. Additionally, Hushly automatically identifies the user’s country based on their IP address and ensures compliance with GDPR, CASL, and CCPA by obtaining explicit and unbundled user consent. This innovative approach guarantees that your leads are not only genuine but also of the highest quality.

Connect your sales team with partners who have successfully converted their prospects to gain introductions, insights, or strategic recommendations. Top-performing sales professionals excel at utilizing their network to accelerate their sales processes and increase their closing rates. Utilizing your partners to finalize deals is now simpler than ever, offering a straightforward approach that yields significant benefits with minimal effort. With actionable data readily available, you can discover new leads and expedite your deal closures through your partnerships. Say goodbye to the cumbersome task of manually tracking sourced and influenced deals with underutilized fields in your CRM. Move beyond just identifying sourced or influenced deals; gain a clear understanding of how each partner contributed to the outcome, allowing for a detailed analysis of their influence. Additionally, assess which partners are providing the most value to your team to make informed decisions about where to allocate your efforts effectively. This strategic alignment can ultimately lead to even greater success in your sales endeavors.

Consolidate the insights of top performers alongside sales data within the sales knowledge lake to enhance best practices and boost win rates. An AI assistant empowers account executives to achieve greater victories while selling smarter and more efficiently. It provides precise and timely responses to technical and routine sales inquiries. Security questionnaires, RFPs, and RFIs can be completed within minutes, ensuring that deals progress without delay. Insights gathered from successful sellers are shared to assist others in closing deals more swiftly. By integrating your sales data, this system consistently learns from the best in the field. We prioritize security, with enterprise-level measures incorporated into DocketAI, ensuring that our models are not trained on your proprietary data. Your sales teams can concentrate on their selling activities with confidence, as every interaction is based on your organization's data. DocketAI is ready to use immediately, enabling users to answer seller inquiries, fill out RFPs, and more right from the start, eliminating the need for lengthy configuration processes. This seamless integration allows your team to maximize productivity from day one.

The SmallWorld relationship activation platform empowers sales and marketing teams to significantly boost revenue by facilitating warm introductions on a larger scale. This innovative method enhances business outcomes through a fresh perspective on referrals and personal connections. The vast network of relationships within your organization can determine the success or failure of securing crucial meetings or closing significant deals. Remarkably, SmallWorld's introduction requests boast a 65% conversion rate on the first attempt, representing a 30-fold improvement compared to traditional cold outreach. Until now, achieving visibility, access, and the right incentives for teams to create warm introductions as a reliable channel has posed a challenge. By tapping into trusted connections to engage senior-level executives and fostering intricate sales cycles, SmallWorld enables sales and marketing professionals to shorten the average sales cycle by over 30%. Organizations can now maximize efficiency and effectiveness by mobilizing their entire workforce as a reliable resource for introductions, thus transforming their approach to networking and client engagement. This shift not only enhances productivity but also cultivates a culture of collaboration across teams.

Champify serves as a powerful tool aimed at boosting revenue by tracking job transitions among your customers, champions, and users, thus enabling the creation of a pipeline filled with individuals already familiar with your offerings. By keeping an eye on these job shifts, it empowers go-to-market teams to capitalize on existing connections, transforming them into new business prospects that have a higher likelihood of conversion. The platform’s integration with Salesforce ensures that updates and management of contact details are streamlined and efficient. Many users have shared their success stories, with some even securing meetings within just half an hour of signing up, leading to a significant influx of new opportunities derived from the insights provided by Champify. Remarkably, former clients are five times more likely to respond positively to outreach and develop into qualified leads compared to conventional outbound methods. Take advantage of first-party data regarding how and where they interacted with your business, as well as the team members they collaborated with. Additionally, identify contacts who have left, enhance your buying committee information, and utilize AI to reveal any absent buyer personas, thereby maximizing your outreach effectiveness. Ultimately, Champify not only streamlines your processes but also enriches your understanding of customer relationships.