Best CB4 Alternatives in 2025
Find the top alternatives to CB4 currently available. Compare ratings, reviews, pricing, and features of CB4 alternatives in 2025. Slashdot lists the best CB4 alternatives on the market that offer competing products that are similar to CB4. Sort through CB4 alternatives below to make the best choice for your needs
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Advantive
141 RatingsThe number one unified B2B sales platform for medium-sized to enterprise CPG/FMCG manufacturers & distributors. This omnichannel commerce platform will manage all aspects of your B2B sales - and includes a robust trade promotions module. With it's B2C-like experience, Pepperi consists of a B2B eCommerce storefront, mobile order-taking app (iOS/Android), Sales Force Automation, Trade Promotions, Retail Execution, Route Accounting / DSD & Inside Sales - in ONE integrated cloud-based platform that runs online & offline on all devices to maximize online B2B and in-person sales. The Pepperi IPaaS (Integration Platform as a Service), will keep your data syncing seamlessly to your existing software such as ERPs, Accounting software, Payment & Shipping gateways. Pepperi is trusted by over 1000 companies in 65 countries. and has offices in the US, Europe, Middle East and Australia. -
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Quant
Quant Retail s.r.o.
86 RatingsCloud solution to manage retail spaces, product categories and planograms. Smart automatic generation of planograms based on sales is possible. This allows for the maintenance of planograms in a current state even in large sales networks with many stores. Quant is a complete solution for Space Planning and Category Management, planograms and ranging, shelf labels and POS printing, communication and in-store marketing. Quant Cloud offers all the benefits of cloud computing. You can work remotely on the same projects with your colleagues around the globe and access the same database from different computers. There is no need to create complex infrastructures or overload your IT department. Our consultants are always available to assist you. We train your users, and assist with data integration so Quant can go live in less than 12 week. -
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InfiEye
Infilect Technologies
AI-video analytics allows store managers to detect and prevent shrinkage as well as inventory thefts as soon as they occur. InfiEye AI can help you improve your in-store shopping experience. It can identify fast-selling SKUs on shelves and monitor customer behavior in-store. You can integrate with your existing PoE cameras in-store. Place your cameras at the points you wish to monitor. The image recognition algorithm analyzes live in-store feeds frame by frame to identify every object on the shop floor. Staff are notified by evidence-based alerts to ensure that they can intervene in a friendly way. Track sales performance and inventory stock-outs. Each store can reduce shrinkage and increase net-sales. -
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InfiViz is a trusted retail visual intelligence partner for global CPG brands. By combining Image Recognition and AI, our platforms empower retail sales leaders and marketing teams with rich, detailed and accurate in-store execution insights to optimize retail execution, at scale and boost per-store sales by upto 4%. We have scaled 400,000 stores across 16+ countries. Top CPG brands like P&G, Nestle, ABinBev and ITC-India today use InfiViz to get precise SKU detection in both General and Modern trade stores, Empower field-force/salesmen/store owners with real-time insights and action plan to fix execution errors on the spot Get >95% accurate, actionable and real-time execution metrics to improve on-shelf SKU visibility, prevent Out-of-Stocks and monitor store compliances across 400K + stores.
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For more than 15 years, we've followed our passion for Bring Innovations Closer to Retailers. We help to earn more, make fewer mistakes and work more efficiently by using advanced software to streamline routine supply chain processes. We've helped more than 160 retail chains in 17 countries achieve efficiency. We feel the power to spread our technologies worldwide and lead retailers to a significantly new level of financial performance and transparency. LEAFIO is designed to autonomously forecast, plan demand, automate order generation, replenish on time and keep every level of the supply chain balanced in an environment of low predictability and constant change. LEAFIO provides financial performance-driven solutions. Self-regulating AI-based technologies guarantee highly accurate orders, sales growth, improvement in inventory turnover, and waste reduction. The system will automate everything for you. LEAFIO shelf space and planogram optimization module is a full-cycle macro and micro space management solution for retail companies that enables automated planogram generation and optimization, execution control, and shelf space performance improvement. 100+ retail chains experience an inside-the-solution engine.
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Repsly's retail execution platform enables CPG field teams improve field sales performance, promotion compliance, and merchandising execution by connecting them to the data and tools that they need to work smarter in their accounts. Repsly's configurable platform provides field teams with solutions for ordering, scheduling, data collection, time tracking, mileage tracking, sales performance reporting, as well as data collection. Our unique approach to data is what makes us stand out. The Repsly platform aggregates data on shelf-level execution and team activity to help field teams make better decisions that maximize their impact. Repsly's over a decade-long experience in helping CPG teams execute in the field has resulted in more than 5,000,000 in-store activities each month in 80 countries.
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Accenture Cloud Retail Execution
Accenture Cloud
The heightened level of global competition presents challenges for companies striving to thrive in the current marketplace. As a result, these businesses are increasingly focused on fostering deeper connections with customers, channels, shoppers, and consumers to enhance their sales performance. Traditionally, consumer products firms have faced a surplus of solutions across their front office, complicating their operational efficiency. To tackle this issue, Accenture and Salesforce aim to create a unified engagement system for sales processes, merging Salesforce's capabilities with Accenture's vast expertise in the consumer goods sector. By utilizing Accenture Cloud Trade Promotion Management, organizations can effectively plan and implement successful promotional campaigns while gaining insights into trade investments, expenditures, and profitability. Additionally, Accenture Cloud Retail Execution empowers management and field sales teams to execute more precise and compliant promotions, ultimately driving better outcomes for the business. This collaborative approach not only simplifies processes but also positions companies to navigate the complexities of the modern retail landscape more effectively. -
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OpsCenter
Opterus Inc.
OpsCenter is a user-friendly, multi-faceted cloud-based solution tailored for the retail sector, aimed at streamlining the management and execution of store tasks and communications. As a cloud solution, it eliminates the need for software installation and maintenance, allowing for rapid setup and configuration. Opterus adopted an operational perspective on communication and task execution, crafting a clean and accessible interface that requires minimal administration from business users. By employing a modular design, OpsCenter effectively addresses the comprehensive challenges of retail communications rather than just isolated issues. The platform has experienced robust user engagement across all tiers of the retail organization. Additionally, updates are swift, complimentary, and straightforward, while customized workflows can be established without necessitating any development efforts. This versatility makes OpsCenter a valuable asset for retailers looking to enhance their operational efficiency. -
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ThinkTime
ThinkTime
Modern cloud-based tools that improve communication and performance at all levels of your organization can transform your organization. Real-time progress for your organization ThinkTime is designed for speed. This includes quick deployment, easy integration with existing systems, and a user interface that is simple to use. Task Management Advanced tools to track, forecast, assign, and assign work more efficiently Audit of Store Converting store visits into actionable tasks Support Your in-store support teams receive faster and more effective assistance Communications Personal content to inform and engage your associates -
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RELEX
RELEX Solutions
Enhance your competitive edge by boosting your operational independence via data-informed, algorithmic methods. Retailers that automate extensive routine calculations allow their planners to focus on more strategic and valuable tasks. Moreover, when these planners utilize a system that fosters rapid and proactive innovation, your organization remains flexible and robust in an ever-evolving landscape. The Living Retail Platform empowers you to refine your retail operations for all possible futures, not just the ones you've anticipated. This adaptability ensures that your business can thrive regardless of unforeseen challenges. -
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Blue Yonder Retail Planning
Blue Yonder
Maximize your profitable growth by fine-tuning clustering, pricing strategies, and promotional efforts to consistently meet customer expectations. As shoppers navigate between in-store experiences, online platforms, and home delivery services, managing inventory becomes increasingly challenging. Retail environments are transforming into versatile hubs that function not only as stores but also as distribution centers, locations for “buy online and pick up in store,” and return stations, necessitating changes in both layout and staffing. In this intricate landscape, it is essential for retailers to utilize integrated merchandise operations systems to enhance performance and maintain effective inventory control. Blue Yonder offers a comprehensive planning suite designed to ensure precise inventory placement, guaranteeing the right products are available in the right locations at optimal prices. By adopting our integrated retail merchandising system, retailers can boost annual and comparative store sales while enhancing their analysis of selling patterns, improving conversion rates, driving revenue growth, and fostering customer loyalty. Ultimately, this strategic approach enables retailers to thrive in a rapidly evolving market environment. -
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ZetesAthena
Zetes
Enhance Your Retail Operations with an Innovative In-Store Solution By implementing a few straightforward adjustments, you can greatly enhance your store's processes and ensure products are readily available on the shelves. Our in-store solution, ZetesAthena, empowers you to efficiently oversee essential tasks and operations, leading to smoother store management and increased customer satisfaction. Intuitive and Accessible In-Store Solution With ZetesAthena, your store staff will have access to mobile devices that provide them with real-time updates and notifications. This immediate access to a comprehensive product inventory ensures that employees can assist customers promptly, minimizing wait times and reducing the chances of lost sales. This versatile in-store solution facilitates a wide range of activities, from receiving goods and managing stock to fulfilling orders across multiple channels, ultimately streamlining your retail business operations. Furthermore, the ease of use of ZetesAthena encourages employee engagement and enhances overall productivity. -
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Symphony RetailAI
Symphony RetailAI
For three decades, we have partnered with grocery, drug, DIY, and mass merchandise retailers, along with their CPG manufacturer collaborators, to tackle significant challenges related to growth and profitability through the use of cutting-edge software solutions. With the advent of AI, we are now enhancing their return on investment even further. Our innovations aim to boost customer engagement, facilitate better supplier collaboration, roll out food-to-go services, or transform retail spaces to incorporate new in-store services and click-and-collect options, with a track record of proven results. By leveraging in-depth customer data and analyzing existing sales trends, we help optimize pricing strategies and promotional efforts, leading to increased customer satisfaction. Our commitment to delivering effective solutions ensures that retailers can navigate the complexities of the market while fostering lasting relationships with their customers. -
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Snooper
Snooper
Our crowdsourcing platform utilizes a vast network of shoppers who provide real-time insights into your in-store execution. We gather, validate, and analyze this information, transforming it into actionable KPIs that empower you to achieve retail excellence and enhance your sales performance. Snooper equips you with the tools necessary to attain optimal store execution by offering a quicker, more consumer-focused perspective on your brand's visibility and performance in retail settings. Gain access to unbiased and consumer-focused data collected by a community of everyday shoppers throughout Australia and New Zealand. This enables your field team to save valuable time and concentrate on their primary role—selling! By optimizing each store visit, you can increase ROI and guide your team to stores where their efforts can significantly boost sales. Moreover, you can implement timely corrective measures based on real-time consumer insights, potentially driving a sales increase of up to 15%. In this way, our platform not only enhances operational efficiency but also fosters a deeper understanding of consumer preferences and behaviors. -
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Znapio
Znapio
€20/user/ month Znapio is a field management platform that streamlines the execution of retail campaigns, ensuring high brand compliance and operational efficiency. With tools for real-time photo capturing, reporting, and performance tracking, Znapio allows users to monitor store visits, merchandise placement, and campaign execution across locations. The app’s ability to manage tasks, track food safety protocols, and gather feedback from stores makes it invaluable for brands, sales teams, and merchandising personnel. Znapio’s intuitive interface allows for quick documentation and easy collaboration to drive sales and marketing success. -
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StayinFront TouchCG
StayinFront
A mobile application that is flexible and comprehensive for field sales. It includes all functionality for route accounting, merchandising and order entry. StayinFront TouchCG revolutionizes retail execution in the Consumer Goods sector by giving field reps all the functionality they need on their mobile devices. StayinFront TouchCG can be used on Android smartphones, tablets, iPhones, and iPads. This allows consumer goods sales reps the ability to improve workflow and increase efficiency in the field by using a variety of popular mobile devices. -
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Trax
Trax Retail
Trax empowers brands and retailers to successfully navigate the evolving landscape of retail, where the integration of physical and digital experiences enhances shopper satisfaction at the shelf. By offering a comprehensive and precise method for consumer packaged goods (CPG) manufacturers and retailers to observe, measure, and assess shelf activity, Trax stands out as a leader in the field. The platform’s real-time monitoring and analytical capabilities provide insights into aisle dynamics, allowing for improved operational efficiency. When shelves are not well managed, it can lead to dissatisfied customers and lost revenue; however, retailers often lack the workforce to identify every issue immediately. With Trax, shelves are automatically scanned, conditions are analyzed, and necessary adjustments are prioritized to fully realize the potential of each aisle. This ensures that every product is optimally positioned in every store consistently. Furthermore, Trax Retail Execution leverages cutting-edge image-recognition technology and advanced deep-learning algorithms to digitize shelf data, ultimately driving sales growth and enhancing the shopping experience. By harnessing these innovative tools, retailers can create a seamless integration of their physical presence and digital strategy, leading to better overall performance. -
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Movista
Movista
Movista's smart retail execution software transforms how stores work. We improve the operation process and workforce management. This gives you visibility and clear communication to your teams... ensuring flawless execution and performance in-store. -
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Bizom
Mobisy Technologies
Leverage the capabilities of Machine Learning algorithms utilized by over 5 million outlets to enhance your salesforce through data-driven order suggestions and insights into retail industry trends. Increase your return on investment for trade promotions by improving the effectiveness of retail merchandising and below-the-line marketing initiatives via image recognition technology that provides visibility at retail locations. Strengthen your relationships with retailers by offering targeted promotional deals that resonate with their needs. With real-time in-store data, easily track competitor actions and consumer behaviors, ensuring that you stay ahead in the market. Utilize Bizom's AI to assess brand visibility across all retail interactions effectively. One of our clients experienced issues with variable discounts leaking through their channel partners in a developing market, and by improving transparency in benefit transfer, we facilitated growth in that region. Enhance direct communication and self-order capabilities with your retail partners. The Bizom Retailer App streamlines processes by minimizing the need for order-taking and frequent market visits, allowing your sales team to adopt a more consultative approach and foster deeper client engagement. Ultimately, this leads to better service and increased sales opportunities. -
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Opmetrix
Opmetrix
Experience seamless CRM, sales, and merchandising capabilities from any location with SAP Business One, which equips your sales team with up-to-date master data, pricing, and inventory levels while engaging with customers in the field. A diverse range of features is at your disposal for executing in-store tasks, such as processing sales transactions, conducting in-store surveys, tracking objectives, and accessing CRM data, including photos and notes from calls. Sales representatives using Opmetrix can significantly enhance their sales efforts and have essential information readily available. Additionally, Opmetrix dashboards provide management with valuable insights into sales activities, customer interactions, and performance trends. By leveraging GPS tracking and geo-fencing, Opmetrix facilitates real-time reporting and activity updates, giving management a comprehensive view of ongoing business operations. This level of transparency empowers leaders to make informed decisions based on real-time data. -
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BeatRoute
BeatRoute Innovations
FMCG and consumer goods firms often find it difficult to meet their sales objectives in both retail and B2B sectors, primarily due to issues related to their sales team's effectiveness, inefficiencies in distribution channels, or the execution quality at the retailer or customer level. We develop innovative technology to revolutionize your sales team’s daily operations. Simply implementing automation and digitization is insufficient; instead, opt for a solution that promotes, enhances, and energizes your sales representatives throughout the sales hierarchy using an AI-driven sales force automation (SFA) system. Our advanced customer database profiling tool categorizes retailers not only by their revenue but also by their sales potential, allowing for more strategic targeting. Additionally, we provide optimized route planning to maximize interactions with retailers, ultimately leading to improved returns on your sales team's investments. By leveraging our AI-based order-taking system and unique functionalities, your sales teams can significantly increase their effectiveness at every stage of the sales process, culminating in higher overall sales performance. This comprehensive approach ensures that every aspect of your sales strategy is aligned for success, empowering your team to excel in a competitive market. -
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Ivy Mobility
Ivy Mobility
Ivy Mobility offers an Industry Cloud specifically designed for the consumer goods sector, featuring a comprehensive suite of software applications that enhance and streamline various functions such as sales, merchandising, distribution, and direct store delivery. With a focus on improving retail execution, the field sales module empowers sales representatives to create the ideal store environment by conducting surveys, audits, and guided selling processes. The Direct Store Delivery (DSD) functionality caters to a range of users, including sales personnel, delivery teams, route sales agents, and independent representatives. Additionally, the field service component aids route sales representatives in scheduling stock deliveries, restocking vending machines, and managing financial collections efficiently. Sales Force Automation facilitates client engagement in retail environments, allowing brand ambassadors to directly promote products to consumers, implement promotions, increase sales, and manage inventory and time effectively. Moreover, Distributor Management tools assist brands and major distributors in overseeing routes, sales, and route accounting seamlessly. Lastly, Digital Merchandising enables merchandisers to effectively manage planograms, display setups, and monitor competitor activities, ensuring that they maintain a competitive edge in the market. This comprehensive suite not only enhances productivity but also fosters better collaboration among various stakeholders in the consumer goods industry. -
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Salesforce Consumer Goods Cloud
Salesforce
With 95% of sales still originating from traditional retail channels, consumer goods companies must enhance their collaboration with retail partners to achieve effective retail execution. Discover how brands are transforming each store into an ideal shopping environment through the use of Consumer Goods Cloud. This platform allows for the management of promotional strategies, allocation of trade funds, and maximization of revenue all in one place. Gain insights into the effectiveness of trade spending to improve promotional return on investment. Additionally, access real-time visibility into trade budgets and financial resources, including live rates and flexible funding options. Streamline the scheduling and prioritization of store visits while enabling teams to efficiently engage with activities and resources specific to each location. Facilitate order placements while ensuring pricing accuracy and consistency across various devices and connectivity scenarios. Furthermore, prioritize deliveries and monitor your fleet while having full visibility into order and fulfillment details. Ultimately, this connected platform enables the optimization of trade activities, leading to better overall performance in a competitive market. By leveraging innovative solutions, companies can adapt to the changing landscape of retail and better meet the needs of their partners and consumers. -
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Reflexis ONE
Reflexis Systems
The Reflexis platform, which operates in the cloud, offers real-time solutions for store operations, task management, and workforce management, helping retailers to ease the workload of their stores. Additionally, it empowers store associates, allowing them to deliver a cohesive omni-channel shopping experience. Reflexis’ solutions for execution and labor operations can be deployed separately or as part of a comprehensive suite. Retailers benefit from enhanced coordination of corporate planning, efficient workload optimization, effective labor scheduling, and improved communication streams. They are also equipped to monitor performance in real-time and proactively address critical sales and operational metrics by applying proven best practices. The client base of Reflexis includes prominent figures in retail, hospitality, restaurants, and banking sectors. By utilizing cloud technology, Reflexis solutions are compatible with mobile devices, facilitating corporate process streamlining and providing greater visibility for field management. This functionality enables associates to better connect with customers and boost sales effectively. Furthermore, the integration of these solutions fosters a more agile environment for retailers, ensuring they can adapt swiftly to changing market demands. -
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Sterison Image Recognition
Sterison Technology
$0.005/Per image Buy quickly pointing out the redundancies, image recognition technology can save FMCG/ CPG manufacturers a tremendous amount of time . It allows the field reps to spend more time on sales and less time with tedious paperwork and analysis. It helps them create visual consistency between stores. Manufacturers become more agile in tracking performance and brand distribution. This allows them to meet customer demand in a time bound manner. It can also effectively monitor the freshness of products. It gives insights into how brands can improve product placement and make visual display more appealing and effective. In a nutshell, image recognition allows you to gather valuable data to optimize the merchandising layout on the shelves. In the larger context, it all comes down to perfect retail execution. Sterison’s intelligent retail execution solution, retailVision, not only gives you powerful image recognition technology to help you execute your planogram, but it also streamlines sales, merchandising, and marketing organizations. It’s engineered to maximize sales and efficiency by using intelligent, fine-tuned automation in every process of your business. -
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Stackline
Stackline
Stackline technology empowers brands and retailers by activating data, automating processes, and enhancing ecommerce performance for many of the largest names globally. It allows for the measurement of category performance through various metrics such as sales volume, traffic, conversion rates, and pricing within the online retail sector. Users can explore trends in online retail and digital commerce that are relevant to their specific categories. Additionally, it provides insights into traffic and marketing efforts that contribute to sales within those categories. By connecting data throughout the ecommerce landscape, businesses can uncover insights and identify new avenues for profitable growth. It enables the assessment of all performance metrics that affect sales, encompassing advertising, promotions, content strategies, SEO, and various marketing initiatives. Furthermore, it offers analysis on how inventory levels, buy box status, and profitability influence overall business outcomes. Stackline is redefining ecommerce advertising management with its cutting-edge technology. The Ad Manager leverages diverse data sets, including real-time bidding and profitability indicators, to execute thousands of optimizations daily, thereby enhancing advertising effectiveness and efficiency. This innovative approach helps brands stay competitive in the ever-evolving ecommerce landscape. -
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Q-nomy’s Retail Task Management software serves as a centralized solution designed to enhance the productivity of roaming agents on the sales floor by allocating tasks based on customer interactions. In addition, it leverages these customer-triggered events to refine and enhance the content displayed on in-store media channels, including digital signage and printed materials, ultimately improving customer experiences and personalizing marketing strategies. This solution significantly boosts the efficiency of roaming agents while helping to identify high-value customers within the store. By guiding agents towards valuable prospects and increasing their effectiveness at the point of sale, it drives sales growth. Furthermore, the system orchestrates processes across various information systems through task management tools that optimize workflows, enforce business regulations, and ensure that unresolved issues receive the necessary attention. Overall, this comprehensive approach not only streamlines operations but also elevates the standard of customer service provided in retail environments.
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Mercaux
Mercaux
Enhance customer experiences both in physical locations and online, boost employee efficiency, drive increased revenue, and reveal valuable insights from in-store data using Mercaux’s Omnichannel and Unified Commerce Solutions. Our Composable Architecture empowers you to customize store transformations according to your vision, collaborate seamlessly with preferred systems, and implement changes swiftly. Provide your customers with a rapid, seamless, and adaptable checkout experience that outperforms traditional monolithic POS systems. Our comprehensive platform encompasses everything from Assisted Selling and Clienteling to Remote Selling via WhatsApp and the creation of a Universal Basket. Additionally, we offer In-store Self-Service Solutions featuring Basket Transfer and Checkout options, along with the ability to engage in Remote 1-to-1 Conversations with Store Associates. Track customer behavior from their initial interaction, through the creation of their shopping basket, all the way to the final purchase, while also monitoring Sales Associate activity and product interest funnels. Ultimately, this holistic approach ensures that both customers and staff benefit from a streamlined and engaging retail experience. -
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Built for Multi-store Retail & Restaurant Brands - Taqtics provides a comprehensive management platform to help brands ensure compliant and consistent store operations. Key Benefits • Digitize and automate to improve productivity and communication. • Consistent Experiences for Customers: Maintain a consistent look and feel, as well as service. • Effective Operations Management - Manage the day-to-day operation of multiple stores. All-in-One software solution - • Task & Checklist Manager • Digital Audits & Reports • Issue Ticketing • Visual Merchandising Execution • Training & Assessments Asset Management Attendance Tracking Live Chat • Notice Board Taqtics helps retail and restaurant brands gain visibility and control over their daily operations. This allows them to make better business decisions, streamline processes, increase productivity, as well as ensure consistency in store operations.
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Inmar Intelligence Retail Cloud
Inmar Intelligence
Introducing the most extensive retail marketing technology and service solution in the industry, crafted to foster deeper, personalized interactions with customers while delivering fully measurable results. This innovative offering, driven by unique data insights, is set to transform the landscape for retailers and brands alike. Central to Retail Cloud is its one-of-a-kind data intelligence platform, ShopperSync™, which harnesses SKU-level transaction data alongside various shopping behaviors collected from point-of-sale systems and consumer interactions for targeted personalization and activation throughout the marketing ecosystem. Additionally, Retail Cloud’s ready-to-go onsite monetization solution allows retailers to effortlessly weave advertising opportunities into their online shopping experiences. Built on Inmar’s robust incentive and audience management platform, Inmar’s Loyalty Solutions empower retailers to create, implement, and oversee loyalty initiatives aimed at enhancing and nurturing shopper loyalty over time. With these tools, businesses can expect not only increased customer satisfaction but also sustained growth in their market presence. -
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Kepler Analytics
Kepler Analytics
The Kepler system, leveraging our unique traffic measurement technology, offers an adaptable platform that enhances sales optimization by integrating our retail traffic metrics with sales data and key performance drivers to foster positive in-store sales behaviors. Through careful analysis and observation of emerging trends, retailers are empowered to implement actionable strategies that enhance their return on investment concerning both store and staff resources. Additionally, the KeplerX module enables retailers to automate their responses to store performance issues while effectively monitoring adherence to these directives. Rather than functioning merely as a software provider, we position ourselves as a collaborative partner, dedicated to helping retailers optimize their physical retail spaces. Our Kway engagement framework guarantees that we remain supportive and engaged to the extent required by your business needs, ensuring that you have the guidance necessary to thrive in a competitive landscape. By focusing on partnership rather than transactions, we aim to create lasting value for our clients. -
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SHOPT
Cierant Corporation
Although trade promotion, retail execution, and other essential consumer packaged goods (CPG) functions effectively employ technology to streamline processes and consolidate insights, the field of shopper marketing has yet to embrace such advancements. Our 2018 Shopper Marketing Optimization Report indicates that a staggering 78% of respondents view the efficiency of their shopper marketing processes as average or below. This stagnation in modernization is impeding overall performance, making Shopper Marketing Optimization (SMO) vital for fostering revenue growth in the CPG sector. To enhance your commercial investments, utilize a collaborative budgeting tool that enables managers to link budgets to specific, measurable objectives, distribute resources among various teams or accounts, and monitor performance through immediate reports on spending activities that can be analyzed at the customer, brand, and category levels. This approach fosters teamwork by bringing global teams and agencies together around a single, reliable source of information. Additionally, it incorporates proven methods and financial analytics into planning cycles, ultimately boosting the effectiveness of marketing programs while ensuring that resources are allocated efficiently. By prioritizing these strategies, companies can better align their shopper marketing efforts with modern demands and expectations. -
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AiFi OASIS
AiFi
Crafted for adaptability and growth, this system efficiently addresses all retail requirements, ranging from a smooth shopping journey to advanced back-end analytics aimed at enhancing profitability and operational efficiency. AiFi provides a hybrid shopping experience along with multiple entry points, allowing you to tailor a distinctive shopping atmosphere for your store. The hybrid solution empowers customers to either check out with a cashier or opt for a contactless, checkout-free experience powered by sophisticated computer vision technology. Ensure accurate pricing is displayed precisely where it needs to be, every time. Digital price tags can be updated instantly whenever you alter your pricing or store layout. Already have a complex Inventory Management system in place? That's fantastic! We offer a suite of APIs designed to seamlessly integrate our systems with yours. Our cutting-edge computer vision technology tracks the products customers select, return, and retain, utilizing significantly fewer cameras than alternative solutions, thereby streamlining your operational needs. This innovative approach not only improves customer satisfaction but also enhances overall store efficiency. -
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Traction Retail
Traction on Demand
Retailers frequently face the challenge of managing a youthful and often temporary workforce, making it difficult to establish a strong connection to their brand. To enhance communication, collaboration, and overall training, it is essential to cultivate a welcoming atmosphere for both front-line employees and their managers through a vibrant online community that equips them with all the necessary resources to excel in their roles. Traction Retail offers a tailored solution built on the Salesforce platform, effectively bridging the gap between retailers and their mobile workforce. Emphasizing performance, self-sufficiency, and open communication, Traction Retail enhances the customer experience across all employees, locations, and brands. By streamlining communication and harmonizing operations across various stores, it encourages stronger ties between corporate headquarters, key stakeholders, and sales associates. Additionally, it simplifies scheduling, task management, and training processes through user-friendly automated tools that benefit both store managers and head office personnel, ultimately creating a more cohesive working environment. This comprehensive approach not only boosts efficiency but also fosters a sense of belonging among employees. -
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Wiser
Wiser Solutions
Our Commerce Execution Suite is available to both manufacturers and retailers online. It helps you gather intelligence, take action on it, and drive growth. All from one provider. Our Wiser Values are: Persevere - Take care people Excellence is what you should do Learn, grow, develop - Align, collaborate and be transparent Treat others the way you want them to treat you. -
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Retail Pulse
Retail Pulse
Retail Pulse provides instantaneous analytics for displays, visibility into execution, and insights regarding competition, spanning every aisle for CPG and retailers alike. It assesses the share of in-store displays compared to competitors and other products, highlighting missed sales opportunities and ensuring the availability of key SKUs. The platform guarantees top-notch execution of every trade investment made, offering clarity on the effectiveness of point-of-sale materials and adherence to display standards. It meticulously monitors the strategies behind every product and tracks their implementation in the marketplace. Additionally, Retail Pulse enables effective management of new product introductions by confirming distribution and availability. It formulates comprehensive, data-informed strategies related to packaging, pricing, and channel distribution. The system also aims to enhance upselling and cross-selling prospects within each store, while keeping a vigilant watch on competitors' new product launches, pricing strategies, and marketing campaigns. By providing these critical insights, Retail Pulse empowers retailers to make informed decisions that drive sales growth and enhance customer satisfaction. -
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ShelfWatch
ParallelDots
FreeGain real-time insights into shelf monitoring for your ideal retail environment with ShelfWatch. This innovative tool effectively understands the merchandising conditions of SKUs, delivering actionable insights that foster a continuous improvement cycle, assisting consumer packaged goods (CPG) companies in achieving their perfect store goals. Utilizing advanced Image Recognition technology, it enhances sales force efficiency, provides valuable shelf condition insights, and promotes additional sales growth. ShelfWatch offers a comprehensive overview of store execution by tracking various customizable KPIs to meet your specific needs. The mobile application features image capture capabilities that analyze product placement and visibility on shelves, incorporating advanced functions such as blur detection and ensuring proper alignment with eye-level standards. Moreover, it allows for image capture in areas without internet connectivity, with the ability to upload once a connection is restored. Additionally, ShelfWatch seamlessly connects with a variety of Sales Force Automation (SFA) and Distribution Management System (DMS) applications, making it a versatile tool for retailers. With its robust functionalities, ShelfWatch empowers retailers to enhance their merchandising strategies effectively. -
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ThirdChannel
ThirdChannel
FreeThirdChannel is fueled by dedicated brand specialists utilizing advanced cloud technology. We equip retailers and brands with actionable insights, ensuring reliable trust in their teams and a significant competitive edge. Manage and organize insights through a single, streamlined platform. Our collection of user-friendly retail solutions offers real-time visibility into every store globally, regardless of time zone. ThirdChannel delivers unique field force solutions crafted to give you immediate, comprehensive visibility across all your locations simultaneously, from any location. Discover our data-centric tools, designed to propel your business forward, and see how we've assisted prominent brands and retailers in developing customized retail execution strategies. You can oversee, enhance, and lead your team from any location, making it easy to maintain oversight of your operations. Our innovative solutions are tailored to ensure you have real-time insights, no matter where your work takes you. -
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FORM MarketX
FORM.com
$25 per user per monthBoost your sales with FORM MarketX, an innovative market execution application that facilitates guidance, tracking, and performance enhancement in real-time. With its intuitive drag-and-drop builder, you can create and assign dynamic tasks effortlessly. The app also allows teams to receive contextual support on mobile devices, ensuring task completion is streamlined. Obtain valuable insights through instant reporting, enabling you to send the appropriate task to the right individual at the ideal moment—consistently—thanks to our user-friendly no-code task builder. Select from a variety of 12 task types, including advanced image recognition, and apply conditional logic to expedite responses for your teams. Set up push notifications and alerts to monitor outcomes and tackle issues promptly as they arise. Furthermore, you can assign photo tasks to your field sales teams, allowing them to capture real-time images of execution from any site. Experience the live execution of merchandising and standard operating procedures (SOPs) with data and images stamped with geo-location, time, and user details. Additionally, you can conveniently view and export photos in formats such as PDF, PowerPoint, or through shareable links for effortless distribution, enhancing collaboration among your team members. By utilizing this comprehensive tool, your organization can maximize efficiency and drive better results across all facets of market execution. -
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StayinFront Insight
StayinFront
StayinFront Insight® serves as a robust, cloud-based, comprehensive solution for retail execution data warehousing and business intelligence, seamlessly consolidating essential data sources to empower your teams with insights into retail channel dynamics. Users can access an extensive array of standard reports that come with pre-built and pre-calculated metrics, enabling swift and economical data analysis. The platform also ensures that team members remain aligned with key performance indicators through effective data partitioning. Additionally, it supports integration with top-tier third-party reporting tools for enhanced functionality. With StayinFront Retail Data Insight, Consumer Goods companies can gain a deeper understanding of SKU performance by evaluating aspects such as positioning, facings, and average sales for each facing and shelf location. Furthermore, the solution allows for the combination of digital merchandising insights and POS data, offering improved visibility and analytics. By analyzing performance and trends across SKUs, Brands, and Categories, businesses can make better-informed strategic decisions moving forward. Overall, StayinFront Insight® is designed to optimize retail execution and enhance operational efficiency. -
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SimpliField
SimpliField
$30.00/month/ user SimpliField is a fully integrated mobile platform that combines retail operations, communications and advanced performance analytics. SimpliField opens the door to real-time, end–to-end analysis and optimization of business processes in a way that has never been possible before. SimpliField is trusted by over 130 international retailers and brands, with 400K stores across 65 countries. SimpliField helps them keep their promise to provide an exceptional experience for their customers and employees, every day. Visit simplifield.com to learn more. -
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Mi9 Retail
Mi9 Retail
Our comprehensive suite of retail enterprise solutions equips retailers with advanced inventory management and customer engagement capabilities, resulting in improved customer loyalty, enhanced profit margins, and a more motivated workforce. Mi9 empowers top-tier retailers to streamline and refine their entire Plan-to-Sell® process, which encompasses everything from planning and managing to selling products in-store, online, and across various devices. Our corporate retail systems improve demand forecasting, planning, and merchandise management, while our point-of-purchase systems drive increased revenue and customer interaction. Additionally, our analytics tools accelerate the time it takes to gain insights. Leveraging the latest advancements in AI and machine learning, Mi9's cloud-based solutions enhance system intelligence, automate repetitive tasks, and provide exception-driven workflows. Mi9 Retail is dedicated to supporting retailers in achieving their objectives, enabling them to maximize revenue, boost margins, and lower expenses effectively. By prioritizing innovation and adaptability, we ensure that our clients remain competitive in a rapidly evolving market landscape. -
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SymphonyAI Retail/CPG
SymphonyAI
SymphonyAI Retail/CPG stands at the forefront of innovation, aiming to revolutionize the retail and consumer packaged goods sectors by harnessing the power of AI-driven analytics and insights. This advanced platform allows businesses to refine their supply chain processes, enhance demand predictions, and elevate customer satisfaction through the utilization of real-time data and sophisticated machine learning techniques. By offering tools that support informed decision-making on various aspects, including pricing strategies, promotional activities, inventory oversight, and product selection, SymphonyAI Retail/CPG enhances operational effectiveness. Its commitment to delivering tangible results, such as higher sales, minimized waste, and greater efficiency, reflects a strong focus on a customer-centered philosophy. Furthermore, with its adaptable and scalable design, the platform serves as an optimal choice for enterprises striving to maintain a competitive edge in an ever-changing market landscape. As businesses face new challenges, SymphonyAI Retail/CPG continuously evolves to meet their dynamic needs. -
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TCS Optumera
Tata Consultancy Services
As retailers develop strategies for a post-COVID landscape characterized by increasing expenses, evolving consumer habits, intense competition, and the enforcement of safety protocols, the ability to react promptly has become essential. This necessity calls for a fundamental transformation in the operational models of retailers. The path ahead involves fostering resilience to unlock significant value and to make informed decisions supported by extensive data, predictive analytics, and intelligent, real-time insights that are both personalized and localized. TCS Optumera™ offers a comprehensive AI-driven retail optimization suite designed to enhance both merchandising and supply chain decisions in a cohesive manner. By leveraging this technology, retailers have experienced sales growth between 3-5%, a reduction of nearly 50% in time invested, the implementation of five times more strategies, and a decrease in costs ranging from 20-30%. Moreover, it enables the optimization of customer baskets across various channels by taking into account demand transferability, consumer preference sets, predictive analytics, and competitive offerings, ensuring a tailored shopping experience for each customer. This comprehensive approach not only increases efficiency but also positions retailers to thrive in a rapidly evolving market. -
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Winshot
Winshot
Improve your team's communication, enhance the operations of your store, and achieve a transparent understanding of activities on the ground. Close the communication divide among all your retail outlets by utilizing our enterprise social network. Instantly and effortlessly send updates, messages, and documents to every frontline employee. Empower your workforce by simplifying and automating various tasks, allowing them to submit claims and address workplace issues effectively. Assess your store's compliance and monitor the performance and engagement of your employees in relation to key performance indicators. This comprehensive solution is everything you need to elevate your retail effectiveness. Businesses of all sizes, including franchise networks, distributors, and dynamic brands, leverage Winshot to connect with, engage, and strengthen their local teams to deliver an enhanced customer experience. By implementing this system, you can expect a 20% decrease in turnover and replacement rates among your frontline personnel, leading to significant savings on recruitment, training, and onboarding expenses. Ultimately, this transformation not only fosters a more cohesive work environment but also improves overall customer satisfaction and loyalty.