Tableau
Utilize Tableau to acquire, create, and evaluate business data while deriving valuable insights through its comprehensive business intelligence (BI) and analytics capabilities. This powerful tool enables users to gather information from a variety of sources, including spreadsheets, SQL databases, Salesforce, and various cloud applications. With Tableau's real-time visual analytics and interactive dashboards, users can dissect and analyze datasets, leading to pertinent insights and the identification of new business opportunities. Additionally, Tableau offers customization options that cater to a wide range of industry sectors, such as finance, telecommunications, and beyond, ensuring that it meets the unique needs of each vertical. As a result, organizations can leverage Tableau to enhance decision-making processes and drive growth effectively.
Learn more
Hive Marketing Cloud
Hive Marketing Cloud: Customer Intelligence & Engagement Platform
Hive Marketing Cloud Hive, a privately-owned business, was founded in 2010. It specializes in the Retail, Insurance, and Travel industries. Hive helps brands engage audiences and convert them at scale. Hive uses a single platform to deploy highly personalized, sophisticated multi-channel advertising. This allows for all of their data to be accessed, allowing for better customer experiences.
Hive allows you to uncover data insights, reveal customer lifetime values, create recency frequency value (RFM-based segmentation), orchestrate and automate customer journeys and measure engagement and results, reporting beyond clicks and opens.
Learn more
Oracle Marketing
Increase brand loyalty and business growth. Oracle CX Marketing, part of Oracle Cloud CX, is a comprehensive portfolio of digital marketing tools that helps B2B and B2C marketers use real-time intelligence as well as customer signals to deliver personalized experiences. Connect customer behavior, transactions, and demographics across sales, marketing, service, and back-office applications to create the best possible experience for each person. You can collect data from more sources, apply intelligence at scale, use insights to deliver personalized experiences in those moments that matter. Marketers can use their creativity and intuition to create amazing B2B campaigns and unforgettable customer experiences. Target high-value customers and individuals, optimize lead generation, increase customer retention and growth, and ensure consistent, personal messaging across all channels.
Learn more
Mortar
Mortar unites your fragmented data to give you a single view of your business so that you can make smarter marketing and business decisions.
1. Monitor and access a unified view of your customers to increase engagement and conversions
2. Increase brand trust through customer segmentation and data governance
3. Unify your data to establish a single, accurate view of your customers
4. Empower multiple teams through unified data
With Mortar, you can now understand the behavioral characteristics of your customers through powerful behavioral and predictive analytics and view this in an easy-to-use dashboard.
Learn more