ActionIQ Description
The ActionIQ Customer Data Platform allows you to align people, technology, processes, and people to deliver exceptional customer experiences at every touchpoint. How to distinguish the CDP posers and the real players. ActionIQ's guide will save you months of tedious research and help you understand the confusing CDP landscape. Consumers expect brands to get to know them and deliver helpful, authentic experiences in today's experience economy. Large organizations can use the ActionIQ CDP to resolve customer data fragmentation and gain customer intelligence to orchestrate experiences across all touchpoints. Create an omnichannel smart hub stack that unites data and empowers teams to get the real-time insights they require. You can build trust-building and profitable customer experiences at scale by gaining deep customer insight.
ActionIQ Alternatives
Mortar
Mortar unites your fragmented data to give you a single view of your business so that you can make smarter marketing and business decisions.
1. Monitor and access a unified view of your customers to increase engagement and conversions
2. Increase brand trust through customer segmentation and data governance
3. Unify your data to establish a single, accurate view of your customers
4. Empower multiple teams through unified data
With Mortar, you can now understand the behavioral characteristics of your customers through powerful behavioral and predictive analytics and view this in an easy-to-use dashboard.
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SAS Customer Intelligence
SAS marketing solutions can help you reimagine marketing, regardless of your marketing maturity. SAS marketing solutions include adaptive planning, journey activation, and a real time decision engine. These enable you to create memorable customer experiences that increase profitability and build brand loyalty. You can seamlessly enhance and extend customer data activation beyond the traditional customer data platform. Advanced AI and machine learning enable you to act faster by leveraging out-of-the box insights. Optimize marketing planning for maximum accountability by automating, speeding up and streamlining it. Personalize customer journeys to increase response rates and generate leads. Other functions, suppliers, vendors, and stakeholders can help you deliver a wider brand experience. SAS Customer Intelligence 360 delivers purpose-built, intelligent marketing for today's modern enterprises. SAS helps brands move from data to insight to action with rich functionality that allows for adaptive planning, journey activation, and more.
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Tableau
Tableau, a comprehensive business intelligence (BI/analytics) solution, allows you to generate, analyze, and interpret business data. Tableau allows users to gather data from many sources, including spreadsheets, SQL databases and Salesforce. Tableau offers real-time visual analytics as well as an interactive dashboard that allows users to slice and dice data to make relevant insights and find new opportunities. Tableau allows users to customize the platform for different industry verticals such as communication, banking, and more.
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Oracle Marketing
Increase brand loyalty and business growth. Oracle CX Marketing, part of Oracle Cloud CX, is a comprehensive portfolio of digital marketing tools that helps B2B and B2C marketers use real-time intelligence as well as customer signals to deliver personalized experiences. Connect customer behavior, transactions, and demographics across sales, marketing, service, and back-office applications to create the best possible experience for each person. You can collect data from more sources, apply intelligence at scale, use insights to deliver personalized experiences in those moments that matter. Marketers can use their creativity and intuition to create amazing B2B campaigns and unforgettable customer experiences. Target high-value customers and individuals, optimize lead generation, increase customer retention and growth, and ensure consistent, personal messaging across all channels.
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Integrations
Company Details
Company:
ActionIQ
Year Founded:
2014
Headquarters:
United States
Website:
www.actioniq.com
Media
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Product Details
Platforms
SaaS
Type of Training
Documentation
In Person
Videos
Customer Support
Phone Support
Online
ActionIQ Features and Options
Marketing Automation Software
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
ActionIQ Lists
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