Best Marketing Software for DiscoverOrg

Sales teams of all sizes and industries can close more deals with Pipedrive. Used by over 100,000 companies, Pipedrive helps salespeople in SaaS and IT, consulting, manufacturing and construction, transporting and logistics, financial services and more focus on selling.

Marketo Engage is part of Adobe Experience Cloud and is a complete solution that allows B2B marketers to manage leads and transform customer experiences through engaging with customers at every stage of complex buying journeys. Marketo Engage supports both account-based and demand-based marketing strategies. It combines sales and marketing to create personalized experiences, optimize content and measure business impact across all channels, from acquisition to advocacy. Rich behavioral data, built in intelligence, and sophisticated flow flows can be used to identify, engage, & accelerate your best opportunities. To deliver consistent and relevant experiences every time, you can use A/B testing, predictive content, and personalization. Reach buyers and prospects across all channels, including email, display and mobile, social media, search and offline. Deliver timely and engaging experiences. Optimize your marketing impact by understanding, proving, and optimizing it.

Salesloft provides the most powerful sales engagement platform to help sellers and their sales teams generate more revenue. The Modern Revenue Workspace™, a Salesloft platform, allows sellers to manage all their digital selling tasks, communicate effectively with buyers, understand the next steps, and gain the insights and coaching they need to win. Salesloft helps thousands of the most successful sales teams around the globe, such as those at Square, Square, Cisco, IBM, Shopify, Square and Square, generate more revenue. Visit salesloft.com for more information.

The Outreach Sales Execution Platform allows sales teams to create pipeline efficiently and predictably close a greater number of deals. Outreach is the only platform that empowers all sales organizations -- from sellers, to front-line managers and sales leadership to ops -- to close more pipeline. If you want to win more sales by personalizing, prioritizing and analyzing your sales activities, then turn to Outreach. Outreach is the #1 platform for sales engagement that helps sales teams be more effective. Outreach can help you achieve your sales targets by optimizing workflows and creating pipelines. The top tools include sales sequences, dialer, tracking and email, outreach everywhere, content and email templates, analytics, reporting, and coaching analytics.

HubSpot Marketing Hub will help you grow your traffic, convert leads and prove ROI. HubSpot Marketing Hub is an all-in-one marketing software that helps brands and marketing professionals launch and maintain effective campaigns that help them get noticed. This includes SEO (search engine optimization), writing blogs and creating web content (CMS), as well as leveraging social media such as Facebook, LinkedIn, Twitter, and others. Marketing Hub will help you and your team increase traffic, convert leads, track your entire funnel, and more. Drag and drop your way into professional email templates and landing pages. You can quickly publish blog posts that make you an authority on any topic and help you get noticed online. Your content is responsive, so visitors can access it from any device. Get real-time SEO recommendations and create a content strategy that adapts for modern search. You can also find out more.

Salesforce Marketing Cloud Account Engagement, formerly Pardot, is the tool to use for B2B Marketing Automation without the need for complicated IT or Development assistance. The platform is designed to assist users in generating high-quality leads, and maintaining a full pipeline for maximum profits. The feature-rich interface includes tools for Analytics and ROI Tracking, Campaign segmentation, Channel Management Drip Campaigns Landing Pages Web Forms Lead Management, Nurturing & Scoring Multivariate Testing Search & Social Marketing Website Visitor Tracking. Create lasting relationships with your customers by aligning sales and service with personalized outreach. Create dynamic and personalized landing pages and emails with just a few clicks and no code. Give reps complete visibility of prospect engagement and seamlessly transfer leads.

Zoho CRM offers a simple and clean interface layout with a variety unique features that increase lead conversion rates. The CRM has an intuitive dashboard that allows you to run'macros' that will streamline the way a lead is contacted. This will also allow you to track the progress of a sale. Administrators can monitor missed opportunities, best performing agents, and make business-impacting decision using the sales report function.

You can reach individual customers with hundreds of features that will help you create relevant content. These include basic email marketing tools, to advanced cross-channel campaign functionality, and even sophisticated email marketing tools. To gain a single view of your customer, connect data from multiple sources and devices. To get to know your customer and drive growth, capture and activate first-, third-, and fourth-party data. Use Einstein and data to orchestrate every interaction using the power of AI. Listen, interpret and respond to customer intent. Then, deliver personalized communications in a trusted manner. Real-time, two-way engagement, from awareness to advocacy. At scale, dynamically deliver the best action for each person. Google Analytics 360 is an exclusive partner that allows you to measure marketing effectiveness across all digital channels and devices using AI.

ZoomInfo Engage, the most integrated sales engagement platform, is available to you and your customers or prospects. ZoomInfo Engage allows you to send emails immediately and not wait for their response. ZoomInfo Engage combines the best of B2B and contact data to provide you with the most effective communication tools for your customers.

Brilliantly personal campaigns that appeal to audiences across multiple channels, including email, search, video, and web, can intrigue them. Oracle Eloqua provides marketers with the best-in-class campaign and lead management tools. This allows them to engage the right buyer at the right time and provide real-time reporting and insight. Marketing automation software can help marketers and businesses streamline engagement, increase efficiency, and expose real-time insights that can drive ROI. Integration and modern platforms are essential for successful lead management, demand generation, and email marketing engagements. They allow potential customers to be tracked across all digital channels and provide exceptional customer experiences. What is your business's marketing automation maturity and performance relative to its peers?