Best Marketing Automation Software for Salesforce Marketing Cloud Account Engagement

HubSpot is an AI-powered customer platform with all the software, integrations, and resources you need to connect your marketing, sales, and customer service. HubSpot's connected platform enables you to grow your business faster by focusing on what matters most: your customers. HubSpot CRM is more than just a tool. It's the lifeblood of your business. Our CRM is the ultimate solution to empower your team to create deeper customer relationships. It transforms how you interact with your clients. It offers a seamless integrated platform for sales and marketing, as well as customer service. HubSpot CRM gives you unparalleled insight into your customer interactions. It's all organized in a simple, intuitive dashboard that will increase the efficiency of your team. Our platform is designed to grow with your business, providing scalable solutions to adapt to changing business needs. HubSpot CRM also offers a robust, free version that is packed with essential features. This makes it the ideal choice for ambitious businesses. HubSpot CRM is the future of customer management. Every interaction with customers is an opportunity to grow. Get a demo to learn about our premium software, or get started with our full suite of free tool.

LeadsBridge, an iPaaS platform that enables companies and organizations to improve their omnichannel strategy through the orchestration of their business data, is called LeadsBridge. LeadsBridge is your one-stop shop for all your integration needs. We focus on bridging the gap between advertising platforms, sales funnels, and deliver custom-made integrations based on your business requirements. Companies who want to streamline their advertising activities through integration of the marketing technology stack with Facebook & Instagram Ads and Google Ads, as well as LinkedIn Ads, will find the LeadsBridge platform useful. There are more than +370 integrations available right now. This allows you to connect your chosen software to your advertising platform and seamlessly sync data for your marketing workflows. The main features of LeadsBridge include: - Lead Sync Audience Targeting Online to Offline Tracking - Platform to platform - eCommerce Synchronization Integration of Tailor-Made

Routee is an intelligent omnichannel communication platform. (CPaaS), Routee offers advanced Web and API automation for all industry sectors. Routee's services are powered by AMD Telecom's strong infrastructure. They enable businesses to optimize marketing and business processes. -SMS Marketing: Custom-made messages based upon customers' individual preferences -Email Marketing: personalized newsletters and email campaigns based upon audience behavioral data -Transactional email: automated emails to customers regarding important data about their transactions -Marketing Automation: Rich forms & customer data capture. Automate repetitive marketing tasks and track marketing campaigns. -Two factor authentication: A second layer of security that includes fallback via SMS, Voice, Viber, and Missed Call -Cloud IVR: Multilingual capabilities, including the ability to convert speech into text and text to human-sounding text -Push Notifications: personalized web and mobile push notifications based on segmentation.

Stack Moxie loves marketers. We are marketers. We know technology can make marketers do amazing things. Marketers are set up to fail. Marketing departments need to be efficient, deliver more and comply with strict regulations. A CMO knows that technology is the best way to scale a business and ensure compliance. A CTO would be reluctant. She is aware that marketers are missing a key tool that IT cannot live without. A CTO would insist on stack testing. End-to-end, repeatedly. Are web forms functioning properly? Did customer input trigger the correct actions? Can we pass an audit These tools are not available to marketers, nor is the budget or time required to perform this manually. Stack Moxie was born out of this. Stack Moxie puts IT know-how in the hands of marketers. We make sure martech works: leads don't get lost, digital advertising spend doesn't go to waste, and broken things are noticed.

Outgrow makes it easy to create personalized quizzes and calculators, assessments, recommendations and polls that help you better engage, qualify, and acquire leads. No developers or designers required! Outgrow offers a variety of design templates that are fully optimized for mobile, tablet, and desktop. These templates can be easily embedded into your advertising, websites and mobile apps, as well as social media, SMS, email communication, and advertising. You can also find over 300 pre-made content pieces or funnels that are optimized for conversion. You can modify the questions and make some tweaks to make your interactive content consistent with your brand.

HubSpot Marketing Hub will help you grow your traffic, convert leads and prove ROI. HubSpot Marketing Hub is an all-in-one marketing software that helps brands and marketing professionals launch and maintain effective campaigns that help them get noticed. This includes SEO (search engine optimization), writing blogs and creating web content (CMS), as well as leveraging social media such as Facebook, LinkedIn, Twitter, and others. Marketing Hub will help you and your team increase traffic, convert leads, track your entire funnel, and more. Drag and drop your way into professional email templates and landing pages. You can quickly publish blog posts that make you an authority on any topic and help you get noticed online. Your content is responsive, so visitors can access it from any device. Get real-time SEO recommendations and create a content strategy that adapts for modern search. You can also find out more.

Software that provides a complete client experience for small businesses. Thryv makes it easy to apply for a job, manage the job and get paid. Thryv is a small business management platform that automates tasks, puts customers at the heart of your business and is secure. ThryvPay is a tool that can help service businesses save thousands by allowing them to accept and process credit card payments and ACH payments. Next day funding, automatic recurring payments, client side convenience fees, QuickBooks integration and automatically scheduled payments are just some of the many benefits that ThryvPay offers. Thryv is available on any device, whether it's a tablet, a desktop, or an app for the mobile. It gives you complete business management and exceptional customer support. Thryv integrates with the digital tools that you already use to manage your small business and streamlines the way you do it.

B2B companies and online publishers use FeedOtter to create email newsletters, and send automated blog messages from Marketo, Pardot and Eloqua. This results in less time, fewer errors and more website traffic. FeedOtter allows you to notify your blog subscribers about new content and send automated digest emails. With our perfect integrations, all emails are sent from Marketo, Pardot or Eloqua. Intelligent content analysis skips any sending if there isn't new content. The adaptive scheduling feature supports hourly, daily and weekly sending patterns. Combine multiple RSS and data feeds in one email. Integration dependent: Conditionally hide/show content based upon users' preferences. Do you send a weekly, daily, or other routine email newsletters? Do your newsletters contain content that your team copies and pastes from a website or are they full of it? FeedOtter can revolutionize your workflow.

Dreamdata is the B2B revenue attribution platform that empowers go-to-market teams to understand their impact and drive growth. By automating data collection and modeling, it provides a 360° view of the customer journey and enables data-driven decision-making. Key Features: - Automated Data Collection & Unified Model: Collects first-party data from your website and marketing/sales stack, building a complete picture of customer interactions. - Multi-Touch Attribution: Accurately attributes revenue to specific touchpoints, providing clear ROI on campaigns and channels. - Buying Signals & Lead Prioritization: Identifies high-intent accounts and prioritizes leads, maximizing sales efficiency. - Campaign Performance Analysis: Evaluates campaign effectiveness, enabling data-backed optimization decisions. - Custom Audiences & Data Activation: Creates targeted audiences based on customer journey insights for personalized campaigns across platforms. - Industry Benchmarking: Compares your performance against industry standards, highlighting areas for improvement and competitive advantage. - Intuitive Interface: User-friendly design ensures easy navigation and actionable insights.

In just a few clicks, send beautiful, personalized, responsive, and optimized emails. Automated follow-ups and personalized emails can be set up based on customer actions. You can respond to customer behavior and increase calls to action by sending messages directly from your website. You can customize any template or design to show your brand with the simple drag-and-drop email maker. No coding required. You can choose from pre-made templates or create your own. Texting is a great way to engage with your audience. It has a 98% open-rate. You can easily create SMS campaigns to send important messages or announcements to your customers. SMS keywords can be used to engage your audience, increase your subscriber base, and make more sales. DreamCampaigns can be used with any of your favorite software. You'll have all the marketing tools that you need with over 2000 of the most popular apps integrations, such as Zapier, Shopify, WordPress, and Zapier.

HubSpot's AI powered customer platform puts your customers first, allowing you to grow more effectively. Connect your front-office teams with a complete view on the customer journey. Use AI-powered tools for a seamless experience with customers. Easily adapt to new industry trends and technologies. Traditional CRMs are not enough to drive growth. Most CRMs are not designed to connect with customers, which is crucial in an AI-driven environment where customers can easily explore, evaluate and buy. HubSpot's Customer Platform is so much more. It's powered with Smart CRM, which combines AI and customer data to help you adapt. It also has products for engaging customers throughout the entire journey and an ecosystem that includes integrations, education and community. It's designed to help businesses connect with their customers and grow.

Unmatched visibility into marketing performance allows you to prove and improve your impact. What's working and what's not? Every marketer must be able answer this question. It's for this reason that every B2B team needs revenue-attribution. Adobe Marketo Measure provides marketers with unmatched insight into their impact on the bottom-line. With attribution that accurately measures every touchpoint of the customer journey - digital and offline, paid or organic, marketing and sale - identify the channels and campaigns that deliver the highest revenue and ROI. Adobe Marketo Measure connects and unifies disparate data so you can spend less time on tedious tasks and more time on insights. Get accurate data, without the hassle of broken spreadsheets or duplicate conversion counting. There is no one-size-fits-all solution when it comes to attribution modeling.

Capture the right signals from in-person interactions. atEvent's universal app for lead capture lets your entire team scan, check-in, or manually add leads wherever they meet prospects. Capture marketing consent, add custom qualifiers, and other context that leads into sales meetings. Without hesitation, capture in-person intent data. atEvent's flexible Marketing Consent feature lets you gain consent during an interaction to comply with CCPA and GDPR, as well as other privacy policies. Double opt-ins are eliminated and you can send marketing communications directly to your event leads. You can track progress and motivate your team by having access to analytics right from your mobile app and atEvent dashboard. Get insight into the quality of event leads, target accounts activity, event performance, and ROI to help you springboard your marketing.

We empower high-performing go-to-market teams™. Transform the way your company generates revenues. Terminus is for sales and marketing professionals who care more about generating revenues than generating leads. Terminus' Data Studio is the foundation of Terminus. You can use this data studio to quickly understand and prioritize the right targets using firmographic, intention, engagement, psychographic, and relationship data. Terminus allows you to send personalized messages to the right audience, no matter where they may be. You can create consistent experiences across all channels, including chat, email, social advertising, chat, and email personalization. Terminus seamlessly pulls together all your account data to keep your go-to market teams aligned, from the first touch through renewal and expansion. Automate sales to alert them to meaningful engagements, centralize information about accounts, and provide better pipeline prediction to help accelerate opportunities.