Best Marketing Analytics Software with a Free Trial of 2024

You can create analysis-ready reports and spend your time optimizing campaigns. Get in-depth insights into your performance with just one click. To improve your campaign efficiency, you can create comprehensive reports. DataMyth determines the cause and the reason behind a change in performance based on the degree to which it has had an impact. You can create reports in minutes with performance insights. The time saved can be used to reach your next milestone. Reduce the budget required to create reports and analyze. Save time to strategize, optimize, and more. You can manage more clients and increase productivity with ready-to use analysis. Reduce stress and eliminate missed reports. You can add the client logo for each client and you can always update the logo at anytime. You can also include the client's name in the reports. Use our cost calculator to calculate your current cost for building reports and your savings with DataMyth.

FunnelTap allows you to forecast and track marketing and sales funnels. You can create campaign scenarios, adjust variables, and see how your funnel would change. What would happen if your cost per click (CPC), went up from $6 to $9 if you had just spent $20,000 on Google Ads? What if you spent $75,000 instead of $20,000 next quarter? What if your deal size grows? FunnelTap allows you to save hypothetical scenarios and then compare them with actual campaigns. You can't improve on what you aren't tracking. FunnelTap allows you to map your funnel conversion rate and create forecasts based upon different variables. You can create different scenarios by modeling conversion rates, budget, cost-per click, customer value, and conversion rates. Keep all of your important metrics close at hand. To visualize the worst-case and best-case scenarios, you can use your funnel variables.

Click to unlock digital advertising, dynamic searches ads, SEO and the best social media management tools small business or franchise marketing. PostMonster offers digital marketing to small businesses through its large marketplace. You can shop for digital advertising campaigns and the most recent artificial intelligence marketing tools. We have curated the best digital marketing tools for small businesses, including free alternatives like Salesforce, HootSuite, Yext, SEMrush, and Yext. These tools allow you to integrate your social media publishing into a custom digital campaign calendar, which will be managed manually by a human. There are many social media platforms and free directory platforms that you can manage. Small businesses don't have the time or resources to manage all of them. The monster will do it all for you. PostMonster was created by top ad agency executives to provide large agency digital advertising automation for small business, dealer marketing, franchise marketing, and other related services.

PlugCMO's AI-driven decision making is like an elite team of campaign optimization experts who analyze your campaigns 24 hours a day. By leveraging AI's true power, you will see a remarkable ROI on your marketing spend. PlugCMO will scale the winners by running multiple creatives at once. It instantly scales the winning campaigns, audiences and creatives, and it does so in the shortest time possible. Are you worried about underperforming campaigns draining your budget? PlugCMO acts as insurance against budget leakage. It works 24 hours a day to ensure that any underperforming campaigns are immediately shut down. Calculate the best architecture for our formulation task. The models learn from every new data point and adapt to it. With industry-specific features, applied to the raw input data. The multi-armed bandit models produce action-based recommendations. PlugCMO increases digital marketing ROI by at least 20% There is no need for engineering bandwidth.

Say goodbye to multiple software platforms. UncommonGood brings together all the tools that nonprofits need in one place. This makes it easy for them to manage their fundraising, marketing, operations, and other tasks. UncommonGood believes nonprofits should have the same quality tools that for-profit businesses without spending a fortune. These tools should be tailored to the needs of a nonprofit. This means that you only need one platform, one login and one monthly cost for all your non-profit software needs. Online giving is easy for donors and raises vital funds for your mission. No more manually uploading your new donors and volunteers each month to an Excel spreadsheet. You can quickly record and sort information about contacts using a combination of manual and automatic functions.

TrueProfit offers powerful calculations and automated profit analysis for Shopify merchants. To make data-driven business decisions, you need to know exactly how much you make. Shopify allows you to track your financial metrics at any given time. This app lets you see your profit and costs in real-time, regardless of how many Shopify stores you have. Set up your cost structures in TrueProfit web application. We will instantly sync all your data to this mobile app. Be free from worries. Our dedicated CS team will quickly and efficiently solve your problems. A centralized dashboard gives you a view of the performance of your business.

Tagmate is a GTM automation tool that can set up marketing pixels and analytics tags at the speed of light. You can set up web tags yourself, without the help of a tech team. Pick a template and send it to GTM. With error-free tag implementation, you can ensure 100% data accuracy. You can also monitor the data 24/7 with tag monitoring. Click, choose, and push from over 40 templates, including add-to-cart and form tracking. Scroll-tracking is also available. As low as $49 per month You don't need to hire developers or agencies for your tracking needs. We don't store your data. Tagmate is GDPR- and CCPA-compliant. Your secure and reliable tag management tool. Get more done with less time by inviting your team members. You can keep your entire team updated with real-time updates. No matter what platform you use, you can quickly set up UA and GA4 events. Shopify, WordPress or JavaScript are all options.

It can be time-consuming to create client marketing reports for stakeholders. We designed a tool to solve this problem. Sparrow takes care of all the data entry. Connect your marketing accounts to our platform and choose a presentation template. We'll take care of the rest. You can view your data in a concept doc or on your website. We can also help you with that. You can create a template in Google Slides and Google Sheets (or use one of our pre-built templates) and Sparrow will automatically insert metrics, charts and screenshots. You can create custom charts and embed them into your favorite online tools like Notion, Confluence, and even your own website. You can track the performance of your email campaigns, as well as social and ad performance, using dedicated analytics dashboards. You can create and share dedicated workspaces with each client. Sparrow is the easiest way consolidate your sales and marketing data. Sparrow allows you to access your data from your dashboards. You can also sync your metrics directly with Google Sheets.

Profitable marketing campaigns are not dependent on guesswork. Maralytics, an automated marketing solution, is able to pull data directly from your POS and give you reliable, real-time figures. Or, you can upload your results. You can spend your marketing dollars more efficiently on top-performing channels, increase your results, or invest in future high-performing campaigns. You can access results from both traditional and digital campaigns, and get insights that show you the full ROI story for any marketing activity. To ensure seamless integration, we have partnered with top POS systems like Vend, Square, Kounta by Lightspeed, and Xero. We are still expanding our network of partners. With just one click, you can generate customized, tailored reports. You can get many insights that are relevant to your business by using multiple formats.

Cassandra analyzes all your data using machine learning-based marketing model to create a personalized media strategy that maximizes ROI day after day. Cassandra, as a meta measurement partner is committed to excellence and innovation in marketing-mix modeling. Our partnership with meta, an industry-recognized global technology leader, underscores Cassandra's commitment to providing cutting-edge solutions. Cassandra connects to your marketing data or data warehouse. Cassandra MMM provides comprehensive data insights to help you grow your business.

Datahive360 is the unified data management tool for data-driven marketing, digital analysts, CMOs and marketing teams. We believe in the power data-inspired marketing where organizations can explore, share and unlock the value from data. To realize this vision we are pioneering marketing middleware, with Datahive360. This platform allows marketers to automate data extraction, unification and consolidation in a single location. Our goal is to help marketers leverage the power of data to improve marketing performance. Datahive360 was designed as a low code data management platform, which offers unified and business-ready data without requiring any technical expertise. Datahive360 automatically harmonizes and merges advertising, analytics and CRM data, as well as any other 3rd-party data, for reporting, automation and data warehousing.

Growify's Marketing Automation feature is designed to transform marketing strategies. It offers a suite advanced tools that streamline campaign administration. Growify's intuitive automation capabilities allow businesses to schedule and deploy marketing campaign efficiently, ensuring timely customer engagement. This feature simplifies marketing tasks from email marketing to posting on social media, allowing you to communicate with your audience in a consistent and personalized manner. Automating repetitive tasks saves time and ensures consistency in your marketing. Growify's automated tools also provide data analytics that can be used to refine your marketing strategy. This comprehensive automation solution allows businesses to improve customer engagement, enhance customer experience, and ultimately drive higher returns with less manual work.

ThoughtMetric is used by ecommerce marketers to track marketing performance, and to make data-driven business decisions. ThoughtMetric integrates seamlessly with the most popular ecommerce and advertising platforms, allowing you to easily connect data, track advertisements, and analyze performance. We help ecommerce businesses understand the performance of marketing and how they can make data-driven decision to improve it. We combine siloed data from marketing, customer journey data and revenue attribution to create an actionable and holistic picture of marketing performance. ThoughtMetric’s data-driven algorithms for attribution modeling can help you discover where your customers really come from. Optimize your ads and scale the campaigns that bring the most valuable customers into your store based on customer lifetime value. ThoughtMetric’s advanced tracking will link sales to the exact ad that they came from.

Jahia is an Agile Digital Experience Platform that delivers smart content powered with customer data. Jahia is a cloud-based platform that helps organizations use their customer data and content to engage with customers. Jahia can be integrated into existing technology stacks, and can be customized to meet the specific business needs and challenges of each organization. The Jahia Platform is an enterprise-grade platform that includes a CMS and CDP. It allows you to plug in to best-of-breed products while also bringing together different user communities (developers/marketers, end users). It provides enterprise-level security and scalability, Out of the Box capabilities, modern APIs, and the flexibility to connect to your best of breed products.

MoEngage, an Insights-driven customer engagement platform, is for the customer-obsessed marketer. We help you delight customers and keep them coming back for more. MoEngage allows you to analyze customer behavior and engage customers with personalized communication via email, mobile, or web. MoEngage is a full-stack platform that combines powerful customer analytics, AI-powered customer journey orchestration and personalization. It's all in one dashboard. MoEngage has helped to increase customer engagement. MoEngage can be used by product managers and growth marketers to offer a personalized experience to customers throughout their entire customer lifecycle - from onboarding to retention, growth, and beyond. MoEngage is different because it offers a complete-stack solution that includes powerful customer analytics, AI-powered customer trip orchestration and personalization capabilities.

Finally, measure all your marketing activities, even the soft ones, identify gaps and opportunities in market and show how marketing is driving business success. Brew gives you unprecedented visibility into the marketing activities of your company, from the marketing strategy to the individual activities. Brew will allow you to see more than just share-of-voice. You can also see the impact your company has on audiences, topics, channels, and within your industry. Measure the impact of your entire marketing effort, from a specific activity to the historically-unmeasurable, like messaging, positioning and brand across all of your competitive landscape. You can see what is happening in your market, what topics are being discussed, what activities are most effective, and where there are gaps. This will allow you to identify opportunities and lead.

Keen is the only system that can provide both historical measurement as well as predictive, prescriptive planning to optimize marketers' spend across all channels. This is tied to financial impact. You can quickly make data-driven decisions and add data as you go. Keen's marketing elastic engine estimates can help you consider all channels, even ones you haven't tried before. Next, run scenarios to create a plan that balances financial goals and risks. Marketing mix, multi-touch attribute and other ways to measure past performance are all common marketing metrics. How do you choose your next best opportunity, especially when it's not in your preferred channel? Or when there is high uncertainty, such as in a pandemic. Keen's SaaS platform allows you to accurately predict future performance across all channels, so you can make better decisions about how you drive growth.

Amazon QuickSight allows everyone within your organization to access your data. This includes asking questions in natural language, exploring interactive dashboards, and automatically looking for patterns or outliers using machine learning. QuickSight powers millions upon millions of dashboard views per week for customers like the NFL, Expedia and Volvo. This allows their end-users make better data-driven decision making. To receive relevant visualizations, ask questions about your data using Q's ML-powered engine. This allows you to ask conversational questions without the need for data preparation by admins and authors. AWS' machine learning expertise allows you to uncover hidden insights in your data, forecast accurately and do what-if analysis. You can also add natural language narratives or easy-to-understand natural languages to your dashboards using AWS' machine learning expertise. You can embed interactive visualizations and dashboards in your applications, as well as sophisticated dashboard authoring and natural language query capabilities.

MarketWide, DSI's innovative database marketing tool, can be used by both companies and marketing agencies. MarketWide can help you plan and execute complex direct campaigns if you have a customer or lead database. We are able to offer this powerful and sophisticated software at a fraction of the cost of other companies who charge more for similar services. MarketWide 5.3 has new features. MarketWide was designed to make it easier and more efficient to plan and execute direct marketing campaigns. Save your segments and criteria to a library. Direct marketing campaigns, including email, mail and telemarketing, can be created and managed. To adjust your strategies, you can conduct extensive data mining and collect business intelligence.

Quini offers leaders in the wine and restaurant industry real-time wine tasting sensor and attitude data, analytics and software solutions that improve decision-making and maximize sales. Our proprietary Quini wine rating app allows us to collect data through in-person, virtual and guided wine tastings throughout North America and Australia. Our vast network of followers also gives us access to detailed consumer opinions. Our proprietary algorithms and machine-learning are used to analyze the data and extract relevant information for your markets and target audiences. Our technology allows us to hold regular and blind tastings. Blind tastings give consumers sensory feedback that isn't influenced by price or label, while regular tastings provide insight into brand/product expectations as well as price sentiment.

Odyssey is a multi-touch attribute tool that integrates with Google Analytics. It gives you insight into the true performance and effectiveness of your marketing channels. The actionable insights from Odyssey will help you improve your online marketing performance. Odyssey will analyze each traffic source and provide a suggested ad spending for each ad. This will be compared to your current ad spending to identify potential opportunities and bottlenecks. All you need to get started is Google Analytics. Odyssey uses your Google Analytics click data to provide actionable insights. Integrate with all your marketing channels easily You will see the incremental value of every marketing channel at every level. Customers use multiple devices. We've optimized our model for this. Odyssey uses all available data to create a complete customer journey with cross-device attribute. This creates a single view of the entire customer journey.

DataCurry makes data available and meaningful for you. DataCurry offers a unique mix of analysis, visualization, and affordable business integration using the data surrounding your business. We help you work as a team to collect, segregate, and turn data into actionable insights and reports. We take a forward-looking, strategic approach to your success. Business is an ever-evolving phenomenon. Don't limit yourself to a set of metrics. Be flexible and adapt to changing trends. Avoid biases based on flaws in the algorithm or the data itself to make better strategic decisions. Find new creative insights in a sound, educated manner. Unified Integration of multiple technologies to complete this puzzle

Customers love experiences. All the data you need. You can create beautiful engagements that you can launch anywhere. No code required. Our experiences convert traffic from any device. They also capture data that allows for more sales. Customers are willing to give you their data. Your entire customer base can be used to capture their intentions, preferences, motivations, interests, and other information. Personalize your marketing with meaningful 1-to-1 communications. Ask customers to give you their data. Find out their motivations, preferences, and intentions. Only show them content, products, or offers that are directly relevant to their needs.

Amazon Pinpoint is an outbound and inbound marketing communications platform that is flexible and scalable. Customers can be reached via email, SMS push, voice, and push. Amazon Pinpoint is simple to set up and use. It is flexible enough to be used in all marketing communication scenarios. Segment your audience to find the right customer, and personalize your messages with relevant content. Amazon Pinpoint measures the success of your communications by measuring delivery and campaign metrics. Amazon Pinpoint grows with you, and can scale globally to millions of messages per day across all channels. Just a few clicks on Amazon Pinpoint and you can start immediately. Amazon Pinpoint is versatile for bulk, transactional, and marketing communications. The console allows marketers to design, organize, and run campaigns visually. Developers can use the Amazon Pinpoint APIs to send messages, schedule campaigns, track web and mobile activity, and more.

Smart Marketing Analytics System. Visualize and access the information you need to drive online sales. Based on ROI, make better decisions. Roistat will help you save money and increase sales. It is important to understand the true cost of marketing. Boost your campaign effectiveness, optimize the budget, and attract paying customers. Analyze your marketing performance and make wise investments. Track sales, drive growth and increase online orders. Your key performance indicators will help you manage your business. Roistat makes sure your data is secure. To provide greater reliability and guarantee data integrity in all circumstances, our service is distributed across multiple servers around the globe. We spent a lot of time and resources developing a secure and fail-proof system.