Maralytics Reviews

CMO insights help advertisers optimize campaign tactics and maximize media ROI. CMOs offer a holistic marketing strategy that includes a unified view on your campaigns. Advertisers can measure and compare the impact of strategies and tactics for the top, middle and bottom of a funnel. CMO's online article-level reports show the relationship between audiences and locations in terms of results. CMOs are able to provide agility in order to optimize and drive the effectiveness of campaigns. Omnichannel Statistics (OCM), a tool that allows advertisers to measure the total impact of their campaigns on Amazon and other sites, while the campaign is still in its middle period of advertising, is a way for them to do so. CMOs incorporate insights from all channels, including Amazon and off Amazon as well as online shopping and offline activities. All Amazon Ads offer privacy and security. All reports are anonymized and aggregated.

AI insights that save money and optimize spending can be gained by combining performance data, automating reporting and integrating unified data. Create an active analysis system. Create new insights using a connected library with more than 170 connectors to intake data from all major advertising, commerce and CRM vendors. Make your IT team more productive with constant connector updates and turnkey installations. You can enter your credentials, and start unifying cross-channel marketing in minutes. Dashboards and reporting tell the story of the big picture. What about actionable insights, though? You can choose a KPI that you want to improve, and create a pipeline of AI insights that is always available. You can answer questions such as how to reduce spending by lowering CPM, or dig deeper to find out what creative had the biggest outlier effects during a recent campaign. Einstein analyzes all your data and ranks insights on what drives the most engagement.