Best Marketing Analytics Software for Adjust

With TrafficGuard, you can put an end to the worry of polluted traffic disrupting your campaign success. Our advanced ML/AI-powered technology identifies and blocks both simple and complex fraudulent traffic in real time, ensuring your ad spend targets genuine, high-quality clicks and conversions. This leads to better campaign outcomes and an enhanced return on ad spend (ROAS). This robust solution safeguards every dollar of your advertising budget, allowing you to concentrate on reaching your marketing objectives without stress. Let TrafficGuard handle ad fraud protection, so you can confidently manage your: Google Search (PPC) campaigns Mobile user acquisition campaigns Affiliate spending Social media advertising In addition to our technology, we provide expert campaign management and exceptional customer support, making us a reliable partner for all your ad fraud protection needs.

Based on your interests, history, and role, you will receive personalized and recommended results. QuaerisAI provides near-real-time data access for all data. QuaerisAI enhances your data and document workload with AI. To increase knowledge sharing and track performance, teams can share insights and pinboards. Our advanced AI engine transforms your inquiry to a database-ready language within micro-seconds. Data is nothing without context, just like life. Our cognitive AI engine interprets search terms, interests, roles, and past history to provide ranks results that allow further exploration. You can easily add filters to search results to dig into the details and explore relevant questions.

Supermetrics began with a bold idea: to make marketing data simple and accessible for businesses everywhere. What started as a small project has grown into a pioneering marketing intelligence platform trusted by over 200K organizations worldwide, including renowned brands like Nestlé, Warner Bros, and Dyson. From the beginning, Supermetrics has been driven by a mission to empower marketers and data analysts with seamless data access and mastery, no matter where they are on their journey. The platform has evolved into an easy-to-use solution that extracts and consolidates data from over 150 marketing and sales platforms—like Google Analytics, Facebook Ads, and HubSpot—into preferred destinations, helping teams streamline their analytics and make data-driven decisions. This dedication to innovation earned Supermetrics a spot on G2’s 2024 Top 50 Best EMEA Software Companies list. At the heart of Supermetrics is a commitment to transparency, innovation, and customer success. We believe data has the power to tell stories, solve problems, and create opportunities. As the marketing landscape evolves, Supermetrics remains committed to leading the way, helping clients not only succeed but excel with cutting-edge solutions.

The key to success for today's marketers is understanding exactly where and how to invest their next ad dollar. Singular powers marketers to do just that by providing a complete view of marketing ROI with next-gen attribution, full-funnel marketing data, and best-in-class fraud prevention. With Singular's open integration framework, you are able to measure and report on all the channels you work with, including apps, web, SMS, referrals, email, and TV. Singular also empowers you to analyze your ROI by combining attribution with leading cost aggregation through powerful data connectors that allow yo to unlock marketing performance for every campaign, publisher, creative, and keyword. To keep your ad budgets focused on real users and avoid misreporting, Singular provides you with more detection methods and pre-attribution fraud rejection than any other. Still wondering? Top marketers from LinkedIn, Rovio, Microsoft, Lyft, Twitter, EA, and more, rely on Singular for a complete view of their marketing performance.

The Trackier Performance Marketing Platform (formerly known as vNative), allows you to automate, measure, optimize, and optimize all your marketing campaigns, publishers, advertisers, creatives, and conversions from one place.

You can take control of your product analytics and self-service optimization using no-ETL integration. Your data is not yours. Blackbox solution processes your data, hiding how metrics are calculated. Your insights are impossible to reconcile because of siloed analytics practices. No retrospective analysis, no data backfill. Communication gaps and delays can be caused by non-exploratory, self-service analytics. Kubit's no ETL platform integrates directly with your existing data model, allowing self-service product analytics that drive engagement and improve retention. Templates that are ready-to-use for query, funnel and path, retention, as well as cohort analyses. This template is for product people who want to quickly explore data and find insights. Kubit connects directly to your cloud data warehouse without the requirement for SDK or ETL jobs. We make the most of the rich data model that you already have. Our machine learning-based algorithms can quickly detect anomalies and provide answers.

BOSCO™, which uses your data and our AI to accurately predict where your marketing budgets should be spent, is powered by your data. BOSCO™, which combines your marketing data with extensive algorithmic modeling, creates personalized reporting dashboards. Our intuitive interface gives marketers a single source for truth that allows them to make better digital marketing decisions based on data-driven insights. Our unique BOSCO™, Index feature allows us to rank your domain against other competitors in your industry. The BOSCO Index™ measures your online footprint and shows how efficient you are in investing in paid and organic media channels. BOSCO™, which is based on data from trusted third party domains, is a measure of your online footprint and how effective you are with investment in organic and paid media channels. It was compiled from previous digital interactions. BOSCO™, however, is not dependent on your marketing budget. It depends on whether your online potential in paid or organic search. BOSCO™, identifies 10 competitors in your market and scores them.

Platform for customer intelligence data that helps brands analyze user behavior across multiple channels. Analyze data quickly and accurately. AI and ML solutions can help you identify customer behavior patterns to make informed decisions. B2Metric integrates with a wide range of sources, including databases that you use most often. Optimize your retention strategy by predicting churn in customers and taking preventive action accordingly. To enable targeted marketing, categorize customers based on their characteristics, behaviors, and preferences. Optimize marketing strategies by leveraging data-driven insights. This will improve performance, target, personalization and budget. Optimizing touchpoints and tailoring your marketing efforts will help you provide unique customer experiences. AI-based marketing analytics to reduce user churn and increase growth. Advanced ML algorithms can identify customers at risk of churning and develop proactive retention strategy.

The platform gives you the tools to discover the causality behind your marketing activities without requiring any user-level data. Your measurement should be continuous if your advertising is on. Find the incremental value across digital advertising channels, TV, and influencers. You should not make bid changes that result in no additional traffic. You should identify marketing activities that cannibalize your organic user base and/or pay marketing. INCRMNTAL works well for marketers. We don't make marketers do the work. Our platform uses marketing data to measure campaigns and channels, while they run unaffected. Old School Incrementality measurement required you to stop your campaigns within a country or create control groups. Our platform doesn’t require you to do anything else to determine if your activity was incremental or not.