Best Employee Advocacy Platforms for Adobe Marketo Engage

Influitive allows customers, developers, partners, employees, and customers to join a community and complete challenges, referrals and product reviews. These challenges can be tailored to individuals or groups. They earn badges, points, and levels that allow them to redeem professional privileges and perks. You can easily visualize and report on all activities and the ROI. This integration also allows you to guide members through your marketing automation platform and CRM.

Oktopost's social media management, social listening, and employee advocacy solutions enable B2B organizations to amplify their brand on social media and measure the real impact of this channel on the business. Oktopost allows marketers to better engage with customers and prospects, get actionable insights, and prove ROI.

GaggleAMP is an employee advocacy and social media management platform that helps drive brand awareness through its employees' voices. We help your company increase brand awareness, enable sales teams, and empower communications and HR teams to drive internal communications and workplace engagement while providing an outlet to attract and retain top talent and increase personal branding opportunities. GaggleAMP has over 50 different actions to support powerful employee advocacy programs at companies both big and small. Our platform gives our Gaggle Managers the ability to curate content for both branded social media handles and their employee advocates. We also leverage the latest AI-driven technology to help Gaggle Managers create once and distribute forever with unique content to every employee advocate. With the increased social media activation, your employees build their personal brands while expanding the company’s brand awareness, press opportunities, lead generation, and marketing campaign performance.

Ambassify serves as the preferred platform for crafting and implementing an effective employee engagement strategy, providing all essential tools within one cohesive system. Modern employees desire a sense of belonging to a greater mission; they seek to feel appreciated, included, and trusted in their roles. They aspire to align themselves with your organization and to recognize the significance of their contributions. Enhancing employee engagement leads to increased happiness, productivity, and a reduced turnover rate. Regular and transparent communication is vital; it fosters trust, enhances engagement, and ensures that employees feel informed about company developments and events. Effective communication thrives on dialogue, creating a workplace environment where employees feel a genuine connection to both the company and their tasks. Encouraging participation and valuing employee feedback can yield invaluable insights that benefit the entire organization. Ultimately, fostering strong engagement not only strengthens the workforce but also propels the company toward greater success.

Top companies around the globe utilize EveryoneSocial to enable their employees to disseminate crucial updates and captivating content across their social media platforms. With the ability to source, review, and publish content in mere minutes, you can save valuable time. Our user-friendly tools encourage your workforce to share more than ever. Embracing ambitious ideas is effortless with EveryoneSocial, as we designed it to scale alongside your anticipated user expansion. The platform simplifies the onboarding and engagement process for all employees while ensuring continuous returns on investment for your organization. Effectively activate and oversee thousands or even hundreds of thousands of users within EveryoneSocial. Our intuitive features help keep your team organized, regardless of their number, location, or job responsibilities, ultimately fostering a more connected workforce. This creates an environment where productivity and collaboration can thrive.

PostBeyond provides a powerful yet user-friendly employee advocacy platform designed to help businesses scale their social media reach by mobilizing employees as brand advocates. The platform streamlines content sharing across personal social networks, making it effortless for employees to amplify relevant company stories and campaigns. With robust analytics and reporting features, PostBeyond delivers actionable insights on content performance to optimize advocacy strategies and demonstrate measurable ROI. It supports use cases across marketing, sales, human resources, and channel partnerships, ensuring all teams can contribute to a cohesive brand narrative. Companies like Gainsight, Randstad, and ConnectWise rely on PostBeyond to increase engagement and brand awareness authentically. The platform prioritizes ease of use for employees, reducing friction and increasing participation through intuitive design. By harnessing employee voices, PostBeyond helps brands cut through social media noise to reach broader audiences. Its comprehensive solution empowers organizations to transform social media into a business-driving channel.

SocialChorus and Dynamic Signal have merged to form Firstup, which is now at the forefront of enhancing the digital employee experience by prioritizing the needs of workers and ensuring they are reached, connected, and engaged no matter their location. By eliminating barriers to employee connection, their comprehensive workforce communication platform integrates various endpoints, communication channels, and enterprise systems, thereby creating a unified digital environment. With advanced communication and engagement tools at your disposal, you can significantly enhance the employee experience and facilitate meaningful change within your organization. The Firstup platform revolutionizes how organizations communicate with their workforce by delivering tailored content to any device, designed to maximize engagement and satisfaction. Additionally, you can strategically orchestrate messages to target specific employees through the most effective channels and devices, ensuring timely delivery. Automating your communication campaigns not only saves valuable time but also significantly enhances the overall effectiveness of your messaging efforts, empowering organizations to thrive in the modern workplace. This innovative approach allows for a more cohesive and productive workforce, ultimately benefiting both employees and employers alike.

Sprinklr Social is a robust, AI-driven platform designed for enterprises, enabling teams to oversee all facets of their social media presence across more than 30 different social and messaging channels through a single integrated solution. This platform combines essential features such as social listening, publishing, engagement, campaign management, automation, sentiment analysis, audience analytics, and governance into a cohesive workflow. Users can access a centralized content calendar, along with tools for planning, creating, scheduling, and optimizing posts based on AI-generated recommendations regarding timing, hashtags, tone, and performance metrics. Additionally, it allows teams to monitor conversations, sentiment changes, and trends in real-time across various networks, while also automating engagement and managing inbound communications to respond promptly to customer inquiries and interactions. By consolidating data, insights, and actionable steps, Sprinklr fosters efficient collaboration among social teams, ensuring brand compliance through automated workflows and approvals, ultimately transforming social engagements into significant business outcomes for marketing, sales, and other departments. In an ever-evolving digital landscape, Sprinklr Social equips organizations with the tools necessary to adapt and thrive in their social media strategies.

DSMN8 offers a groundbreaking platform that enables brands to harness the true potential of their most valuable resource - their workforce. This all-inclusive solution streamlines the entire journey from content creation to the sharing of genuine and impactful material by end users. With user-friendly features, sharing becomes not only effortless but also effective and gratifying. By utilizing DSMN8, you can enhance content engagement, boost inbound sales, and discover exceptional talent for your organization. Transform your business identity with Lens, as DSMN8's state-of-the-art mobile application makes generating authentic content at scale a reality. By encouraging employees to contribute their individual viewpoints, you can elevate brand perception and awareness while incentivizing their efforts through a built-in gamification system. The ease of crowdsourcing content from your own team has never been more attainable, allowing for a diverse array of authentic contributions. Embrace this innovative approach to content creation and watch your brand thrive.