Best Customer Journey Mapping Tools of 2024

The most powerful, flexible and connected platform for experience & research. Forsta transcends data and methodological silos. All human experience is here. If it's valuable, it can be measured. You can use customizable surveys to get insight from any audience, whether it's small groups or large communities. You can access the data you need at any channel or touchpoint. Forsta is packed with the tools you need to get better data and deeper insights. So you can propel your business forward. If it's valuable, it's quantifiable. You can use customizable surveys or moderated online discussions to gain insight from any audience, from small groups to large communities. You can access the data you need at any channel or touchpoint. All your data can be consolidated onto one platform. You can see the stories behind statistics. Advanced analytics tools allow you to search, sort, and filter in any way that leads you to the answers.

Algonomy is powered with a proven real time customer data and analytics platform, and global retail expertise. You can now precisely integrate demand and supply, engage customers with contextually pertinent experiences throughout their lifecycle, and enable rapid time to market, resulting in immediate ROI for your company. The new digital world is based on decision-making, not data. Customers who are smart expect personalized engagement and deeper, more relevant experiences. Brands must be able to make immediate decisions to address what appear to be two competing goals: short-term conversion revenue and long-term lifetime values. Algonomy makes it easy to make this a reality. You can have AI-based actionability as well as deep domain-specific analytics. Algonomy was created by Manthan, a cloud analytics leader and RichRelevance, an experience personalization icon. This new combination gives retailers an immediate boost in digital competence.

The BryterCX journey intelligence platform provides visibility into customer journey management solutions across channels. It also identifies friction points that can lead to negative customer experiences. BryterCX's Journey Intelligence™, a platform that uses AI and machine learning, provides users with powerful journey insights that reveal clear business opportunities. Patented, proprietary journey insight technology. Easy to use visualizations of metrics and alerts. You can easily monitor, measure, and manage every aspect of customer journeys across multiple channels.

An API and low-code Communications Platform as a Service offering (CPaaS), designed to assist enterprises in reducing costs, simplifying their IT infrastructures, and accelerating their IT roadmaps. Drag-and-drop editor that allows you to quickly map and automate customer journeys is all it takes. To reduce the time it takes to bring new applications and journeys to market, shift to low-code development. To trigger customer communication flows, seamlessly consume events from existing systems. Integrate customer interactions with backend system to achieve end-to–end automation. You can easily test, deploy, and make iterative adjustments to flow in a secure, scalable serverless environment. Our extensive collection of communication APIs, SDKs, and SDKs allows you to engage customers using your preferred channels.

Traffic trends and mouse movements are all part of a comprehensive understanding of your online audience that will help you drive business growth. Easy-to-use attribution models can be used to filter out spam and control bot traffic. Extensive user data, including detailed information on ad blocking usage. You can set up to 200 goals per site, integrate your ecommerce data, track custom events, and more. You can view session recordings, heat maps, and form analytics reports right from the box. Your data is always up-to-date and never truncated. User-controlled sampling allows you to control the amount of data that is displayed. You can track any amount of traffic and keep all your data for an unlimited period. You can see how visitors interact with your site. Clicks, scrolling, and keystrokes can all be recorded in a video. You can identify roadblocks that prevent you from purchasing, understand the motivation behind clicks, and gain insights into how to improve your user experience. Find out which pages are most popular and where you have blind spots. Find out where users stop scrolling.

Implementing one-line code is easy. All user events, such as clicks and page changes, can be retrieved. You can track user experience parameters such as load times, crashes and API latencies on a per-user basis. Later, you can configure KPIs. Active lists such as the trial, true evaluations, and users of losing interest can be created. You can use powerful filters to find users based upon advanced parameters. For example, which users have used or have not used certain features, or who are from particular geographies. The application should not contain any intrusive announcements. Increase feature adoption, subscription conversion, and onboarding success. Encourage users to adopt new features and premium features by offering an inbuilt call-to-action option. Net Promoter Score (NPS), is a great indicator for user perception. Monitor customer sentiments by using the publish and forget in-product NPS. The rules that trigger the feedback request increase the response rate.

The entire website user behavior data is a goldmine of potential. Convizit makes it easy to access this data. Convizit instantly delivers structured, context-enriched, and complete user activity data. No configuration, pixels, or manual event setup is required once the Convizit snippet has been placed on a website. Convizit automatically understands the context and generates a continuous data stream. It is already named, tagged, and structured. The ready-to-use data stream is delivered directly to your data warehouse via API or directly to your data warehouse. This greatly enhances your data science, data BI, and personalization efforts. To make significant improvements to your website's business performance, you need to capture all user activity. However, it is too difficult to capture even a fraction of the user activity.

Data science should be at the heart your subscription business. ChurnIQ 2.0 provides specialized retention analytics as well as AI-detected subscriber insights. ChurnIQ is able to handle subscription cancellations at any stage of the subscriber journey. ChurnIQ allows you to easily analyse and create segments. You can then quickly trigger the campaigns that are most likely to grow and retain that segment's value. ChurnIQ's S3 Data Lake allows you to create one view of all your subscribers, regardless of how many tools you use. The ChurnIQ analytics dashboard lets you see how you are performing at each stage of the customer journey. Instead of looking at isolated data points, see the whole picture. Receive a practical diagnosis of the root cause of subscribers' cancellations. ChurnIQ helps you identify customer segments based on their behavior and satisfaction levels.

Konnecto is the only tool that can reverse-engineer the consumer journeys of your competitors. It identifies upper funnel purchase attribution vulnerabilities and provides daily recommendations that will increase sales and stop the guessing game. Get visibility into all stages of your competitor's consumer journeys. AI can identify gaps in purchase attribution so that you can quickly capitalize upon opportunities that could impact your online sales. These insights will help you create a winning GTM strategy and execution program that will outperform your competitors. It's time for you to look beyond your data and see where there are opportunities. Konnecto reverse-engineers consumer purchase journeys using competitor assets, all the way up to the funnel. We offer daily recommendations for marketing opportunities based upon an ongoing analysis of segments, behaviors, and competitors so that you can make the most out of your budget every single day.

Marketing tunnel vision and solutions that don't work are gone. Say hello to a flexible, turnkey platform that makes it easy to make seamless, omnichannel experiences for every customer, from the first to the last touchpoint. FiO ai-InteleKt™ implements hyper-personalization, prescriptive analytics, customer journey analytics, & closed-loop integration. Hyper-personalization allows you to create deeply personalized customer journeys of your brand through coordinated, informed actions & campaigns. You can track the journey of each lead and customer to ensure you know their preferred messaging, purchase history, and background. Predictive analytics Use true artificial intelligence (AI) to take control of your customer's lifetime worth. Forecasts are based on behavioral data and historical sales.

SankeyJourney, a powerful tool for online customer journey analysis, can be used within an app or a website. Users can upload CSV files containing event data and generate a Sankey Diagram or flow chart in seconds. It offers a wide range of customization options. These include adjusting the number steps, filtering and grouping events, focusing on session levels, customizing labels and colors, and highlighting certain paths by clicking nodes and segments. The "event-looping" feature can be used to eliminate redundancies in the user's journey and discover new patterns. By analyzing the customer journey, users can identify bottlenecks and improve engagement and retention.

You can easily optimize your website for maximum conversions by gaining real-time insights into the behavior and preferences of your visitors. Hubalz allows you to visualize the user journey of your website. Our platform tracks each user action, and gives you a clear picture about how visitors interact with your website from their first to their last click. Our website tracking system records user actions without relying upon cookies. The process is fully automated, so you don't need to write any code. Hubalz provides heatmaps of each page so you can see what your visitors are looking at. See what catches the eye with heatmaps and scrollmaps. Create your funnels without code in just 5 minutes. Use page views and button clicks to create funnel steps. Visually see where dropoffs occur. Filter by dropoffs and examine why the dropoffs occurred.

Platform for customer intelligence data that helps brands analyze user behavior across multiple channels. Analyze data quickly and accurately. AI and ML solutions can help you identify customer behavior patterns to make informed decisions. B2Metric integrates with a wide range of sources, including databases that you use most often. Optimize your retention strategy by predicting churn in customers and taking preventive action accordingly. To enable targeted marketing, categorize customers based on their characteristics, behaviors, and preferences. Optimize marketing strategies by leveraging data-driven insights. This will improve performance, target, personalization and budget. Optimizing touchpoints and tailoring your marketing efforts will help you provide unique customer experiences. AI-based marketing analytics to reduce user churn and increase growth. Advanced ML algorithms can identify customers at risk of churning and develop proactive retention strategy.

The Glassbox digital analytics platform provides cutting-edge digital capabilities that allow you to create better user experiences to drive your business growth. It's more important than ever for businesses to ensure that their mobile apps and websites work well and provide great user experiences. They must also use the data generated by their business to analyze every user session and personalize customer journeys to drive engagement. Engineers need performance analytics in order to measure reliability. Product managers need to know how to increase engagement and conversion rates. Customer service representatives want to know the root cause of an issue so that they can resolve users' problems.

We empower courageous marketers with the technology, insight, and confidence they need in order to improve customer relationships and boost marketing performance. LeadsRx SaaS-based marketing software attribution software captures touchpoints across all channels and captures conversions throughout each funnel. It provides impartial results that are unrivaled in the market. LeadsRx can help you determine which advertising programs are performing well and which ones are wasting your ad-spend. LeadsRx calculates the Return on Ad Spend (ROAS) and provides instant insights to help marketers optimize their budgets across channels. The product also tracks customer journey maps, which show consumer behavior and how marketing programs impact buyer decisions.

Pendo is a product-experience platform that helps software product managers deliver products that users love. Pendo allows product teams to answer questions such as "What features are customers using?" What features are they overlooking? Which ones are driving delight, and which are causing pain or confusion? These same insights allow you to quickly set up in-app messages and guides, as well as walkthroughs, without needing any programming. This will help users get the most out of your products. Pendo allows you to quickly identify the features and workflows that cause users pain and pleasure. You can then use the platform to guide users through these rough spots and encourage them to adopt the features that make them raving fans.

We are experts in customer service consulting, employee engagement programs and journey mapping. We help you win in the market by creating a unique customer experience strategy and bringing that to life. The world's most trusted customer experience consultancy, Touchpoint Dashboard, has unveiled Customer Types and a redesigned user interface. Customers Types allow users to manage, create and relate groups of customer types directly into their journey maps. The interface has been redesigned to simplify complex interactions and make them easier for Touchpoint Dashboard users. Peter Haid, Chief Product Officer at Touchpoint Dashboard, stated that users now have the ability to assign touchpoints to customers, segments and personas as well as employees, employees, individuals, and any other group they may need to represent. "I love the way this feature humanizes customers within the context of a journey plan. It's flexible and beautiful.

Auryc's visual Intelligence Platform empowers organizations to create extraordinary customer journeys and increase revenues. Today's customer experience tools are fragmenting analytics platforms, resulting in fragmented insights. It's no surprise that enterprises are still struggling to understand the impact of digital journeys on revenue. Auryc was born from this. Spend less time with analytics tools that guess why and more time with customer journeys that know why. Analytics tools that are standard tell you what is happening in your company. These are just a few of the many metrics you should be aware of daily. Knowing WHY will help you optimize customer journeys more quickly. Auryc is a digital journey intelligence platform that provides valuable insights and powerful visual context across all your digital user journeys. Auryc automatically captures client-side events for visitors and customers.

The wizard makes it easy to create your journey maps. Follow the steps to create your maps quickly and easily. You can easily share completed journey maps with multiple stakeholders. You can view reports in presentation mode and save completed maps to pdf. You can collaborate with your peers and stakeholders to solve real customer problems using your journey maps. You can easily collect and report Voice of Customer feedback. Mapovate's seamless integration to KnowledgeTRAK makes it easy to create and run surveys. All your customer touchpoints can capture VOC feedback across all interaction channels. Your Customer Experience Journey Maps will show you the results in real-time!

800response offers a complete lead generation, lead tracking and customer interactions analytics solution to manage top of the funnel lead generating practices. It provides focused tracking and targeted lead nurturing with customer profile data, interaction analytics, and targeted tracking. We help businesses of all sizes, from small businesses to medium-sized businesses, to multi-location franchise systems and dealer networks, and contact centres, increase and optimize customer acquisitions and interactions. We also track and monitor campaign performance and monitor customer experience.

An analysis tool that is tailored to your business. It will allow you to adapt to the needs of your customers. Information that is updated in real-time on your digital communication media. People are aware that they are reducing their risk of being exposed to too much traffic. Connect through social networks and other channels. Real-time traffic sensors, global fleet and recurrences of visits. You can identify the sensors in operation and their locations. You can zoom in on the map to move around the streets. The highlighted dates will show you the most populated areas.

Don't waste time with sticky notes or journey mapping tools. They won't help you discover the unscripted behavior that occurs in the real world. Our customer journey analytics software shows you the real paths customers take as they interact with your company over time and across touchpoints. The quantitative metrics you measure are driven by real-time customer behavior, such as revenue, customer lifetime value and CSAT. Pointillist, unlike other customer analytics software, allows you to connect customer interactions with business goals in seconds. This is a significant improvement over other solutions that can take days or weeks. Customers expect personalized experiences based on their preferences and past interactions. Pointillist allows you to engage customers at the best points in their journey, in real-time and through the most effective channels.

Increase customer satisfaction and increase return on investment. Oracle Maxymiser is a tool that helps B2B and B2C marketers design optimized customer journeys on websites and mobile apps. It includes testing, personalization and recommendations, as well as insights. Find out what works and what converts. Oracle Maxymiser's visual editor allows for both technical and non-technical user collaboration. It seamlessly switches between code and visual editing. It doesn't matter if you are running A/B testing, or multipage funnel testing. To test the customer experience, pull audience data from any marketing platform. You can also combine it with Oracle Maxymiser session data to create a complete customer view. Segment traffic can be used to launch A/B and Multivariate testing. You can also segment traffic to see all variants in the sales funnel. With Oracle Infinity-powered Heatmaps, you can discover new testing opportunities and gain additional insight into the digital experience.

Every experience should be tested and optimized. Adobe gives you the entire optimization engine, including AI-powered testing, personalization and automation at scale. This allows you to find the individual in every haystack. Then, delight them. The best experiences are always personal. To give the best experience on every channel, use our unified, progressive profile. It's not possible to run isolated tests in silos. Instead, test everything via every channel. Modern optimization is dependent on AI. With just one click, you can test and personalize every visitor using artificial intelligence. You need exceptional tools to create exceptional customer experiences.

One platform. Millions of data points. The path to purchase is now clearly visible. The world's most trusted conversion platform. Our real-time data connects brands, retailers, and shoppers to give you the information you need to make an informed decision. PriceSpider provides real-time visibility into the purchase path and gives you control. We offer actionable insights and practical suggestions to help you grow your brand and increase sales. PriceSpider's range of innovative conversion technology products covers all aspects of retail-purchase through targeted modules that fall under three categories: Conversion Intelligence, Brand Integrity, and Consumer Conversion. Each module focuses on a specific aspect or behavior of the retailer or consumer. The more modules you choose, you will have better insight into where and how your products are sold. This will lead to better marketing strategies and higher sales.