Best Customer Data Platforms (CDP) for Instagram

Founded in 2011 as one of the first mobile measurement partners, Kochava now supports campaign measurement across any device, any channel, and any audience. Tap into multi-touch attribution, next-generation MMM, and always-on incremental measurement disciplines to achieve data-driven, privacy-durable growth strategies. Understand which omnichannel tactics boost customer acquisition and retention. Key features include: omnichannel app attribution and analytics, cost and ROI measurement, deep linking, marketing data management and ETL support, ad fraud detection and prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, connected TV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and thousands of other ad networks, CTV platforms, and super publishers. Embrace privacy-first measurement with support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a modern marketing mix modeling (MMM) platform that future-proofs your measurement.

DinMo empowers businesses to harness the full potential of their customer data with an advanced Customer Data Platform (CDP). It offers seamless data integration from multiple sources, enabling the creation of comprehensive customer profiles for personalized marketing. DinMo’s robust campaign management and customer segmentation features ensure businesses can target the right audience at the right time. With built-in GDPR compliance and predictive modeling capabilities, DinMo helps companies stay ahead of privacy regulations while delivering data-driven insights to improve customer experiences, streamline operations, and enhance business performance.

Every day, millions leave reviews about products they love, hate or wish they could alter. With a wide range of products, from everyday FMCG to high-end purchases, as well as multiple price points and variations within product lines, accurate business information can be difficult, time-consuming and expensive. How can you get the insights that you need without spending thousands of dollars and millions of hours analysing data? Wonderflow's advanced predictive analytics is the answer. Wonderflow's market-leading language analysis, data point integration, and generative AI capabilities help you unlock the potential of VoC (Voice of the Customer), and get instant results that will help you make data driven decisions. We analyze hundreds of millions reviews from over 10 million products in order to identify your products' pain-points, compare you with competitors, and get detailed insights into drivers of satisfaction.

WebMaxy eGrowth, an all-in one eCommerce management platform, gives you direct access in a single place to customer data and interactions. It integrates seamlessly your data and tech stack and begins to generate marketing reports. Analyze the different marketing channels you use to determine their contribution to revenue and conversions. Use different attributions models to analyze and make smart investments. Segment your customers to send them personalized messages. Automate your SMS campaigns, WhatsApp campaigns, and Email campaigns to drive more customers to the end-of-the funnel.

Adverity is the fully-integrated data platform for automating the connectivity, transformation, governance and utilization of data at scale. Adverity is the simplest way to get your data how you want it, where you want it, and when you need it. The platform enables businesses to blend disparate datasets such as sales, finance, marketing, and advertising, to create a single source of truth over business performance. Through automated connectivity to hundreds of data sources and destinations, unrivaled data transformation options, and powerful data governance features, Adverity is the easiest way to get your data how you want it, where you want it, and when you need it.

Lytics, the customer-data platform designed for marketers, harnesses the power of first-party information to understand your customers' needs. Lytics' decision engine uses machine-learning to understand your customers' needs. This helps marketers deliver timely, relevant communications across multiple channels. Lytics AI will help you identify the levers that can be pulled to increase results and improve ROI. Engage customers with personalized messages and targeted campaigns that are tailored to their needs. Maximize your impact by predictive marketing strategies that are shaped by the actions of your customers, not your assumptions.

CrossEngage helps companies build long-lasting, valuable customer relationships. With its unique Customer Data and Prediction Platform brands can easily identify, prioritize, and activate customer audiences. Leveraging AI and predictive CRM, the SaaS solution determines the monetary impact and urgency of reaching out to customers. This yields better and more relevant customer experiences and increases customer lifetime value and ROI.

Data transformation and marketing analysis for enterprises. Increasing confidence in your marketing investment. Unstructured data can be dangerous for marketing decisions. You can extract, transform, and load your data to run marketing programs confidently. AnaticsTM allows you to connect and centralize all your marketing data. Your data can be loaded, normalized and transformed in meaningful ways. Track and analyze your data to improve marketing performance. All your marketing data should be collected, prepared, and analyzed. Say goodbye to manual data extraction from different platforms. Fully automated data integration using more than 400 data sources. Export the data to your preferred destinations. Your raw data can be safely stored in the cloud, so you can access it whenever you like. Data is a great way to back up your marketing plans. Instead of downloading endless spreadsheets or CSV files, focus your resources on growth and action.

Platform where marketing, customer support and digital come together for happy customers. Consolidate conversations across your social media profiles, other digital channels (email, SMS, web forms, etc.) and other digital channels. Empower your team so they can connect with customers, resolve service issues, and provide high-quality experiences for customers. Bring together your creative teams, agencies and freelancers to plan, collaborate and schedule content across all your social channels. DGTL Create offers everything you need on one platform. No more emailed attachments or endless file sharing. Analyze harvests and enriches data from your connected account, conversations, creative workflows and more to provide powerful insights. Speak directly to our product engineers and receive world-class customer support.

Algonomy is powered with a proven real time customer data and analytics platform, and global retail expertise. You can now precisely integrate demand and supply, engage customers with contextually pertinent experiences throughout their lifecycle, and enable rapid time to market, resulting in immediate ROI for your company. The new digital world is based on decision-making, not data. Customers who are smart expect personalized engagement and deeper, more relevant experiences. Brands must be able to make immediate decisions to address what appear to be two competing goals: short-term conversion revenue and long-term lifetime values. Algonomy makes it easy to make this a reality. You can have AI-based actionability as well as deep domain-specific analytics. Algonomy was created by Manthan, a cloud analytics leader and RichRelevance, an experience personalization icon. This new combination gives retailers an immediate boost in digital competence.

Lexer is the Customer Data & Experience Platform helping brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more drive incremental sales from improved customer engagement. As the only CDP built specifically for retail, Lexer combines your customer data from any system into a single view of the customer and enriches it with predictive analytics, third-party data, and custom surveys. As your all-in-one hub for marketing, ecommerce, retail, and service, Lexer enables every team to independently gain customer insights, segment audiences, orchestrate personalized campaigns, improve service, and measure performance against key metrics and business KPIs. With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value. Lexer has: > Driven 15x higher campaign revenue than benchmarks [Rip Curl] > Delivered 600% ROI for total campaign performance [Wondercide] > Decreased acquisition costs by 50% [Black Diamond] > Increased revenue from paid channels by 5x [Brand Collective] > Improved email engagement up to 270% [Harris Scarfe]

Don't limit your search to email addresses and phone numbers. Smart location allows you to access specific data about a particular pincode and let's you take the lead. Upload your database to get the most current information about prospects. Leadzen.ai is today's most intelligent prospecting tool. Our AI-powered real time engine tracks, collates, and disseminates data to you. It also helps you maximize that data in the most efficient manner possible. Leadzen.ai goes beyond data collection. Leadzen.ai is your all-in one prospecting tool. Our smart data model provides all the information you need to convert leads and generate new leads.

BlueConic, the leading global customer data platform, liberates first-party data for marketers from all of the disparate systems and makes it available wherever and whenever it's needed for marketing. BlueConic is used by more than 300 brands including Hearst and Moen, T-Mobile and ING as well as America's Test Kitchen and Franklin Sports. It allows them to unify their first-party customer information into persistent, person-level profiles and then activate it throughout their marketing ecosystem. The company was founded in 2010 and has offices throughout Europe.

We empower marketers to use artificial intelligence to provide relevant experiences to customers. We are moving beyond the old ways and into the future. No more series or drips, just intelligent marketing automation that can help you achieve more in a shorter time. Our platform uses artificial intelligence to automate emails. It outperforms rules-driven campaigns and saves you time and headaches. ReSci is trusted by some of the most well-known brands in the world for its performance and deliverability. Each day, our AI makes 7 billion predictions. Our award-winning platform detects hidden patterns in customer data to help you make data-driven decisions. We can predict the buying intent and affinity of each customer towards a particular product, their current stage in the purchasing cycle, as well as where they will be purchasing it. The first Customer Data Platform to incorporate AI predictions. Manage customer relationships, gain insight into their patterns and behaviors, and see predictions for all users.

Zeotap is a Customer Intelligence Platform, (CIP). It helps companies better understand their customers to predict their behavior and make more meaningful investments. Our platform allows brands to leverage a core of first-party data to win new clients and grow their customer base. Our modules are independent but integrate and include customer data unification, identity resolution (including in data clean rooms), enrichment, modeling, and activation to more than 100 partners in the marketing ecosystem. Gartner has named us a "Cool Vendor" in 2020 and AdExchanger the "Best Data-Enabling Technology” in 2019. Our platform meets the highest standards for enterprise data privacy and security, including ISO 27001 and CSA STAR. We serve top brands, publishers, and agencies in more than a dozen countries in Europe and North America. Zeotap is also a founding member of ID+, an initiative for universal marketing ID.

Salesforce Data Cloud is an online data platform that allows businesses to collect, harmonize, and analyze data in real time. This creates a 360-degree customer profile which can be used across Salesforce's various applications, such as Marketing Cloud, Sales Cloud, and Service Cloud. It allows businesses collect, harmonize and analyze data in real-time, creating a 360° customer profile that can then be used across Salesforce's different applications, including Marketing Cloud, Sales Cloud and Service Cloud. This platform allows for faster, more personal customer interactions through the integration of data from online and off-line channels, such as CRM data, transactional information, and third-party sources. Salesforce Data Cloud offers advanced AI and analytics capabilities that help organizations gain deeper insight into customer behavior, and predict future needs. Salesforce Data Cloud helps improve customer experiences, target marketing, and data-driven decision making across departments by centralizing and refining the data.

The only data-first Customer Data Platform, which supports both on-premise and cloud computing from anywhere in the world. CDP gathers rich online and offline data, customer activity across devices and operating system. This allows you to connect with your customers in the moments that matter. Full-stack CDP manages all aspects of data integration, cleaning, management, activation, and more. CDP creates one customer view for each customer. This includes his behavior, transactions, and other characteristics, such as gender or whereabouts.