Best Customer Data Platforms (CDP) for Canopy

Twilio Segment’s Customer Data Platform (CDP) provides companies with the data foundation that they need to put their customers at the heart of every decision. Using Twilio Segment, companies can collect, unify and route their customer data into any system. Over 25,000 companies use Twilio Segment to make real-time decisions, accelerate growth and deliver world-class customer experiences.

Use the language you already love to prototype ideas quickly, develop production-ready communications applications, and run serverless applications on one API-powered platform. Twilio is a single fully-programmable platform with flexible APIs for any channel, built-in intelligence, and global infrastructure to support you at scale. Quickly integrate powerful APIs to start building solutions for SMS and WhatsApp messaging, voice, video, and email. Browse documentation and SDKs in multiple coding languages, including Ruby, Python, PHP, Node.js, java, and C#, or jumpstart your first project with our open source code templates to quickly build production-ready communications apps. Consult our community of over 9 million developers for guidance and inspiration on your next project. Sign up and start building today.

Optimizely is the global leader in Progressive Delivery and Experimentation. It empowers leading companies to test and deliver new features and experiences to their customers. It takes data-driven decisions, continuous experimentation, and constant innovation to create digital experiences that transform companies. Optimizely One will help you unlock your digital potential. It is essential to create human-centered digital experiences. Find out how to eliminate guesswork and make every interaction actionable. Commerce in the digital age goes beyond products, catalogs, and transactions. Selling online is about telling stories, evoking emotions and building trust. You don't owe anyone their business. Instead, you must earn it with each interaction.

Klaviyo empowers businesses to create smarter digital relationships by transforming customer data into meaningful, impactful experiences. From email and SMS to web interactions and reviews, Klaviyo makes it easy for B2C brands to engage customers at every touchpoint. Trusted by over 157,000 businesses, Klaviyo helps drive faster, more efficient revenue growth. Klaviyo’s 350+ integrations making getting started easy for marketers. Some key features of the platform include predictive analytics, AI automation, optimized templates, A/B testing, and intuitive segmentation and email flows to ensure marketers are reaching their audience with the right message at the right time. The solution also supports integration with payment processing and point of sale (POS) software solutions, such as Magento, Shopify, and WooCommerce.

Consolidated Platform— Pimcore provides a single, consolidated platform to manage all business information, reducing data silos and improving data reliability, by compounding PIM, MDM, CMS, DAM and eCommerce. Multidomain and Multivector— Pimcore delivers powerful control over a wide range of data assets, including product, customer and vendor information, across different organizations and industries. Content and Commerce— Pimcore is the only open-source experience management platform that seamlessly integrates content and commerce, without the need for third-party services. Multilingual— Pimcore provides multi-language support for CMS, eCommerce and PIM, to ensure a truly universal customer experience. B2B and B2C capability— Pimcore creates best-in-class eCommerce ecosystems to build outstanding B2B and B2C eCommerce omnichannel experiences. Agile and flexible architecture— Pimcore is a flexible and scalable platform, which can support fluctuating business needs and adjust to future demands. Universal connectivity— Data from any source can be integrated, accessed and consumed by Pimcore applications, business processes and users.

RudderStack is the smart customer information pipeline. You can easily build pipelines that connect your entire customer data stack. Then, make them smarter by pulling data from your data warehouse to trigger enrichment in customer tools for identity sewing and other advanced uses cases. Start building smarter customer data pipelines today.

Lytics, the customer-data platform designed for marketers, harnesses the power of first-party information to understand your customers' needs. Lytics' decision engine uses machine-learning to understand your customers' needs. This helps marketers deliver timely, relevant communications across multiple channels. Lytics AI will help you identify the levers that can be pulled to increase results and improve ROI. Engage customers with personalized messages and targeted campaigns that are tailored to their needs. Maximize your impact by predictive marketing strategies that are shaped by the actions of your customers, not your assumptions.

Dynamic Yield, an automated conversion optimization platform, can maximize user engagement, conversions and overall revenue. Dynamic Yield allows users to personalize, make recommendations, monitor behavioral messaging, and run tests. Dynamic Field allows users transform audience data into actionable user groups. Dynamic Field can also help improve marketing ROI through contextualized campaigns.

Fullstory is a platform for behavioral data that reveals the hidden story behind consumer behavior. Fullstory allows product, engineering and data teams to connect sentiments signals with other data sources in order to design the next best actions. Fullstory provides deeper and more immediate actionable insights than conventional web and product analyses that can only surface what is happening but not why. It is the only behavioral data platforms that provide the context needed to create in-the moment experiences that drive revenue. Fullstory's behavioral analytics is ready for AI. It uses first-party data that has been automatically captured, indexed and semantically structured. No longer do enterprises waste hours and resources on data analysis.

Bloomreach personalizes e-commerce. Its data engine unifies customer and product data in real-time so businesses can understand what customers want. By connecting this understanding to all channels, the ecommerce experience becomes limitless - reflecting a changing consumer as they shop. Loomi's AI for ecommerce is a powerful tool that creates new paths to purchase. Bloomreach's products include Engagement, a marketing-automation platform, Discovery, an ecommerce search solution, Content, a CMS without a user interface, and Clarity, AI powered conversational shopping. The company holds multiple AI patents, and it serves global brands such as Williams-Sonoma and Bosch.

mParticle is the most popular Customer Data Platform (CDP), for multi-channel consumer brands. Overstock, Venmo and Spotify use mParticle to build a unified customer data pipeline that allows them to win at key moments in the customer journey. Founded in 2013, mParticle has offices in New York City, London, San Francisco, San Francisco, and Seattle.

Monetate, an all-in one personalization solution, empowers companies to learn more about their customers and provide engaging experiences across all digital touchpoints. Monetate has been recognized in the industry as the #1 Personalization Provider to Top 1000 E-Retailers. Monetate has also been awarded 3 TrustRadius Top Rating Awards by our customers. Monetate's 14-year history of personalization has proven to be a reliable source of ROI. With the support of experts, proven playbooks and actionable insights, you can create and deliver memorable experiences. You can use patented technology to delight customers with personalized experiences that are impactful and personal. This includes sophisticated A/B testing and AI-driven personalization. Monetate offers business users an easy, WYSIWYG interface to create personalized experiences at their speed of thought.

Drupal's open digital experience platform. The only DXP for Drupal. We are the foundation of Drupal 9, bringing Drupal 9 to life through our industry-only tools and leading expertise. Acquia can help you make your dreams a reality, whether you're migrating or replatforming. Acquia's best-in-class features and optimized workflows make it easy to build and manage modern apps quickly. Drag-and-drop functionality allows you to create, preview, launch, and launch personalizations. Acquia CDP can power all website interactions. Real-time adaptive targeting refines segments and A/B keeps audiences engaged by content that resonates. All of this is possible with one interface. Based on past viewings or current content, recommend content automatically. Personalization's Drupal integration allows for richer data collection and easier content creation for personalization.

You can take control of your entire content lifecycle. Sitecore Content Hub allows you to manage all aspects of your marketing content across all channels using a single integrated solution. All your digital assets, media, products, and other content can be found in one place. You can capitalize on personalization and control the content that feeds it. Use artificial intelligence (AI), machine learning, and content tagging to make the most of artificial intelligence (ML). Integrate seamlessly with Sitecore CMS, commerce solutions. A structured process allows you to plan, schedule, and organize content production. To find what you need, stop searching through multiple systems and sources. A digital asset management (DAM), which integrates seamlessly with your CMS, allows you to centralize all your marketing assets. A powerful content management platform (CMS), is only the beginning. Sitecore®, Experience Platform™, (XP), also combines customer data and analytics to provide personalized content for customers throughout their journey.

Amperity's platform is built for accurate, scalable identity resolution. It promises a complete customer 360 foundation. Learn how Amperity has revolutionized the way brands harness the power and potential of customer data by starting with a novel approach for resolving identities at scale. Transform raw customer data into fuel for your business across marketing, analytics, IT, and more. Avoid the data wrangling, query quagmires. Provide high-impact, accurate insights to your entire organization.

Tealium Customer Data hub is an advanced platform that unifies, manages, and activates customer data across multiple touchpoints and channels. It allows businesses to create a real-time, cohesive view of their customers by integrating data from mobile apps, websites, and other digital sources. This centralized data center empowers organizations to deliver customized experiences, optimize marketing strategy, and enhance customer interaction. Tealium Customer Data Hub offers robust features such as data collection, audience segmentation and real-time orchestration of data. This allows businesses to transform raw data into actionable insight, driving more effective interactions with customers and improved business outcomes.

Blueshift helps brands deliver connected, relevant experiences to every customer interaction. It's SmartHub CDP gives brands the complete toolkit to deliver 1:1 experiences seamlessly across the entire Omnichannel Journey, including real-time data fusion, audience segmentation and predictive intelligence. This flexible platform is easy to use and unifies customer data from all sources. It unlocks intelligence with customizable artificial intelligence, activates data across touchpoints in the real-time, and uses intelligent decisioning to activate data across touchpoints. It's never been easier to deliver customer-centric experiences that increase revenue and drive results.

To create exceptional customer experiences, unlock the full potential of customer information. Treasure Data's Enterprise Customer Data Platform combines all types of customer data from online, offline, and IoT devices to unlock the critical business insights required to drive business growth. Data points can be compared to musical notes. They are small but have a lot of potential. Simply put, we are an independent CDP that has proven experience solving complex data problems for enterprises. We have 170+ connectors that can be used with any technology stack. They are schema-flexible and can ingest any type of data. We provide enterprise-level security, scalability, and continuity to help you unlock the power of customer information to deliver exceptional brand experiences at scale. All your customer interactions online and offline are captured. All brand interactions can be analyzed in detail.