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Description
TrafficHaus is a cutting-edge ad serving platform designed to empower both publishers and advertisers with enhanced management of their inventory and financial resources. Created by publishers specifically for publishers, the platform operates on a variable CPM model, utilizing proprietary algorithms within a self-serve live bidding environment. In its initial rollout, the platform functions as a run-of-network option, allowing publishers to easily sell their inventory to their existing clientele without any cost barriers. Additionally, advertisers can leverage TrafficHaus to monetize their unsold inventory that might otherwise go unutilized. Users can choose ad size, placement, volume, geographic targeting, and device types for their campaigns, placing bids for traffic as desired. The platform's algorithm meticulously considers each advertiser's bid and budget, along with minimum thresholds established by either the publisher or the platform itself, while also factoring in geographical demographics and unique valuations based on both the bid and comparative data, ensuring optimal traffic distribution. This innovative approach not only maximizes revenue potential for publishers but also provides advertisers with a tailored advertising experience that aligns with their specific needs.
Description
Engage:BDR stands out as a top provider of video and display advertising solutions across various devices. Pioneering performance-oriented strategies for Display marketers, we were among the earliest online media companies to connect directly with publishers, leveraging our initial success to build a comprehensive omni-channel technology stack that benefits both publishers and advertisers. Our expert team and extensive reach have led to our recognition as the #1 entity in the Display advertising ecosystem by comScore, achieving a remarkable 97% market penetration in the United States, while also advancing into the Top 20 Video companies. Engage offers a premier mobile advertising marketplace that caters to desks, agencies, and brands, providing unique and transparent inventory tailored for programmatic buyers, publishers, and advertisers alike. Our advanced programmatic buying platform, First-Impression, enables data-driven media purchases across a diverse array of display, video, native, and audio inventory, ensuring optimal results for our clients. This commitment to innovation and transparency positions us as a leader in the evolving digital advertising landscape.
API Access
Has API
API Access
Has API
Integrations
EXADS
Pricing Details
$50
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
TrafficHaus
Founded
2010
Country
United States
Website
www.traffichaus.com/advertisers.php
Vendor Details
Company Name
engage:BDR
Founded
2009
Country
United States
Website
engagebdr.com