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Average Ratings 0 Ratings

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features
design
support

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Write a Review

Description

As retailers develop strategies for a post-COVID landscape characterized by increasing expenses, evolving consumer habits, intense competition, and the enforcement of safety protocols, the ability to react promptly has become essential. This necessity calls for a fundamental transformation in the operational models of retailers. The path ahead involves fostering resilience to unlock significant value and to make informed decisions supported by extensive data, predictive analytics, and intelligent, real-time insights that are both personalized and localized. TCS Optumera™ offers a comprehensive AI-driven retail optimization suite designed to enhance both merchandising and supply chain decisions in a cohesive manner. By leveraging this technology, retailers have experienced sales growth between 3-5%, a reduction of nearly 50% in time invested, the implementation of five times more strategies, and a decrease in costs ranging from 20-30%. Moreover, it enables the optimization of customer baskets across various channels by taking into account demand transferability, consumer preference sets, predictive analytics, and competitive offerings, ensuring a tailored shopping experience for each customer. This comprehensive approach not only increases efficiency but also positions retailers to thrive in a rapidly evolving market.

Description

Trax empowers brands and retailers to successfully navigate the evolving landscape of retail, where the integration of physical and digital experiences enhances shopper satisfaction at the shelf. By offering a comprehensive and precise method for consumer packaged goods (CPG) manufacturers and retailers to observe, measure, and assess shelf activity, Trax stands out as a leader in the field. The platform’s real-time monitoring and analytical capabilities provide insights into aisle dynamics, allowing for improved operational efficiency. When shelves are not well managed, it can lead to dissatisfied customers and lost revenue; however, retailers often lack the workforce to identify every issue immediately. With Trax, shelves are automatically scanned, conditions are analyzed, and necessary adjustments are prioritized to fully realize the potential of each aisle. This ensures that every product is optimally positioned in every store consistently. Furthermore, Trax Retail Execution leverages cutting-edge image-recognition technology and advanced deep-learning algorithms to digitize shelf data, ultimately driving sales growth and enhancing the shopping experience. By harnessing these innovative tools, retailers can create a seamless integration of their physical presence and digital strategy, leading to better overall performance.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

AODocs Yes 
Adobe Advertising Cloud Yes 
Amazon Web Services (AWS) Yes 
Appian Yes 
BeyondTrust Endpoint Privilege Management Yes 
Boomi Yes 
CA Flowdock Yes 
Cloudera Yes 
Commvault Cloud Yes 
Creatio Yes 
Datadog Yes 
Freshdesk Yes 
HPE Consumption Analytics Yes 
Infor CRM Yes 
Informatica Cloud Application Integration Yes 
Juniper Identity Management Service Yes 
MuleSoft Anypoint Platform Yes 
Oracle Cloud Infrastructure Yes 
SAP Cloud Platform Yes 

Integrations

AODocs No 
Adobe Advertising Cloud No 
Amazon Web Services (AWS) No 
Appian No 
BeyondTrust Endpoint Privilege Management No 
Boomi No 
CA Flowdock No 
Cloudera No 
Commvault Cloud No 
Creatio No 
Datadog No 
Freshdesk No 
HPE Consumption Analytics No 
Infor CRM No 
Informatica Cloud Application Integration No 
Juniper Identity Management Service No 
MuleSoft Anypoint Platform No 
Oracle Cloud Infrastructure No 
SAP Cloud Platform No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Tata Consultancy Services

Founded

1968

Country

India

Website

www.tcs.com/optumera-digital-merchandising-suite

Vendor Details

Company Name

Trax Retail

Founded

2010

Country

Singapore

Website

traxretail.com

Product Features

Retail Execution

AI / Image Recognition No 
Collaboration Tools No 
Data Collection No 
Inspection No 
Pricing / Placement Optimization No 
Product Education No 
Product Promotion Strategy No 
Retail Site Audit No 
Workforce Management No 

Product Features

Retail Execution

AI / Image Recognition No 
Collaboration Tools No 
Data Collection No 
Inspection No 
Pricing / Placement Optimization No 
Product Education No 
Product Promotion Strategy No 
Retail Site Audit No 
Workforce Management No 

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