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Description

Substrata employs artificial intelligence to provide real-time social awareness for business dealmakers. It aims to help users navigate complex interpersonal dynamics in sales, negotiations, and other business development contexts by detecting linguistic and behavioral cues. The goal is to provide insights into factors like office politics, hierarchies, perceptions, emotions, biases, attitudes, and power dynamics that can impact deal outcomes. Substrata is positioned as a valuable tool for a range of roles such as CEOs, founders, sales leaders, account executives, and dealmakers in investment banking, corporate development, and M&A. By revealing social and relational nuances, the technology seeks to complement professional expertise in navigating deals and relationships.

Description

Dig is a cutting-edge social intelligence platform designed to help brands gain insights into public perceptions and emotions by extracting genuine audience reactions from social media in real-time. It offers extensive social media coverage across various platforms, formats, and languages, capturing evolving trends, influential creators, ongoing conversations, and new narratives as they emerge. By scrutinizing social videos and images on a frame-by-frame basis, it uncovers themes, identifies key creators and figures, and understands context that traditional text analytics might overlook. Its advanced natural-language research chatbot is capable of addressing complex multi-step inquiries, allowing users to delve from broad observations down to specific posts, while ensuring each response is connected to its original source material. In addition, Dig provides sophisticated context-sensitive sentiment analysis, detailed creator profiling, insightful narrative intelligence, customizable dashboards for insights, real-time social feeds, intelligent alerts, comprehensive comment analysis, and advanced figure detection capabilities, making it an invaluable tool for brands seeking to navigate the social media landscape effectively. Ultimately, Dig empowers brands to stay ahead of the curve by continuously adapting to the rapidly changing dynamics of audience engagement.