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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Salesforce Agentforce Media is a purpose-built media CRM designed to help media and entertainment companies modernize operations and increase revenue. It connects advertiser, subscriber, and audience data within one unified platform. With AI-powered insights from Agentforce, teams can optimize monetization strategies across digital and traditional channels. The platform simplifies complex media sales processes with integrated CPQ, order management, and campaign planning tools. Subscriber management capabilities support personalized engagement and lifecycle automation. An industry-specific data model ensures workflows are tailored to media business needs. Built-in automation reduces manual tasks and operational overhead. Integration with Marketing Cloud, Service Cloud, and Data 360 expands personalization and analytics capabilities. Media organizations can launch new offerings faster while maintaining a centralized view of customers and advertisers. Agentforce Media helps companies boost productivity and accelerate return on investment.

Description

Salesforce Koa represents the company's inaugural CRM reasoning model tailored for Agentforce, developed using NVIDIA Nemotron and enhanced by 27 years of accumulated Salesforce CRM expertise to navigate intricate, multi-step tasks in enterprise environments. Rooted in nearly three decades of CRM application experience, it has undergone additional training on a unique synthetic dataset that reflects authentic business processes, workflows, and operational regulations. The scenarios employed during training are designed to replicate the reasoning, tool utilization, and decision-making processes that Agentforce agents engage in throughout the customer journey, which includes activities like lead generation, opportunity qualification, and service case resolution, applicable across over 14 different sectors. Koa is specifically crafted for precise CRM functions and is assessed using Salesforce CRM Bench, incorporating genuine workflows such as opportunity updates, case routing, and follow-up scheduling. According to Salesforce, Koa achieves an 11% increase in accuracy for selecting appropriate actions and recalls customer context with a reliability that is 2.1 times greater than previous models. This innovative approach not only enhances efficiency but also significantly improves the overall customer experience across the board.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Salesforce
CloudHub
Criteo Commerce Yield
NVIDIA Nemotron
Salesforce Agentforce
Salesforce Agentforce Marketing
Salesforce Data 360

Integrations

Salesforce
CloudHub
Criteo Commerce Yield
NVIDIA Nemotron
Salesforce Agentforce
Salesforce Agentforce Marketing
Salesforce Data 360

Pricing Details

$325 per month
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Salesforce

Founded

1999

Country

United States

Website

www.salesforce.com/media/cloud/

Vendor Details

Company Name

Salesforce

Founded

1999

Country

United States

Website

www.salesforce.com/agentforce/koa/

Product Features

CRM

Calendar/Reminder System
Call Logging
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Quotes / Proposals
Segmentation
Social Media Integration
Task Management
Territory Management

Product Features

Alternatives

Alternatives

Nemotron 3 Reviews

Nemotron 3

NVIDIA