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features
design
support

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Description

Although trade promotion, retail execution, and other essential consumer packaged goods (CPG) functions effectively employ technology to streamline processes and consolidate insights, the field of shopper marketing has yet to embrace such advancements. Our 2018 Shopper Marketing Optimization Report indicates that a staggering 78% of respondents view the efficiency of their shopper marketing processes as average or below. This stagnation in modernization is impeding overall performance, making Shopper Marketing Optimization (SMO) vital for fostering revenue growth in the CPG sector. To enhance your commercial investments, utilize a collaborative budgeting tool that enables managers to link budgets to specific, measurable objectives, distribute resources among various teams or accounts, and monitor performance through immediate reports on spending activities that can be analyzed at the customer, brand, and category levels. This approach fosters teamwork by bringing global teams and agencies together around a single, reliable source of information. Additionally, it incorporates proven methods and financial analytics into planning cycles, ultimately boosting the effectiveness of marketing programs while ensuring that resources are allocated efficiently. By prioritizing these strategies, companies can better align their shopper marketing efforts with modern demands and expectations.

Description

Each shopper possesses distinct characteristics. Our algorithms are designed to analyze and adapt to individual shopper behaviors, ensuring a seamless and tailored experience for everyone. By leveraging a comprehensive network, we gain profound insights into shopper journeys across a vast array of retail locations. We facilitate the connection between online and offline shopping experiences across various purchasing channels, allowing us to identify, reach out to, and transform shoppers into loyal customers. Collaborating with other e-commerce platforms and retailers empowers businesses to reclaim control. After purchases, you can gain direct access to the clients of other merchants, enhancing your customer base. Furthermore, you can delight your customers with targeted offers from other stores within the network, thereby capitalizing on every interaction. Yuzu expertly recognizes each shopper and presents the ideal message and/or offer to fulfill their specific needs, effectively converting them into dedicated customers. Setting up your account and integrating our plugin takes just a few minutes, and managing your campaigns along with initiating your initial re-engagement strategies requires only a handful of clicks. This streamlined process ensures that businesses can quickly adapt and respond to their customers’ preferences, ultimately driving higher engagement and satisfaction.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

BigCommerce
Eulerian
Google Tag Manager
Interaxo
Magento
Oxatis
PrestaShop
Shopify
TagCommander
WiziShop
WooCommerce

Integrations

BigCommerce
Eulerian
Google Tag Manager
Interaxo
Magento
Oxatis
PrestaShop
Shopify
TagCommander
WiziShop
WooCommerce

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Cierant Corporation

Founded

1987

Country

United States

Website

www.cierant.com/explore/shopt/

Vendor Details

Company Name

Yuzu

Country

France

Website

www.yuzu.co

Product Features

Retail Execution

AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management

Product Features

eCommerce Marketing

AB Testing
Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
Facebook Ads
Google Ads
Product Recommendations
Push Notifications
Retargeting
SMS Marketing
Search Marketing
Segmentation
Signup Forms & Popups
Social Marketing
Triggered Emails
Website Visitor Tracking

eCommerce Personalization

A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights

Alternatives

Alternatives

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