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Description
Realytics stands out as a top provider of analytics solutions for television, aiding brands and agencies in enhancing their advertising strategies. Utilizing a cutting-edge platform, Realytics evaluates the influence of TV campaigns on multiple digital platforms including websites, mobile applications, and call centers. Their proprietary technologies, featuring real-time TV spot identification and audience engagement metrics, provide advertisers with insights into the success of their television expenditures, especially in a fast-evolving media environment. Furthermore, the Bee platform delivers a comprehensive measurement system for both traditional and connected TV (CTV) campaigns, enabling advertisers to monitor performance seamlessly across various channels and devices. This holistic approach allows for better decision-making and maximization of advertising return on investment.
Description
tvScientific is an innovative connected TV advertising platform focused on delivering performance metrics and measurable outcomes akin to digital advertising, allowing brands and marketers to execute, assess, and fine-tune television campaigns with the same level of accuracy previously reserved for search and social media. Utilizing advanced proprietary identity technology and AI-driven optimization, this platform provides advertisers with direct access to high-quality CTV inventory, precise audience targeting, and consolidated campaign dashboards, along with real-time analytics and detailed attribution that links TV ad exposure to concrete results such as sales and conversions, rather than merely counting impressions. Designed with a self-serve interface that resonates with digital marketing professionals, tvScientific empowers users to manage their targeting, inventory, pacing, and key performance indicators across various media channels, enabling them to optimize their campaigns for specific goals while ensuring transparency in tracking effectiveness and impact across all devices. Additionally, this approach not only enhances campaign performance but also fosters a deeper understanding of audience behaviors and preferences, ultimately driving more impactful advertising strategies.
API Access
Has API
API Access
Has API
Integrations
Adjust
Ascend
Awin
Branch
CJ Affiliate
Commanders Act
DISQO
Everflow
FuseCommander
Google Tag Manager
Integrations
Adjust
Ascend
Awin
Branch
CJ Affiliate
Commanders Act
DISQO
Everflow
FuseCommander
Google Tag Manager
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Realytics
Founded
2013
Country
France
Website
www.realytics.io
Vendor Details
Company Name
tvScientific
Country
United States
Website
www.tvscientific.com
Product Features
Media Monitoring
Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring
Web Analytics
Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking
Product Features
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization
