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Description
Pulsar is a social listening, audience intelligence and narrative intelligence platform that helps organisations understand how people think, speak, and form meaning around topics that matter. By combining large-scale data, AI agents, and expert analysis, Pulsar enables teams to move beyond surface metrics to uncover the narratives shaping culture, behaviour, and decision-making.
Pulsar allows users to design and run their own studies with training and customer success support, alongside optional research and consultancy programmes. By integrating social listening with audience segmentation in a single workflow, Pulsar reveals how different communities interpret the same narratives in distinct ways—supporting more informed strategy and targeting.
Description
Lumen by Talkwalker is a social listening and consumer intelligence platform that helps organizations monitor brand conversations, media coverage, competitors, and emerging market trends. The platform was formerly known as Talkwalker and continues to offer the same industry-leading data, reports, workflows, and integrations under the Lumen by Talkwalker name. Its core capabilities include social listening, media monitoring, social benchmarking, audience insights, customer feedback analytics, and marketplace solutions. Teams can use the platform to measure brand performance, understand consumer sentiment, detect misinformation, monitor reputation, and create stronger PR and content strategies. Lumen by Talkwalker also helps companies benchmark against competitors and industry standards so they can improve social strategy and market positioning. Consumer insights teams can use the platform to identify unmet needs, surface emerging trends, and inform product innovation. PR and communications teams can use it to protect brand reputation, manage crises, and connect with influential media partners. The platform serves industries such as consumer goods, sports, media, financial services, pharma, healthcare, technology, and agencies. By combining social listening, media monitoring, benchmarking, customer feedback analytics, AI-channel visibility, and consumer intelligence, Lumen by Talkwalker helps brands stay prepared for anything.
API Access
Has API
API Access
Has API
Integrations
Audiense
Axis LMS
Cerby
Conductor
Data Virtuality
Desktop.com
Facebook
Google Analytics
Gradient Works
Hootsuite
Integrations
Audiense
Axis LMS
Cerby
Conductor
Data Virtuality
Desktop.com
Facebook
Google Analytics
Gradient Works
Hootsuite
Pricing Details
Custom
Free Trial
Free Version
Pricing Details
$9,600 per year
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Pulsar
Founded
2013
Country
United States
Website
www.pulsarplatform.com
Vendor Details
Company Name
Talkwalker
Founded
2009
Country
Luxembourg
Website
www.talkwalker.com
Product Features
Audience Intelligence
AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking
Product Features
Competitive Intelligence
Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Website Monitoring
Pricing Optimization
Channel Analysis
Competing Product Analysis
Forecasting
Market Analysis
Multi-Store Management
Price List Management
Price Optimization Automation
Pricing Analytics
Profitability Analysis
Scenario Planning
Reputation Management
Campaign Management
Gamification
Response Management
Review Generation
Review Monitoring
Sentiment Analysis
Social Media Metrics
Social Media Monitoring
White Label
Review Management
Campaign Management
Dashboard
Negative Feedback Management
Response Management
Review Monitoring
Review Notification
Review Request
Sentiment Analysis
Social Sharing
White Label
Social Media Analytics Tools
Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Influencer Tracking
Multi-Channel Data Collection
Social Media Marketing
Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling
