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Average Ratings 6 Ratings

Total
ease
features
design
support

Description

We stand apart from conventional data cooperatives. Utilizing our proprietary algorithms, we merge traditional data sources, such as individual buying patterns, with the innovative and largely unexplored realm of online browsing behavior and purchase intent. This distinctive blend of data enables us to enhance the effectiveness of traditional Coop lists and to pinpoint previously unidentified website visitors for direct mail outreach. In the eyes of a typical data cooperative, two individuals who purchased a pair of shoes last month might appear identical, sharing the same purchasing history and having equal chances of buying another pair. However, at Path2Response, we discern a deeper story; one customer is content with their purchase, while the other is still actively searching online for a second pair of shoes. Although both customers are potentially valuable, we recognize that the second customer is currently in the market, demonstrating an intent to make a follow-up purchase. This nuanced understanding allows us to tailor our outreach more effectively, ensuring that we engage with the right customers at the right time.

Description

Your designers want to be free to create and spend their time on new projects. They need a simpler way to adapt existing marketing materials to different users. We have helped many big brands like Steelcase, Sherwin Williams and La-Z-Boy to ease the burden of customizing their design teams by creating brand portals that are customized for them. We take your art files and turn them into online templates. Your network can then access their self-service to create their own materials. You can still approve final versions before they are downloaded or printed. Our brand portals can also be connected to Suttle-Straus' commercial print and mail workflows. End users can order marketing collateral, request signage, and trigger direct mail campaigns to their local communities all using approved corporate templates.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Path2Response

Founded

2013

Country

United States

Website

path2response.com

Vendor Details

Company Name

Suttle-Straus

Founded

1910

Country

United States

Website

www.suttle-straus.com

Product Features

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Direct Mail Automation

A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts

Product Features

Brand Management

Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management

Channel Marketing

Campaign Management
Channel Analytics
Content Management & Sharing
Incentive Management
Inventory Control
Lead Management
Multiple Channel Configurations
Order Management
Partner Management
Pipeline Management
Social Promotion

Digital Asset Management

Asset Categorization
Asset Library
Asset Sharing
Brand Control
Customizable Branding
File Conversion
Metadata Management
Mobile App
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Watermarking
Workflow Management

Direct Mail Automation

A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts

MRM

Activity Planning
Analytics / ROI Tracking
Approval Workflow
Brand Management
Budgeting & Forecasting
Content Management
Digital Asset Management
Expense Management
Marketing Calendar
Strategic Planning

Web to Print

Approval Workflow
Customizable Templates
Multi-Store
Order Management
Product Configurator
Quotes / Estimates
SEO Management
Templates
Website Management

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