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Description

Open Web Analytics (OWA) is a free and open-source framework for web analytics that empowers you to maintain control over how you gather and assess data regarding your websites and applications. You can operate OWA on your own domain or integrate it within your web application seamlessly. This customizable framework offers the flexibility to be tailored according to your specific needs. It supports tracking for websites built on platforms like WordPress and MediaWiki, along with monitoring administrative events. OWA provides a multitude of standard metrics, dimensions, and reports to help you understand your data better. With an extensive data access API, it facilitates integration with raw data, allowing for a deeper analysis. Furthermore, OWA is designed to comply with GDPR and various other privacy regulations, ensuring user data remains protected. Beyond the basic analytics, OWA boasts several advanced features that are often missing from other open-source solutions. You can keep an eye on your analytics through an intuitive dashboard, which allows for detailed views of individual web pages, including the pages visited before and after. Additionally, you can analyze the clickstream of anonymized user sessions, providing insights into user behavior and navigation patterns. This rich set of features makes OWA a powerful tool for anyone looking to optimize their web presence.

Description

Similarweb is a trusted AI-driven digital intelligence platform that helps organizations unlock the opportunities of today’s online ecosystem. From startups to Fortune 500 companies, global brands rely on us for actionable insights into competitors, consumer behavior, and market trends. Covering the full digital funnel—from marketing and SEO to eCommerce, sales, and research—Similarweb delivers powerful analytics across websites, apps, products, and industries. Our platform gives businesses access to unmatched data: over 1 billion websites, 8 million apps, and 3 million brands, along with live intelligence on 5 billion search terms, 250 million display ads, and 10 billion content pages. With reach across 190 countries and 210 industries, Similarweb equips teams to benchmark performance, improve strategies, and drive measurable growth. Seamless integrations, APIs, and expert advisory services ensure companies can easily turn digital data into meaningful opportunities for long-term success.

API Access

Has API Yes 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

AT Internet No 
AccessOwl No 
Biscience No 
Clay No 
Data Virtuality No 
EXADS No 
GetTerms Yes 
Google No 
Google Analytics No 
Mindflow No 
Nucla No 
OwlProxy No 
Purify Digital No 
Salesforce No 
Salesforce Agentforce Marketing No 
Shift No 
SimilarTech No 
Supermetrics No 
Syfter No 
WordPress Yes 

Integrations

AT Internet Yes 
AccessOwl Yes 
Biscience Yes 
Clay Yes 
Data Virtuality Yes 
EXADS Yes 
GetTerms No 
Google Yes 
Google Analytics Yes 
Mindflow Yes 
Nucla Yes 
OwlProxy Yes 
Purify Digital Yes 
Salesforce Yes 
Salesforce Agentforce Marketing Yes 
Shift Yes 
SimilarTech Yes 
Supermetrics Yes 
Syfter Yes 
WordPress No 

Pricing Details

Free
Free Trial No 
Free Version Yes 

Pricing Details

$199/month
1 user
3 months of historical data
1000 keywords per table
Worldwide view

Well-suited for digital marketers and entrepreneurs working to map out their online presence and build winning strategies.
Free Trial Yes 
Free Version Yes 

Deployment

Web-Based No 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows Yes 
Mac No 
Linux Yes 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Open Web Analytics

Website

www.openwebanalytics.com

Vendor Details

Company Name

Similarweb

Founded

2007

Country

United States

Website

www.similarweb.com

Product Features

Web Analytics

Campaign Management No 
Conversion Tracking No 
Form Analytics No 
Goal Tracking No 
Keyword Tracking No 
Multiple Site Management No 
Pageview Tracking No 
Referral Source Tracking No 
Site Search Tracking No 
Time on Site Tracking No 
User Interaction Tracking No 

Product Features

Web Analytics

Campaign Management Yes 
Conversion Tracking Yes 
Form Analytics No 
Goal Tracking Yes 
Keyword Tracking Yes 
Multiple Site Management Yes 
Pageview Tracking Yes 
Referral Source Tracking Yes 
Site Search Tracking Yes 
Time on Site Tracking Yes 
User Interaction Tracking No 

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