Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
OnAudience is a worldwide leader in delivering high-quality, tailored audience segments for digital marketers, as well as offering data enrichment services. Our desktop data spans 200 markets, featuring a globally standardized taxonomy and encompassing over 1,000 ready-made segments. Each profile is meticulously organized according to demographic information, user interests, and purchasing intentions. Additionally, we develop and supply custom segments upon request. Data Management Platforms (DMPs) enhance your digital marketing efforts by simplifying the process of managing customer data and crafting specific segments for future campaigns. You can categorize your clientele based on particular products, market niches, or other attributes to ensure they receive personalized advertisements. OnAudience grants you access to one of the largest databases of client profiles in the world, allowing you to discover potential customers among a staggering 27 billion user profiles across the globe. With such extensive resources at your disposal, targeting the right audience has never been easier.
Description
Customer personas have historically been a vital tool for gaining insights into and categorizing different consumer groups. However, marketers often face challenges in translating these personas into effective targeting strategies for real-world media. This is where Wiland PersonaBuilder™ comes into play, recognized as the most advanced persona creation tool available today, specifically engineered to generate audiences that can be instantly activated in digital ad campaigns. With its user-friendly PersonaBuilder application, users can effortlessly develop comprehensive and intricate prospect and customer personas utilizing relevant data that is constantly updated, including extensive consumer spending patterns, social media interaction metrics, and other pertinent insights. By utilizing this innovative tool, organizations can seamlessly connect their strategic planning with media purchasing teams, ensuring that the personas created are not just theoretical but are transformed into actionable audiences primed for immediate use in digital advertising efforts. This powerful functionality not only enhances targeting precision but also streamlines the entire marketing process for better results.
API Access
Has API
No
API Access
Has API
No
Integrations
Intuizi
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
OnAudience
Founded
2016
Country
United Kingdom
Website
www.onaudience.com
Vendor Details
Company Name
Wiland
Founded
2005
Country
United States
Website
wiland.com/personabuilder/
Product Features
Audience Intelligence
AI / Machine Learning
No
Audience Segmentation
No
Competitive Intelligence
No
Content Tracking
No
Data Visualization
No
Data-Driven Insights
No
Filters / Search
No
Image Recognition
No
Sentiment Analysis
No
Social Listening
No
Social Media Analytics
No
Trend Tracking
No
Data Management Platforms (DMP)
Ad Network Integration
No
Analytics / ROI Tracking
No
Audience Targeting
No
Behavioral Analytics
No
CRM
No
Campaign Management
No
Competitive Analysis
No
Customer Journey Mapping
No
Data Capture / Transfer
No
Data Classification
No
Data Visualization
No
Product Features
Audience Intelligence
AI / Machine Learning
No
Audience Segmentation
No
Competitive Intelligence
No
Content Tracking
No
Data Visualization
No
Data-Driven Insights
No
Filters / Search
No
Image Recognition
No
Sentiment Analysis
No
Social Listening
No
Social Media Analytics
No
Trend Tracking
No