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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Facilitating partnerships between retailers and brands to enhance customer value is essential in today's market. Through solutions that encompass omnichannel personalization, retail media, and data monetization, companies in the grocery, drug, and specialty sectors can thrive alongside their brand partners. The platform offers self-service customer analytics and targeted outreach, utilizing the power of automated data science. With AI-driven marketing interactions, businesses can engage with customers on a one-to-one basis across various channels effectively. Additionally, the platform provides seamless brand collaboration opportunities, allowing for monetization of data and media assets. By harnessing AI, NIQ Activate's retail media solution empowers retailers to improve their profit margins by streamlining the setup of their retail media network, featuring comprehensive data management, automated activation, and robust measurement & attribution capabilities. Furthermore, NIQ Activate equips retailers and brands to identify potential risks and seize opportunities for their promotional offers and advertisements proactively. By leveraging NIQ Activate's advanced predictive audience-building features, businesses can craft hyper-targeted advertisements that align closely with customer preferences while fulfilling brand objectives, ensuring a more effective marketing approach. This strategic integration ultimately leads to a more dynamic retail environment where collaboration flourishes.

Description

At Xaprio, our mission is to blend the enchantment of innovation with programmatic serving in a seamless manner. We strive to transform conventional banners into captivating rich media experiences while empowering media buyers with greater autonomy. This enhanced level of control, facilitated by our self-service platform, allows advertisers to activate, scale, and maximize the impact of each campaign across top-tier inventory. Technology has always been a crucial element in narrowing the divides of the present to forge a brighter future, and we are confident that advancements in AdTech are poised to revolutionize the advertising landscape. By providing marketers with greater authority and a versatile toolkit, our self-serve platform encourages creativity and innovative thinking. Media buyers can efficiently execute campaigns, analyze data, and make informed decisions regarding which segments are thriving and which are underperforming, leading to more strategic outcomes. Ultimately, we believe that this approach not only enhances campaign effectiveness but also enriches the overall advertising experience for both marketers and consumers alike.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Microsoft 365
Nielsen Marketing Cloud
QuickBooks Online
Xapads

Integrations

Microsoft 365
Nielsen Marketing Cloud
QuickBooks Online
Xapads

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

NIQ Activate

Founded

2014

Country

United States

Website

niqactivate.com

Vendor Details

Company Name

Xaprio Solutions

Founded

2005

Country

India

Website

xaprio.com

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Product Features

Alternatives

Alternatives

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