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Average Ratings 8 Ratings

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ease
features
design
support

Description

We transcend the concept of big data. Our clients depend on us for acquiring new customers, account-based marketing, demand generation, data management, and customer data platforms, all while maintaining a concentrated effort on B2B. In the realm of business marketing solutions, we are the driving force behind PowerB2B. If the guiding philosophy of your B2B marketing strategy is not carefully considered, you may inadvertently restrict your potential. The challenge of acquiring and merging multiple brands, while ensuring effective marketing execution and accurate reporting, is a substantial task that requires careful navigation. Stay informed with our monthly newsletter, packed with insights to keep you updated on the latest happenings at MeritDirect and the evolving data landscape. MeritB2B is deeply committed to fostering growth and building enduring partnerships with our clients. Our team comprises B2B data specialists, marketing strategists, business analysts, data scientists, developers, technology experts, and many other professionals dedicated to your success. With such a diverse range of expertise, we ensure that all aspects of your marketing needs are addressed comprehensively.

Description

Salesforce Marketing Cloud Account Engagement, previously known as Pardot, stands out as the preferred solution for enhancing B2B marketing automation, eliminating the necessity for intricate IT or development support. This platform is tailored to empower users in generating high-quality leads and ensuring a steady flow of opportunities, ultimately enhancing profitability. Its comprehensive interface is packed with features such as Analytics, ROI Tracking, Campaign Segmentation, Channel Management, Drip Campaigns, Landing Pages, Web Forms, Lead Management, Nurturing and Scoring, Multivariate Testing, Search and Social Marketing, as well as Website Visitor Tracking. By employing this tool, businesses can forge enduring relationships with customers through scalable and personalized outreach while fostering alignment with sales and customer service teams. Users can create dynamic, customized emails and landing pages with mere clicks instead of coding, streamlining the process significantly. Additionally, sales representatives gain complete transparency into prospect engagement, facilitating an effortless transfer of leads to maximize conversion rates.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Adobe Marketo Measure
Aidaptive
Albacross
BuiltWith
Consensus
Dot.vu
GoodData
HubSpot Marketing Hub
Integrate.io
Ion
LeadsBridge
Maglr
Olark
ProjectManager
Scispot
SocialSign.in
Twilio
UserVoice
Xplenty
Zephr

Integrations

Adobe Marketo Measure
Aidaptive
Albacross
BuiltWith
Consensus
Dot.vu
GoodData
HubSpot Marketing Hub
Integrate.io
Ion
LeadsBridge
Maglr
Olark
ProjectManager
Scispot
SocialSign.in
Twilio
UserVoice
Xplenty
Zephr

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

$1000.00/month/user
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

MeritB2B

Founded

2000

Country

United States

Website

www.meritb2b.com

Vendor Details

Company Name

Salesforce

Founded

1999

Country

United States

Website

www.salesforce.com/marketing/b2b-automation/

Product Features

B2B Data

B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data

Product Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Landing Page

A/B Testing
Analytics
Drag & Drop
Form Creation
Real Time Editing
Responsive
SEO Management
Templates

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

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