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Description
Marpipe is an innovative design platform designed to gather authentic creative data. In just three minutes, users can generate thousands of ad variations, deploy them, and receive immediate insights categorized by individual components. Advertising has the potential to be widespread, impactful, and persuasive; however, it has increasingly become dominated by technical jargon, political influences, and unwarranted assumptions over the last ten years. It's time to strip away the complexity and return to the fundamentals. Marpipe aims to ensure accountability for both design and media teams by asking straightforward questions: Did my ads succeed, and if not, why? This approach emphasizes simplicity and clarity. Through its creative testing and design platform, Marpipe removes uncertainty, presumptive thinking, and internal blame games. By connecting designers with brand marketers, our platform delivers critical analysis and insights that reveal which creative elements effectively drive results. Instead of relying on AI and making assumptions, we enable you to present every available option to your audience and allow them to choose what truly resonates with them, fostering a more engaging advertising experience. Ultimately, this empowers brands to make informed decisions that can enhance their impact in the market.
Description
SplitMetrics Optimize is an advanced A/B testing platform providing tools for fast and cost-effective app growth at any stage of the app’s lifecycle. SplitMetrics platform helps mobile-first brands cut risks, eliminate guesswork and reduce expenses associated with launching and growing mobile apps and games on the App Store and Google Play.
The platform provides an opportunity to test app and game ideas that are still in the concept phase, get feedback from real users and make data-driven decisions on investing in the concepts that got the greatest resonance on the market. Game developers can test game concepts, meta, core mechanics, gameplay, or plot and validate any app elements, visuals, and messages before going live. The test can be run with the minimal asset of creatives and save up to 6 months of game development. The measurable results with qualitative and quantitative metrics from real users help to make a no-guess data-driven decision on game development.
With SplitMetrics Optimize mobile app publishers can test new app design, features, pricing, or go-to-market messages in live apps without the risk of churning users.
API Access
Has API
API Access
Has API
Integrations
Adjust
Adobe XD
AppMetrica
Apple Search Ads
AppsFlyer
Branch
Facebook
Facebook Ads
Kochava
Meta Ads
Integrations
Adjust
Adobe XD
AppMetrica
Apple Search Ads
AppsFlyer
Branch
Facebook
Facebook Ads
Kochava
Meta Ads
Pricing Details
$1,950 per month
Free Trial
Free Version
Pricing Details
$13,600/year
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Marpipe
Founded
2019
Country
United States
Website
www.marpipe.com
Vendor Details
Company Name
SplitMetrics
Founded
2014
Country
United States
Website
splitmetrics.com/optimize/
Product Features
AB Testing
Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor
Product Features
AB Testing
Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor
Mobile App Analytics
A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Revenue Tracking
Uninstall Tracking
Mobile Marketing
Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging
Text-to-Win