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Description

The rampant waste in the advertising industry is a significant threat to profitability that disrupts the experience for both consumers and marketers alike. According to TrafficGuard, it is projected that digital advertising waste could reach as high as $100 million daily over the next five years due to ad fraud. This staggering financial drain poses a serious challenge for omnichannel marketers and necessitates a thorough reevaluation of not only spending and strategy but also the metrics used to assess marketing effectiveness. To connect with consumers more efficiently, it's essential to comprehend their interactions at various touchpoints across both online and offline platforms. By employing advanced analytics, marketers can effectively track and enhance key performance indicators (KPIs) such as campaign effectiveness, customer engagement, and overall sales. Additionally, using data-driven insights and tailored campaign suggestions can empower marketers to make informed choices regarding their media mix, budget allocations, creative strategies, brand development initiatives, and long-term planning. Ultimately, refining the overall media investment strategy is critical for driving essential business outcomes, including brand awareness, generating demand, and boosting sales figures in a competitive landscape. By prioritizing these areas, marketers can better navigate the complexities of the advertising ecosystem and work towards mitigating losses due to inefficiencies.

Description

Hubsell gives you the contacts you need and allows you to engage them in any way you like. Hubsell contacts can be generated on-demand with data accuracy of above 95% and up 25 variables per contact. This is done using GDPR conformant methods. Hubsell campaigns allow you to reach your contacts via email, social media, and cold calling all from one dashboard. Hubsell offers unparalleled customization of your outreach. Hubsell campaigns are where email marketing, cold calling, and social selling meet. Automating personalised actions across channels using a single dashboard gives you the control and clarity that is not possible with manual processes. Enterprise customers have a centralized decision-making process that involves on average 7.2 decision-makers and can lead to painfully long sales cycles of up 2 years for a single sale. Recognize all stakeholders involved in your sales cycle. Get all the data you need to understand their priorities.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

HubSpot CRM
Pipedrive
Salesforce

Integrations

HubSpot CRM
Pipedrive
Salesforce

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

Starting at €120
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Marketing Evolution

Founded

2000

Country

United States

Website

www.marketingevolution.com

Vendor Details

Company Name

hubsell

Founded

2016

Country

Germany

Website

www.hubsell.com

Product Features

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Product Features

Lead Capture

Business Card / Badge Scanning
Dashboard
Data Extraction
Lead Distribution
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Scoring
Online Forms

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Alternatives

Alternatives

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